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      • March 1996 (Revised February 1997)
      • Case

      Change Agent Program at Siemens Nixdorf, The

      By: Rosabeth M. Kanter, John F. McGuire and Afroze A Mohammed
      To change its culture, the German computer giant Siemens Nixdorf Information Systems launched a program to train 21 "change agents" who would lead entrepreneurial projects designed to get results and to serve as models of a new style. View Details
      Keywords: Change Management; Organizational Culture; Training; Leadership Development; Programs; Human Resources; Corporate Entrepreneurship; Business Model; Computer Industry; Germany
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      Kanter, Rosabeth M., John F. McGuire, and Afroze A Mohammed. "Change Agent Program at Siemens Nixdorf, The." Harvard Business School Case 396-203, March 1996. (Revised February 1997.)
      • February 1996
      • Case

      USX Corporation

      By: Stuart C. Gilson and Jeremy Cott
      A large diversified steel and energy firm is pressured by a corporate raider to spin off its steel business in order to increase its stock price. As an alternative to the spinoff, management proposes replacing the company's common stock with two new classes of... View Details
      Keywords: Restructuring; Stocks; Valuation; Financial Institutions; Cash Flow
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      Gilson, Stuart C., and Jeremy Cott. "USX Corporation." Harvard Business School Case 296-050, February 1996.
      • February 1996 (Revised November 1996)
      • Case

      Viacom, Inc.: Carpe Diem

      By: Joseph L. Bower and Thomas R. Eisenmann
      Viacom has reached a powerful position in the global entertainment industry through skillful and very bold acquisitions. Now its further expansion is challenged by the moves of Rupert Murdock's News Corp. Different businesses within Viacom have contradictory positions... View Details
      Keywords: Acquisition; Cost vs Benefits; Decisions; Entertainment; Global Strategy; Management; Competition; Corporate Strategy; Expansion; Entertainment and Recreation Industry
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      Bower, Joseph L., and Thomas R. Eisenmann. "Viacom, Inc.: Carpe Diem." Harvard Business School Case 396-250, February 1996. (Revised November 1996.)
      • February 1996
      • Case

      Eastman Chemical Company: Building a Board from Scratch

      By: Jay W. Lorsch and Samanta Graff
      Eastman Chemical Co. spun off from Kodak in 1993. The CEO of Eastman, Earnest Deavenport did not want the new company's board any members of the Kodak board to include, so he initiated a deliberate and thorough process to build an entirely new board that he hoped would... View Details
      Keywords: Corporate Governance; Management Teams; Selection and Staffing; Chemical Industry
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      Lorsch, Jay W., and Samanta Graff. "Eastman Chemical Company: Building a Board from Scratch." Harvard Business School Case 496-043, February 1996.
      • January 1996
      • Case

      Biogen, Inc.: rBeta Interferon Manufacturing Process Development

      By: Steven C. Wheelwright
      Biogen, Inc., a Cambridge, MA-based biotechnology company, is wrapping up a project to develop a new manufacturing process for a new drug product that will reposition the company from a purely research-oriented company to a fully integrated pharmaceutical manufacturing... View Details
      Keywords: Learning; Technological Innovation; Management Analysis, Tools, and Techniques; Product Development; Organizational Change and Adaptation; Projects; Research and Development; Corporate Strategy; Biotechnology Industry
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      Wheelwright, Steven C. "Biogen, Inc.: rBeta Interferon Manufacturing Process Development." Harvard Business School Case 696-083, January 1996.
      • January 1996 (Revised February 1997)
      • Case

      Tennessee Valley Authority: Option Purchase Agreements

      By: Peter Tufano
      James Cross, VP of customer planning at the Tennessee Valley Authority, a major supplier of electric power in the Southeast United States, is considering meeting its incremental capacity needs by creating new financial contracts, Option Purchase Agreements (OPAs) to... View Details
      Keywords: Risk and Uncertainty; Risk Management; Energy Generation; Corporate Finance; Energy Industry; United States
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      Tufano, Peter, and Cameron Poetzscher. "Tennessee Valley Authority: Option Purchase Agreements." Harvard Business School Case 296-038, January 1996. (Revised February 1997.)
      • winter 1996
      • Article

      Cause-Related Marketing: Finding the Ideal Corporate Alliance

      By: S. A. Greyser
      Keywords: Marketing; Alliances
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      Greyser, S. A. "Cause-Related Marketing: Finding the Ideal Corporate Alliance." Corporate Social Responsibility (winter 1996).
      • Article

      Diversification Strategies and Corporate Governance in Trading Companies: Anglo-Japanese Comparisons since the Late Nineteenth Century

      By: G. Jones
      Keywords: Diversification; Corporate Governance; Trade; Business Ventures; Japan
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      Jones, G. "Diversification Strategies and Corporate Governance in Trading Companies: Anglo-Japanese Comparisons since the Late Nineteenth Century." Business and Economic History 25, no. 2 (Winter 1996): 103–118.
      • 1996
      • Article

      The Good Corporation and How to Get It

      By: Rosabeth M. Kanter
      Keywords: Business Ventures
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      Kanter, Rosabeth M. "The Good Corporation and How to Get It." Business and Society Review, no. 96 (1996): 7–9.
      • December 1995
      • Case

      Layton Canada

      By: Debora L. Spar
      In 1993, Layton Canada finds itself caught in an intractable political situation. As part of a global reorganization process, the firm has been transformed from a subsidiary of a Dutch parent corporation to a subsidiary of a U.S. parent. Now, if it continues with its... View Details
      Keywords: Trade; Government and Politics
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      Spar, Debora L., Lygeia Ricciardi, and Laura Bures. "Layton Canada." Harvard Business School Case 796-108, December 1995.
      • December 1995
      • Case

