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Show Results For
- All HBS Web
(3,140)
- People (24)
- News (801)
- Research (1,565)
- Events (13)
- Multimedia (39)
- Faculty Publications (1,069)
- 18 Mar 2008
- First Look
First Look: March 18, 2008
electronic media that facilitate and record such interactions, this interest has grown sharply in the business world as well. In this paper, we provide a brief summary of what is known so far, discuss the main challenges for researchers... View Details
Keywords: Martha Lagace
- Web
2017 Symposium - Race, Gender & Equity
2017 Clarendon Lectures in Management Studies at Oxford University, Said Business School. Author of numerous articles in the Harvard Business Review and other top academic journals, Ibarra also writes for business media including the... View Details
- 26 Aug 2020
- News
What the Climate Change Movement Can Learn from the Pandemic
Sanchali Pal: Yes, I think that's a really interesting point and I've been really struck by how much in the media we've been hearing that using our spending power is such a heroic thing to do now, helping your local businesses. And to... View Details
- 01 Mar 2013
- News
Making Change
representatives in support of the successful campaign for marriage equality in New York State. Our social media campaigns have reached 14 million people, and we've won awards for the innovative advocacy technology we've created and built.... View Details
- May 2022
- Supplement
Maestro Pizza (C): Taking the Fight Outside
By: Ramon Casadesus-Masanell and Fares Khrais
Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details
Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Middle East; Saudi Arabia
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (C): Taking the Fight Outside." Harvard Business School Supplement 722-401, May 2022.
- 19 Sep 2006
- First Look
First Look: September 19, 2006
(EC) issued an antitrust judgment against Microsoft Corp., levying a record fine of 497 million euros ($613 million) and mandating changes of commercial behavior and bundling of Windows Media Player with Microsoft's Windows operating... View Details
Keywords: Sean Silverthorne
- 01 Sep 2012
- News
On a Sound Track
look up to. Someone who’s inspired by the surf or skate team we sponsor will likely identify with our product. If you’re an NBA fan, and you see Derrick Rose wearing Skullcandy headphones, that’s pretty powerful. Social media is another... View Details
- 19 Dec 2017
- First Look
New Research and Ideas, December 19, 2017
decision concerns how to allocate this budget. How much should go to TV ads? How should the remainder be allocated within the digital media options? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/516028-PDF-ENG Harvard... View Details
Keywords: Carmen Nobel
- 13 May 2014
- First Look
First Look: May 13
such as Photoshop and Acrobat to a digital marketing and digital media company. In May 2013, the company decided to stop selling its software as a package in favor of Creative Cloud where consumers paid a monthly subscription fee. Within... View Details
Keywords: Sean Silverthorne
- 02 Aug 2010
- Research & Ideas
Modern Indian Art: The Birth of a Market
media were the commercial actors that enhanced the dissemination of a widespread understanding of modern Indian art, while noncommercial actors such as academics laid the foundations of the new market. Q: What are you working on now? A: I... View Details
Keywords: by Sean Silverthorne
- 01 Apr 2008
- First Look
First Look: April 1, 2008
for PR firms and their holding-company media conglomerate parents to do so. The public relations industry in the broadest sense has undergone a tremendous amount of consolidation through acquisitions over the past 20 years. It is also... View Details
Keywords: Martha Lagace
- 26 Jan 2016
- First Look
January 26, 2016
Abstract—Algorithms are powerful predictive tools, but they can run amok when not applied properly. Consider what often happens with social media sites. Today many use algorithms to decide which ads and links to show users. But when these... View Details
Keywords: Sean Silverthorne
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
of discrimination is taken up by the media or regulators. Second, as there is more room for sales growth with consumers who are not yet top spenders compared with those who are already top spenders, strict application of loyalty system... View Details
- 08 Oct 2013
- First Look
First Look: October 8
player's talent and popularity in terms of performance in both Japan and the U.S. and his media exposure in Japan including endorsement contracts. In addition, if a MLB club signs a Japanese position star player and is based in a city... View Details
Keywords: Sean Silverthorne
- 01 Dec 2022
- News
December 2022 Alumni and Faculty Books and Podcasts
Edited by Margie Kelley Alumni Books Pilgrimage to the Museum: Man’s Search for God Through Art and Time By Stephen Auth (MBA 1985) Sophia Institute Press In Pilgrimage to the Museum, author-curator Stephen Auth takes you on a colorful journey through the history of... View Details
- 01 Dec 2019
- News
John McArthur
continue to do work in the media (when I didn’t know anything about it and was questioning if I could do it), and my first book, Mom Hacks, launched this February and became a national bestseller, and I now appear weekly on CNN—and it was... View Details
Keywords: Dean
- Career Coach
Doug Lester
Doug’s approach to career and executive coaching is informed by over ten years in marketing, digital, and general management roles at Johnson & Johnson and other Fortune 500 companies. He offers perspective as a former executive recruiter and often counsels alumni on... View Details
Keywords: Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media; Entertainment / Media
- 03 Mar 2009
- First Look
First Look: March 3, 2009
long, as are lead times for drug production and encapsulation. Last, media coverage and press releases made by governments and other stakeholders increase the stakes, as negative media coverage may damage... View Details
Keywords: Martha Lagace
- 05 May 2015
- First Look
First Look: May 5
Concealment: The Roots of Dishonest Behavior How Moral Flexibility Constrains Our Moral Compass By: Gino, F. Abstract—Cheating, fraud, deception, uncooperative actions, and many other forms of unethical behavior are among the greatest personal and societal challenges... View Details
Keywords: Carmen Nobel
- 01 Jun 2020
- News
How Sports Should Use Its Timeout
industries to truly be off-the-grid in some ways: Not digital-first, not adhering to regular market forces—because it's sports. It's live. And I think now the silver lining for this industry is that opportunity to move away from calling it a sports industry. This is a... View Details