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  • All HBS Web  (7,892)
    • People  (38)
    • News  (2,924)
    • Research  (3,226)
    • Events  (32)
    • Multimedia  (170)
  • Faculty Publications  (1,744)
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  • 01 Oct 2019
  • News

Leaked transcripts of Mark Zuckerberg's remarks hint at unrest inside Facebook

  • 09 Mar 2017
  • News

India’s capital market a ‘great story’, says Harvard professor Suraj Srinivasan

  • 19 Feb 2019
  • News

Global Migration and Offshore Outsourcing

  • 09 Apr 2015
  • News

Peltz’s Attacks on DuPont Threaten America’s Research Edge

  • 10 Oct 2018
  • Video

FIELD Global Immersion Locations Revealed

  • October 2001
  • Case

Transforming Singapore's Public Libraries

By: Roger H. Hallowell, Neo Boon Siong and Carin-Isabel Knoop
The Singapore Public Library system was transformed from being mediocre at best to world class using information technology, progressive human resources management, and marketing approaches unusual for governmental agencies. View Details
Keywords: Nonprofit Organizations; Marketing Strategy; Information Technology; Transformation; Books; Human Resources; Government and Politics; Public Administration Industry; Singapore
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Hallowell, Roger H., Neo Boon Siong, and Carin-Isabel Knoop. "Transforming Singapore's Public Libraries." Harvard Business School Case 802-009, October 2001.
  • 01 Feb 2016
  • News

CEOs and Coaches: How Important is Organizational 'Fit?'

  • 2017
  • Blitz Discussions

Of Margins and Modalities

  • 01 Mar 2021
  • Blog Post

Best Practices for Creating a Successful Virtual Internship

In the wake of COVID-19, organizations around the world quickly made changes to how they got work done, including managing summer internships. For many organizations, that... View Details
Keywords: All Industries
  • November 2005 (Revised February 2006)
  • Module Note

Rethinking Branding

By: Youngme E. Moon
The classical branding paradigm assumes that brands should be built to last and that the role of the brand manager is to protect the long-term sustainability of the brand. Outlines the structure and content of an eight-session module that offers a more expansive... View Details
Keywords: Brands and Branding
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Moon, Youngme E. "Rethinking Branding." Harvard Business School Module Note 506-039, November 2005. (Revised February 2006.)

    Thomas J. DeLong

    Thomas J. DeLong is a Baker Foundation Professor of Management Practice and the former Philip J. Stomberg Professor of Management Practice in the Organizational Behavior Department at the Harvard Business School. He is an expert in leader development, organizational... View Details

    • 05 Nov 2014
    • What Do You Think?

    Are We Entering an Era of Neuromanagement?

    Summing Up: Where Do We Draw the Line on the Use of Technology in Hiring Practices? The idea of using brain scans in hiring, while it generated limited enthusiasm among... View Details
    Keywords: by James Heskett
    • 03 Nov 2014
    • News

    Anita Elberse, Harvard Business School

    • September 1997
    • Case

    Bayer AG (B)

    By: John A. Quelch
    Bayer's senior executives detail the communications challenge program that resulted from the company's reacquisition of its brand name and trademark cross, which gave Bayer one name worldwide for the first time since World War I. View Details
    Keywords: Globalized Firms and Management; War; Acquisition; Trademarks; Brands and Branding; Communication Strategy; Biotechnology Industry; Pharmaceutical Industry; Germany
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    Quelch, John A., and Robin Root. "Bayer AG (B)." Harvard Business School Case 598-032, September 1997.
    • 07 Jun 2022
    • News

    Navigating Sales Management with Frank Cespedes

    • 18 Nov 2009
    • HBS Case

    Customer Feedback Not on elBulli’s Menu

    six months that elBulli, his restaurant, is open. The world is beating a path to Chef Ferran Adrià's door, but why? "Creativity comes first; then comes the customer,"... View Details
    Keywords: by Julia Hanna; Food & Beverage
    • 08 Apr 2020
    • News

    Standout Companies and Breakout Phenomena

    • 08 Oct 2015
    • Video

    Global Immersion Locations Revealed

    • 04 May 2012
    • News

    Manufacturing very important to India

    • 27 Apr 2016
    • News

    Health Care Takes Center Stage at Finale of New Venture Competition

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