International Marketing - Publications - Faculty & Research

01 Jun 2022
News

June 2022 Alumni and Faculty Books

CMO tasked with returning a key consumer brand to relevance. Fin Tales is also the rare book about leading business turnarounds not from the top, where most leaders control all the levers of change, but from the middle, where thoughtful navigation of View Details

Keywords: Publishing Industries (except Internet); Information

23 Feb 2011
First Look

First Look: Feb. 23

even when we control for factors prominent in the last decade's cross-country studies of financial development. The findings indicate that inequality-perpetuating conditions that result in political instability are fundamental roadblocks for View Details

Keywords: Sean Silverthorne

12 Oct 1999
Research & Ideas

Spirit at Work: The Search for Deeper Meaning in the Workplace

Lawrence (MBA '87), a marketing consultant and professor at Boston University, says, "Spirituality should not be confused with 'religion.' To me, spirituality is simply having a sense of inner calm and a willingness to reflect... View Details

Keywords: by Marguerite Rigoglioso

07 Apr 2008
Research & Ideas

The Debate over Taxing Foreign Profits

Kerry blasted "Benedict Arnold CEOs" for using tax advantages to do exactly that. We asked Harvard Business School professor Mihir Desai, an expert on international and corporate finance, to guide us through the complicated U.S.... View Details

Keywords: by Sean Silverthorne

04 Aug 2020
News

How Business Can Advance Racial Equity

businesses that were going to be a source for good, and that really aspired to both, to profit and to purpose. You know, the whole premise or conceit, if you will, that's sort of taught in business schools, is that the private sector and the free View Details

01 Dec 1999
News

From the Editors

briefly when Bates left in 1928, and former newspaper correspondent John Hunter Sedgwick (MBA '22), who began his ten-year assignment in 1929. In the first of his trademark editorials on world events, Sedgwick commented on the recent stock View Details

Keywords: Deborah Blagg

14 Feb 2012
First Look

First Look: February 14

Their Best? Reframing Socialization around Newcomer Self-Expression Authors:Dan Cable, Francesca Gino, and Brad Staats Abstract Socialization theory has focused on enculturating new employees such that they develop pride in their new organization and View Details

Keywords: Carmen Nobel

01 Feb 2002
News

Redefining Success: Women & Work.

St. Louis, albeit briefly, since her position was phased out while she was on maternity leave. She then took a short-term consulting job, followed by three months off from working. Now considering the pros and cons of rejoining the workforce, Lindenmayer recalls the... View Details

Keywords: Management, Scientific, and Technical Consulting Services; Professional Services

29 Apr 2020
Book

The Key to Powerful Social Change: Small Villages

Who will solve the great problems facing humanity, a list of critical issues that only begins with the current pandemic? In the interview below, Rosabeth Moss Kanter discusses her recent book, Think Outside the Building, and her view that solutions are most likely to... View Details

Keywords: by Dina Gerdeman

Web

One-Year Action Plan Update - Advancing Racial Equity

News & Commentary 23 SEP 2021 One-Year Action Plan Update Dean Srikant Datar discusses the School’s Advancing Racial Equity action plan at the one-year mark—progress made so far, and where there is still work to do—with Professor Jan Hammond, Chief View Details

08 Sep 2016
News

How We Make It Work

Guillaume and Wendy Perben (MBA 2002) Children: Jasmine (6); Julien (4) Wendy’s marketing career has involved travel all over the world. Now based in Switzerland, she and her husband have recently launched Unity in Glass Europe, which... View Details

07 Feb 2005
Research & Ideas

How “Career Imprinting” Shapes Leaders

in the kinds of capabilities (e.g., line management skills), connections (e.g., ties with international governments), confidence (e.g., learning-based efficacy) and cognition (e.g., an orientation toward bottom line results) they... View Details

Keywords: by Mallory Stark

12 Dec 2018
News

Lesson Plan

adjourns at 11:25 p.m., the auditorium is nearly empty. This stage is a far cry from the one Cognetti inhabited at Treasury, serving as senior advisor to Under Secretary for International Affairs Lael Brainard. From 2009 to 2012, Cognetti... View Details

Keywords: Julia Hanna; photographed by Chris Sorensen

12 Jul 2021
News

Alumni Confront the COVID-19 Crisis

OCTOBER 6 Rajendra Aneja (AMP 175, 2008) brought his expertise in marketing in rural areas to the task of stopping the spread of the COVID-19, which he deems “the biggest and most serious problem facing mankind since World War II.” In... View Details

Publications