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  • All HBS Web  (6,052)
    • People  (14)
    • News  (1,750)
    • Research  (3,143)
    • Events  (23)
    • Multimedia  (43)
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  • 23 Nov 2010
  • First Look

First Look: November 23

Abstract Because the market for online advertising is both new and fast-changing, participants experiment with all manner of variations. Should an advertiser's payment reflect the number of times an ad was shown, the View Details
Keywords: Sean Silverthorne
  • 19 Sep 2006
  • First Look

First Look: September 19, 2006

distribution will fundamentally change the number and variety of products that consumers purchase. However, there is sharp disagreement about what type of change will occur. Proponents of the "long tail" idea argue that a sharp... View Details
Keywords: Sean Silverthorne
  • 28 Jul 2016
  • Op-Ed

Where is TripAdvisor for Doctors?

see whichever physician is on duty. The best family doctors often aren’t accepting new patients. Health care is a local business, travel is global. Hotel consumers have vast numbers of options and no hotel is permanently closed to new... View Details
Keywords: by John A. Quelch; Health
  • 17 Jul 2006
  • Lessons from the Classroom

Developing a Strategy for Digital Convergence

of technology business that have an impact on strategy formulation?" he asks. "What makes technology-intensive businesses different from other businesses?" Why Tech Businesses Are Different In fact, says Yoffie, technology company managers must deal with... View Details
Keywords: by Sean Silverthorne; Computer; Education
  • 30 Sep 2002
  • Research & Ideas

Use the Psychology of Pricing To Keep Customers Returning

same concept can be applied to health care. In its current form, most of us pay for blanket health care coverage that entitles us to a number of periodic services such as checkups, shots, mammograms, etc. The problem is that the costs of... View Details
Keywords: by Manda Mahoney
  • 28 Jan 2015
  • Research & Ideas

Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections

presidential races. They studied the number of votes cast in each county for the candidates and used registered party affiliation at the county level to look at how campaign effects differed depending on the level of voter partisanship.... View Details
Keywords: by Dina Gerdeman
  • 28 Feb 2005
  • Research & Ideas

How to Harness Auction Fever

On the other hand, the items were unique in that such an auction had not taken place in the past. This was about to change: The striking results of the Cows on Parade led to a number of copy-cat auctions around the country. Q: Briefly... View Details
Keywords: by Manda Salls; Web Services; Technology
  • 17 Nov 2003
  • Research & Ideas

The Business Case for Diabetes Disease Management

a year to treat a newly diagnosed diabetic patient; obviously, the numbers go up if a diabetic suffers serious complications. Healthcare providers have attempted a number of disease management strategies... View Details
Keywords: by Martha Lagace; Health
  • 01 Aug 2016
  • Research & Ideas

Retail Execs Underplay Current Performance to Investors--but Why?

unreported numbers said. It’s startling to find that managers are not even neutral; they’re somewhat negative.” RESEARCHERS CREATE FORECASTING MODEL To test their ideas, the researchers studied 50 big-box retailers in the United States,... View Details
Keywords: by Dina Gerdeman; Financial Services
  • 07 Jun 2019
  • Book

Are You a Digital Manager?

Complex trends in globalization, demographic shifts, and new technologies are raising urgent challenges for managers on an everyday level. Because of the number of companies undergoing digital transformation, managers need to navigate an... View Details
Keywords: by Martha Lagace
  • 21 Aug 2000
  • Research & Ideas

Faculty Research Looks to Latin America

produce benefits, particularly in light of what's going on now in terms of a number of these privatized firms being de-listed? What is the role of institutional reforms in improving information and accountability?" Global Investor... View Details
Keywords: by Martha Lagace
  • 15 Nov 2006
  • Research & Ideas

Lessons Not Learned About Innovation

avoiding these traps that snare others? A: In the article I point to success stories from a number of companies including IBM, Seagate, Williams-Sonoma, P&G, and Gillette. Using the Innovation Pyramid model to accelerate innovation,... View Details
Keywords: by Sean Silverthorne
  • 01 Aug 2005
  • What Do You Think?

Is There an “Efficient Market” in CEO Compensation?

external CEO is probably the 'easiest, politically correct' option . . . where there would typically be two or three close [internal] contenders for the top job." A number of ways of meeting these challenges were suggested. Klopack's... View Details
Keywords: by James Heskett
  • 03 Sep 2024
  • Research & Ideas

Is It Even Possible to Dam the Flow of Misleading Content Online?

help make it possible for platforms to focus more on preventing information that directly enables harm. That’s where the strongest opportunity lies for really improving moderation.” “There’s a tremendous number of areas today where we're... View Details
Keywords: by Jay Fitzgerald; Information Technology; Technology
  • 23 Apr 2013
  • First Look

First Look: April 23

more than 250,000 invitees, resulting in 150 research ideas and hypotheses. The goal of opening up idea generation and disaggregating the different stages of the research process was to expand the number and range of people who might... View Details
Keywords: Sean Silverthorne
  • 29 Oct 2000
  • Research & Ideas

Building a Powerful Prestige Brand

operation with a compelling reputation. Several issues were critical in the Lauders' thinking. First, they wanted to reach large numbers of middle-class and wealthy consumers, women with sufficient means to buy premium-priced products... View Details
Keywords: by Nancy F. Koehn; Beauty & Cosmetics; Consumer Products; Retail
  • 19 Dec 2018
  • Sharpening Your Skills

New Year, New Habits

number of actions that build society. The following studies reveal proven methods of encouraging healthy eating and exercise. A Simple Way for Restaurant Inspectors to Improve Food Safety Basic tweaks to the schedules of food safety... View Details
Keywords: by Sean Silverthorne
  • 09 Aug 2006
  • Research & Ideas

Career Advancement Without Experience

careers," O'Mahony says. "In addition, they're moving in and out of contract work. There are a number of open research issues here, such as questions of health insurance and retirement. What we did was focus on a very specific... View Details
Keywords: by Julia Hanna; Motion Pictures & Video; Technology
  • 17 Jul 2000
  • What Do You Think?

Where Is the Microsoft Board?

heard. But a significant number supported Bill Gates and the board and weren't even sure that, when the final result is known, it will be a net minus for the company. They generally took issue with one or more premises including: (1) that... View Details
Keywords: by James Heskett
  • 06 Aug 2020
  • Research & Ideas

Who Will Give You the Best Professional Guidance?

experience and the time they commit to the company. Some advisers work ad hoc as needed while others are more prescriptive with a set number of hours per week or month that they are available for consultation. In some cases, advisers are... View Details
Keywords: by Julia B. Austin
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