Business Offices - Publications - Faculty & Research

05 Mar 2020
News

Green Light

forwarded the business plan. “By the end of 2013, we reached the point where I confronted either writing it off and writing off my friend and benefactor’s money—or I was going to pull the nose up.” Lo stepped in as CEO in July 2014. She... View Details

Keywords: Dan Morrell; photographed by Scott Nobles

08 Mar 2013
News

The Accidental Innovator

spring’s Commencement address. As he greets a visitor to his bare-bones office in Mountain View, California, there’s little evidence of this former hedge-fund analyst’s meteoric rise to rock-star status as a kind of online pied piper for... View Details

29 Apr 2022
News

Clean Slate

the full size and development that they need. Dan Morrell: Born and raised in New Delhi, India, Naina Lal Kidwai and her sister lived in a household where business and social issues were important family concerns. When she visited her... View Details

Keywords: Water, Sewage and Supply Systems; Utilities

24 Feb 2014
Research & Ideas

Busting Six Myths About Customer Loyalty Programs

markets is a sector notorious for its lack of differentiation between players. Once location has played out its magic, retailers tend to get squeezed in a business characterized by the infernal duo of low margin and high fixed cost. In... View Details

Keywords: by Marcel Corstjens & Rajiv Lal; Retail; Consumer Products

25 Aug 2010
News

Games, Parties, Pranks, and Celebrations

picked the word “zipper,” and one of the guys from England made up this elaborate business theory that intertwined something or other (I can still picture him intertwining his fingers as he spoke) that in the end he claimed was called the... View Details

Keywords: Amusement, Gambling, and Recreation Industries; Arts, Entertainment

29 Apr 2020
Book

The Key to Powerful Social Change: Small Villages

Who will solve the great problems facing humanity, a list of critical issues that only begins with the current pandemic? In the interview below, Rosabeth Moss Kanter discusses her recent book, Think Outside the Building, and her view that solutions are most likely to... View Details

Keywords: by Dina Gerdeman

01 Mar 2017
News

The Middle Way

canoes, dwellings, and totem poles. A road now bisects the hill and the coast, with a busy logging facility operating just off the water. Hulking yellow vehicles relocate felled trees around a dirt lot, navigating stacks of... View Details

Keywords: Dan Morrell; photos by Kamil Bialous

Publications