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Publications

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  • All HBS Web  (4,417)
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    • News  (981)
    • Research  (2,749)
    • Events  (10)
    • Multimedia  (32)
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Show Results For

  • All HBS Web  (4,417)
    • People  (6)
    • News  (981)
    • Research  (2,749)
    • Events  (10)
    • Multimedia  (32)
  • Faculty Publications  (1,734)
← Page 145 of 4,417 Results →
  • 01 Dec 2013
  • News

Faculty Books

power and shale gas are on the right side of the fight against climate change, and why markets have a better shot at winning the fight than governments do. Earnings Calls That Get Lost in Translation Clear communication is critical for a... View Details
  • September 1997
  • Case

Bayer AG (B)

By: John A. Quelch
Bayer's senior executives detail the communications challenge program that resulted from the company's reacquisition of its brand name and trademark cross, which gave Bayer one name worldwide for the first time since World War I. View Details
Keywords: Globalized Firms and Management; War; Acquisition; Trademarks; Brands and Branding; Communication Strategy; Biotechnology Industry; Pharmaceutical Industry; Germany
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Quelch, John A., and Robin Root. "Bayer AG (B)." Harvard Business School Case 598-032, September 1997.
  • 1980
  • Chapter

Negotiating and Implementing Mineral Agreements with Multinationals: Some Critical Tax Development Issues

By: L. T. Wells Jr. and Malcolm Gillis
Keywords: Agreements and Arrangements; Metals and Minerals; Mining; Multinational Firms and Management; Globalized Markets and Industries; Taxation; Mining Industry
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Wells, L. T., Jr., and Malcolm Gillis. "Negotiating and Implementing Mineral Agreements with Multinationals: Some Critical Tax Development Issues." In Tax and Investment Policies for Hard Minerals: Public and Multinational Enterprises in Indonesia, by Malcolm Gillis, Ralph Beals, Glenn Jenkins, L. T. Wells Jr., and Ulrich Peterson. MA: Ballinger Publishing Company, 1980.
  • Web

Credential of Digital Innovation and Strategy | HBS Online

Introduction to Credential of Digital Innovation and Strategy This Credential Includes Leading in the Digital World, Design Thinking and Innovation, Digital Marketing Strategy, and Winning with Digital Platforms + team activities and a... View Details
  • August 2001 (Revised September 2002)
  • Case

Sony PlayStation2 (A)

By: Rohit Deshpande and Seth Schulman
In early 1999, the president of Sony Computer Entertainment, Inc., had to determine the appropriate U.S. launch strategy for the next-generation video game player, Sony PlayStation2. Despite the success of the original PlayStation1, new competitors and an uncertain... View Details
Keywords: Games, Gaming, and Gambling; Globalization; Marketing Strategy; Product Launch; Risk and Uncertainty; Competitive Strategy; Information Technology; Computer Industry; Entertainment and Recreation Industry; United States
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Deshpande, Rohit, and Seth Schulman. "Sony PlayStation2 (A)." Harvard Business School Case 502-016, August 2001. (Revised September 2002.)
  • Web

S&P Capital IQ Pro | Baker Library

functionality and information found in Capital IQ. Formerly known as S&P Global Market Intelligence. Get Access HBS Faculty, Students, and Staff Remote access available HBS Executive Education & Fellows No... View Details
  • September 1984
  • Case

Henkel Corp.: International Sealants Brand SISTA (B)

By: Robert J. Dolan
Describes the outcome of implementation of the standardized plan described in Henkel (A). View Details
Keywords: Marketing Strategy; Globalization; Expansion; Profit; Conflict Management; Outcome or Result; Consumer Products Industry; Construction Industry; Europe; West Germany
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Dolan, Robert J. "Henkel Corp.: International Sealants Brand SISTA (B)." Harvard Business School Case 585-100, September 1984.
  • Web

Investment analyst reports: banks included in library research | Baker Library

LSEG Workspace; Bloomberg CapitalCube North America LSEG Workspace Credit Suisse* Global LSEG Workspace Deutsche Bank* Global LSEG Workspace DNB Markets Norway LSEG Workspace... View Details
  • August 2010 (Revised January 2012)
  • Case

