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Show Results For
- All HBS Web
(4,434)
- People (5)
- News (796)
- Research (2,952)
- Events (7)
- Multimedia (32)
- Faculty Publications (2,162)
- June 2009
- Supplement
Mary Kay Inc.: Asian Market Entry (B)
By: John A. Quelch
By 2008, over half of Mary Kay Cosmetics' $2.8 billion sales were from outside the U.S. Sales from China exceeded $500 million in 2008 through over 450,000 beauty consultants. China was Mary Kay Cosmetics' second most important national market with revenues growing at... View Details
Keywords: Global Strategy; Growth and Development Strategy; Brands and Branding; Emerging Markets; Market Entry and Exit; Beauty and Cosmetics Industry; Asia; China
Quelch, John A. "Mary Kay Inc.: Asian Market Entry (B)." Harvard Business School Supplement 509-067, June 2009.
- 29 Oct 2007
- HBS Case
Marketing Maria: Managing the Athlete Endorsement
is it a global business? Anita Elberse: The sports marketing industry, covering everything from television rights to endorsements, sponsorships, and merchandising, is an important sector and growing rapidly. In its View Details
- Nov 23 2020
- Testimonial
A Flexible Learning Format in a Virtual World
- Web
Doing Business with China 2035: Navigating Uncertainty - Course Catalog
Chinese SOEs into modern, global corporations The diverse political risks Chinese firms encounter in foreign markets The challenges of developing public affairs strategies outside China Challenges and... View Details
- March 1994 (Revised March 2000)
- Case
Cola Wars Continue: Coke vs. Pepsi in the 1990s
By: David B. Yoffie and Sharon Foley
The competition between Coke and Pepsi is a classic corporate battle that began in America at the turn of the century and has expanded into worldwide competitive warfare in the 1990s. This case examines the economics of the soft drink and bottling industries, and... View Details
Keywords: Globalization; Organizational Culture; Competition; Competitive Strategy; Corporate Strategy; Food and Beverage Industry; North and Central America
Yoffie, David B., and Sharon Foley. "Cola Wars Continue: Coke vs. Pepsi in the 1990s." Harvard Business School Case 794-055, March 1994. (Revised March 2000.)
- 01 Mar 2012
- News
Get Creative
Issue Focus: Innovation In a hypercompetitive global economy, creativity has never been more important for success . But how do you create a company that unleashes and capitalizes on innovation? For answers, we turned to five HBS faculty... View Details
- Web
Forest L. Reinhardt | About
and political perspectives, and considering the strategies both of incumbent firms and startups. Professor Reinhardt has developed two courses for Harvard Business School Online. The first, Global Business,... View Details
- 28 Oct 2015
- News
A Dedication to Creation: India's Ad Man Ranjan Kapur
- 22 Dec 2016
- News
Target's Expensive Cybersecurity Mistake
- 28 Nov 2016
- News
Digital Change: Lessons from the Newspaper Industry
- 22 Aug 2019
- News
Catalyzing Africa’s Tech Sector
out in his HBS admission essay: “When I graduate,” Sulyman wrote, “I'm going to go back to Africa and lead a technology company that is creating massive impact that will propel Africa into the future.” Today, Sulyman is carrying out that vision as vice president of... View Details
- December 1998
- Case
Grupo Industrial Bimbo S.A. (1998)
By: Ray A. Goldberg, Carin-Isabel Knoop and Srinivas Sunder
A leading Mexican agribusiness firm wants to expand in the United States and other locations. How to do so in a manner that utilizes the strengths of the company? View Details
Keywords: Agribusiness; Food; Global Strategy; Strength and Weakness; Expansion; Agriculture and Agribusiness Industry; United States; Mexico
Goldberg, Ray A., Carin-Isabel Knoop, and Srinivas Sunder. "Grupo Industrial Bimbo S.A. (1998)." Harvard Business School Case 599-066, December 1998.
- September 1992 (Revised March 1994)
- Case
Warsaw Marriott: New Competition for Warsaw's Marriott Hotel
A very successful luxury hotel in Warsaw, Poland is faced with its first serious competition as new luxury hotels enter the Warsaw market. The case raises the general issue of how to sustain a competitive advantage in an international service business. A variety of... View Details
Loveman, Gary W., and David T. Kotchen. "Warsaw Marriott: New Competition for Warsaw's Marriott Hotel." Harvard Business School Case 693-024, September 1992. (Revised March 1994.)
- 01 Dec 2010
- News
Innovation Takes Center Stage
during Nohria’s summertime conversations. In his view, HBS should “chase knowledge, not demand.” The School’s strategy for more than a decade has been to establish a small physical footprint with six global... View Details
Keywords: Roger Thompson
- February 1982 (Revised August 1987)
- Case
Hoover: Multinational Product Planning
By: Robert D. Buzzell and Benson P. Shapiro
Buzzell, Robert D., and Benson P. Shapiro. "Hoover: Multinational Product Planning." Harvard Business School Case 582-102, February 1982. (Revised August 1987.)
- February 2003
- Case
Dubai Ports Authority (A)
The Dubai Ports Authority (DPA) wishes to digitize many of the documents it shares with its external partners, including shipping lines and agents, merchants, and the country's customs authority. DPA also wishes to automate the many document transmissions related to... View Details
Keywords: Communication Technology; Information Technology; Cooperation; Globalized Markets and Industries; Shipping Industry; Dubai
McAfee, Andrew P., Karen Ooms-Walls, and Lubna Al Qasimi. "Dubai Ports Authority (A)." Harvard Business School Case 603-061, February 2003.
- September 1998 (Revised October 2001)
- Case
SADAFCO
SADAFCO has long enjoyed a dominant position in the milk and ice cream markets in Saudi Arabia. In the mid-1990s, this dominance was under threat as Nestle, Unilever, and Mars all entered the ice cream market. The case outlines the Saudi Arabian ice cream wars. View Details
Keywords: Competition; Food; Multinational Firms and Management; Food and Beverage Industry; Saudi Arabia
Arnold, David J. "SADAFCO." Harvard Business School Case 599-021, September 1998. (Revised October 2001.)
- 24 Oct 2013
- News
Searching for a Better Society
corporate finance at Ernst and Young, as especially inspirational. "What was special," Dumon recalls, "was his energy. He made it fun." After graduating from HBS, Dumon returned to Europe and began working for McKinsey as a technology View Details
- 30 Sep 2024
- Blog Post
Reunions: Accelerating Climate Solutions with Professor Jim Matheson (MBA 2001)
Al Gore stated nearly 20 years ago, these facts remain “Inconvenient”. 2. We Have Solutions, a Roadmap and Plenty of Opportunity - there exist a significant number of frameworks, solutions, strategies and motivating examples that can... View Details
- October 2013
- Supplement
Dongfeng Nissan's Venucia (C)
By: Forest Reinhardt, Mayuka Yamazaki and G.A. Donovan
The (A) case describes the launch of a new passenger vehicle in China, produced jointly by Nissan of Japan and by Chinese automaker Dongfeng. Early sales results following the April 2012 launch were disappointing and the joint venture's managers had to decide how to... View Details
Keywords: China; Japan; Environment; Sustainability; Cross-cultural/cross-border; Competitive Strategy; Product Launch; Global Strategy; Multinational Firms and Management; Crisis Management; Cross-Cultural and Cross-Border Issues; Auto Industry; China; Japan
Reinhardt, Forest, Mayuka Yamazaki, and G.A. Donovan. "Dongfeng Nissan's Venucia (C)." Harvard Business School Supplement 714-016, October 2013.