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  • All HBS Web  (4,394)
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  • All HBS Web  (4,394)
    • People  (1)
    • News  (488)
    • Research  (3,435)
    • Events  (8)
    • Multimedia  (6)
  • Faculty Publications  (2,177)
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  • 16 Jul 2013
  • First Look

First Look: July 16

The Dynamic Effects of Bundling as a Product Strategy By: Derdenger, Timothy, and Vineet Kumar Abstract—Several key questions in bundling have not been empirically examined: Is mixed bundling more effective... View Details
Keywords: Anna Secino
  • 01 Jan 2002
  • News

Egon P.S. Zehnder (MBA '56)

performances of daughter, Heidi, a professional opera singer Recommended Reading Emotional Intelligence, by Daniel Goleman "Goleman shows that integrity, the ability to communicate and influence,... View Details
  • Web

John H. McArthur | About

Boston region as well as organizations and institutions around the globe, including in his home country of Canada. McArthur’s association with HBS began in 1957 when he arrived on campus from Vancouver. His standout View Details
  • Web

Online Business in Society Courses | HBS Online

Certificate Courses (6) Business and Climate Change Professors Forest Reinhardt & Michael Toffel Prepare yourself and your organization for the business risks and opportunities... View Details
  • 06 Aug 2019
  • Cold Call Podcast

Super Bowl Ads Sell Products, but Do They Sell Brands?

managers to think about what they want to get out of this. And how do I measure the success of it? Do I want brand awareness? Do I want to drive sales? Do I want to drive conversation on social media? Those... View Details
Keywords: Advertising; Sports; Entertainment & Recreation; Media & Broadcasting
  • 12 Nov 2021
  • News

Alumni Business Leaders on Confronting the Climate Change Challenge

urgent systemic changes needed to address climate change. By doing what’s right for people and the planet, pep+ will help position our company as a consistent top market performer by generating stronger,... View Details
  • 02 Jun 2021
  • Research & Ideas

A Rare Find in Health Care: A Simple Solution to Racial Inequity

hospital care. They focused on the mortality rates for heart attacks, an ailment that typically requires patients to seek hospital care, and where mortality is a validated measure of hospital quality. They... View Details
Keywords: by Michael Blanding; Health
  • 16 Sep 2019
  • Research & Ideas

Crowdsourcing Is Helping Hollywood Reduce the Risk of Movie-Making

is ready for audiences, making them risky and expensive propositions. “Each one is a huge project, and the success rate is quite low,” says Hong Luo, the James Dinan and... View Details
Keywords: by Michael Blanding; Motion Pictures & Video
  • 01 May 2019
  • What Do You Think?

What Should the Leadership of YouTube Do?

pressures facing the Company in May, 2019 suggest the question: What should the leadership of YouTube do? What do you think? References: John Doerr, Measure What Matters: How Google, Bono, and the Gates... View Details
Keywords: by James Heskett; Entertainment & Recreation; Media & Broadcasting
  • 01 Dec 2022
  • News

Full Court Press

about having a local hero,” says Williams. “Someone who kids can look to and say, ‘Hey, that’s somebody like me who’s now performing at the highest level.’” View Details
Keywords: Dan Morrell
  • Web

2024 Reunion Presentations - Alumni

behavior of others. In his book Complicit, Professor Max Bazerman offers strategies for recognizing and avoiding the psychological and other traps that lead us to ignore,... View Details
  • Web

Launching Tech Ventures | HBS Online

Laguna Health Care Strategy & Innovation Leader Determine which startups to invest in by understanding the key metrics that dictate whether a venture has achieved product-market fit and is ready for scaling.... View Details
  • Web

Artful Leadership | Social Enterprise | Harvard Business School

analytical, data-driven culture as its commitment to performing innovative, contemporary dance alongside beloved ballets like The Nutcracker . “Boston Ballet is an organization heavily steeped in data,” says Hodges. “But the crucial step... View Details
  • 10 Feb 2003
  • Research & Ideas

Commodity Busters: Be a Price Maker, Not a Price Taker

Business is about making money, not measuring macho. The scrap heap of business disasters is littered with managers whose ego drive overwhelmed good business sense. Founder and former chief executive Ray... View Details
Keywords: by Benson P. Shapiro
  • 05 Sep 2018
  • Research & Ideas

The Hidden Benefit of Giving Back to Open Source Software

employees on company time to make updates and edits to the software for community use that could be used by competitors? New research by Assistant Professor Frank Nagle, a member of the Strategy Unit at... View Details
Keywords: by Kristen Senz; Computer
  • 01 Mar 2023
  • News

Step Change

or lane markings. Somehow, Enan’s approach calls to mind a balletic scene, one of thousands performed every day, in which an elderly man driving a donkey cart merges seamlessly between a minibus and a... View Details
Keywords: Julia Hanna; photographed by Abdelrahman Gabr – Koree; entrepreneurship; women; venture capital; Egypt; developing economies; Finance
  • Web

Privacy Policy & Legal Info | HBS Online

identity; to process payments, subscriptions, credits and refunds; and to collect amounts owed, as applicable. To perform research (such as academic research). To assess... View Details
  • 12 May 2020
  • Research & Ideas

It’s Time To Relaunch Your Remote Team

by offering input, asking questions, and responding to others based on their experience working together thus far. In the relaunch session, the team can discuss how business goals and View Details
Keywords: by Tsedal Neeley
  • Web

HBS - Financials | Supplemental Financial Information

since its creation has been remarkable, spurred by the demand for a high-quality online business education as a tool for career and personal advancement. Expanding its course portfolio with timely new offerings, HBS Online launched View Details
  • Web

Industry Information - Alumni

national discussion about how technology and innovation are transforming the way government agencies serve citizens and perform vital functions." + – Health Care... View Details
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