Leaders Who Make a Difference: Sam Palmisano's Smarter IBM: Day 1

By: Joseph L. Bower and Sonja Ellingson Hout
Sam Palmisano became CEO of IBM in 2002. He dramatically energized the organization through portfolio changes and a values driven approach to managing the company. View Details
Keywords: Values and Beliefs; Multinational Firms and Management; Leadership; Growth and Development Strategy; Emerging Markets; Organizational Change and Adaptation; Corporate Strategy; Information Technology Industry; New York (state, US)
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Bower, Joseph L., and Sonja Ellingson Hout. "Leaders Who Make a Difference: Sam Palmisano's Smarter IBM: Day 1." Harvard Business School Case 311-030, August 2010. (Revised January 2012.)
  • 01 Dec 1998
  • News

HBS Alumni Association Board of Directors: President's Report

is reaching its alumni in the most effective manner. In particular, the committee will focus on how best to market the annual Global Alumni Conferences' resources for international alumni and how best to use... View Details
  • 04 Nov 2014
  • First Look

First Look: November 4

conclude, after one century of banking crisis this is the best of times for Mexican banking. Publisher's link: http://www.library.hbs.edu/forms/purchaseform/ November 2014 Journal of Competition Law & Economics Leveraging Market Power... View Details
Keywords: Sean Silverthorne
  • 05 Sep 2006
  • First Look

First Look: September 5, 2006

(August 2006): 595-623 Abstract There is a widespread belief that increases in the cross-border integration of markets are associated with increases in global concentration along various dimensions. This... View Details
Keywords: Sean Silverthorne
  • 01 Oct 2001
  • News

HBS Press Books in Brief

Reichheld, maintains that it isn't new market forces that make loyalty so elusive in the digital arena — it's faulty leadership. Applying his breakthrough loyalty theories to the digital economy, the author shows that the Web can actually... View Details
Keywords: Publishing Industries (except Internet); Information; Management; Finance
  • 01 Mar 2014
  • News

Insight: Yenball

kind of successful marketing has led to some outsized returns for clubs and the cities that house them, with the Seattle Mariners reporting that the presence of longtime star Ichiro Suzuki—"the Ichiro effect"—was worth more than $55... View Details
Keywords: Morrell, Daniel; Masahiro Tanaka; Hideki Matsui; Isao Okada; business of sports; Arts, Entertainment
  • 18 Feb 2014
  • News

Stick with Plan A

markets, mobile money is designed to leapfrog plastic by going from cash directly to digital. Because the global economy is increasingly digital, billions of cash-based buyers and sellers are currently excluded from View Details
Keywords: Robert S. Benchley; Waleed Iskandar (MBA 1993); Telecommunications
  • 24 Jun 2016
  • Op-Ed

Why Brexit is a Big Deal

The consequences of yesterday's vote by the British people to leave the European Union will be far-reaching, but there is no reason for global markets to panic.  Brexit is a vote against the European Union.... View Details
Keywords: by John Quelch
  • 16 Jul 2013
  • News

Embracing Chaos

Ravi Venkatesan If anyone could write the recipe for business success in emerging markets, it would be Ravi Venkatesan (MBA 1992). After all, he's led not one, but two, major multinational companies—Cummins and Microsoft—in India and brought both to dominate their... View Details
Keywords: Management, Scientific, and Technical Consulting Services; Professional Services
  • 20 Nov 2007
  • First Look

First Look: November 20, 2007

MaterialsColgate Max Fresh: Global Brand Roll-Out Harvard Business School Case 508-009 In February 2005, Nigel Burton, in his third year as president of global oral care at Colgate-Palmolive Company (CP),... View Details
Keywords: Martha Lagace
  • 01 May 2013
  • News

Brahmal Vasudevan, MBA 1997

for underserved children in the markets in which Creador operates in South and Southeast Asia. Vasudevan’s passion for education also extends to HBS, where he has established an endowed fund to support View Details
  • 11 May 2016
  • News

World Bank Vice President and Treasurer: Negative Rates Not the Answer

Reacting to a spate of nations adopting negative interest rates—essentially charging depositors for parking their money—World Bank Vice President and Treasurer Arunma Oteh (MBA 1990) told Bloomberg News that the policy could weaken banks. “We still have a View Details
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