      Assessing Foreign Business Practices

      By: Debora L. Spar
      As businesses expand worldwide, corporations are increasingly being forced to grapple with definitions of "acceptable" foreign conduct. What differentiates a "bribe" from a "commission"? Should managers abroad refer to local custom or their own national laws in... View Details
      Keywords: Crime and Corruption; Cross-Cultural and Cross-Border Issues
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      Spar, Debora L., and Zanley Galton. "Assessing Foreign Business Practices." Harvard Business School Case 796-105, December 1995.
      • December 1995 (Revised November 1996)
      • Background Note

      Corporate Purpose and Responsibility

      By: Lynn S. Paine
      Presents several conceptions of corporate purpose and responsibility as articulated by a variety of groups and individuals during the period 1970-95. Included are materials from the Business Roundtable, the American Law Institute, the Royal Society of Arts and... View Details
      Keywords: Mission and Purpose; History; Corporate Social Responsibility and Impact
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      Paine, Lynn S. "Corporate Purpose and Responsibility." Harvard Business School Background Note 396-201, December 1995. (Revised November 1996.)
      • December 1995
      • Case

      Precision Agriculture: The Vigoro Corporation

      By: Ray A. Goldberg and Charlotte A. Tasker
      Keywords: Agribusiness; Change Management; Competitive Strategy; Agriculture and Agribusiness Industry
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      Goldberg, Ray A., and Charlotte A. Tasker. "Precision Agriculture: The Vigoro Corporation." Harvard Business School Case 596-079, December 1995.
      • November 1995
      • Case

      "Marketing" at Wachtell, Lipton, Rosen & Katz

      By: Jay W. Lorsch and Samanta Graff
      Describes the history and unique operating principles of the most successful corporate law firm in the country. Closes with a lengthy quotation by Martin Lipton, who is one of the firm's founding partners and who is described in an American Lawyer article as the "Elvis... View Details
      Keywords: Marketing Strategy; Reputation; Business Strategy; Legal Services Industry
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      Lorsch, Jay W., and Samanta Graff. "Marketing" at Wachtell, Lipton, Rosen & Katz. Harvard Business School Case 496-037, November 1995.
      • November 1995
      • Teaching Note

      PepsiCo: A View from the Corporate Office TN

      By: Lynda M. Applegate and Sarah Gant
      Teaching Note for (9-694-078). View Details
      Keywords: Food and Beverage Industry
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      Applegate, Lynda M., and Sarah Gant. "PepsiCo: A View from the Corporate Office TN." Harvard Business School Teaching Note 196-074, November 1995.
      • Article

      Investing in Distressed Situations: A Market Survey

      By: S. C. Gilson
      The risks of investing in distressed companies—a practice popularly known as "vulture" investing—are highly firm specific and idiosyncratic. Investors who are adept at managing these risks, who understand the legal rules that must be followed in corporate bankruptcy,... View Details
      Keywords: Investment; Markets
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      Gilson, S. C. "Investing in Distressed Situations: A Market Survey." Financial Analysts Journal 51, no. 6 (November–December 1995): 8–27.
      • October 1995 (Revised September 1996)
      • Case

      Dell Computer Corporation

      By: Das Narayandas and V. Kasturi Rangan
      Traces the evolution of the personal computer industry over the last 20 years and uses this as a backdrop to look at how Dell Computer Corp. grew from a small start-up to a multi-billion-dollar company in a decade. Dell is now faced with a set of decisions on the... View Details
      Keywords: Industry Growth; Competitive Strategy; Profit; Computer Industry
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      Narayandas, Das, and V. Kasturi Rangan. "Dell Computer Corporation." Harvard Business School Case 596-058, October 1995. (Revised September 1996.)
      • October 1995
      • Case

      Robert Mondavi Corporation

      By: Ray A. Goldberg and Thomas N. Urban Jr
      As the Mondavi Corp. moves from a private to a public company and increases the number of types of wine it sells, how does it position itself in various segments of the market and what brand and distribution system is most important? View Details
      Keywords: Globalized Markets and Industries; Brands and Branding; Distribution; Product Positioning; Going Public; Expansion; Change; Food and Beverage Industry
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      Goldberg, Ray A., and Thomas N. Urban Jr. "Robert Mondavi Corporation." Harvard Business School Case 596-031, October 1995.
      • September 1995
      • Case

      Benjamin Rosen and Compaq

      By: William A. Sahlman and Jason Green
      Addresses the challenges faced by Ben Rosen and the company board of directors as continuing problems force it to make a decision about the ongoing governance of the firm. The issues are complicated by the current CEO and founder, Rod Canion, who has had, until... View Details
      Keywords: Governing and Advisory Boards; Management Teams; Business or Company Management; Corporate Governance; Problems and Challenges; Decision Making; Information Technology Industry
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      Sahlman, William A., and Jason Green. "Benjamin Rosen and Compaq." Harvard Business School Case 296-002, September 1995.
      • 08 Sep 1995
      • Lecture

      Ideas and Issues Raised at the Conference." Speaker. "Corporate Crime in America: Strengthening the 'Good Citizen' Corporation

      By: Lynn S. Paine
      Keywords: Innovation and Invention
      Citation
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      Paine, Lynn S. Ideas and Issues Raised at the Conference." Speaker. "Corporate Crime in America: Strengthening the 'Good Citizen' Corporation. Lecture at the Symposium on Crime and Punishment in the United States, United States Sentencing Commission, Washington, DC, September 08, 1995.
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