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  • All HBS Web  (9,274)
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    • News  (2,530)
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    • Multimedia  (149)
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  • 28 May 2012
  • Research & Ideas

A Pragmatic Alternative for Creating a Corporate Social Responsibility Strategy

various directions within different departments. For example, human resources might initiate a United Way gift program that involves a company match; operations might work on waste reduction; and marketing might collect an extra dime from... View Details
Keywords: by Dina Gerdeman
  • 03 Dec 2007
  • Research & Ideas

Authenticity over Exaggeration: The New Rule in Advertising

The past 10 years have seen some level of this direct marketing model bear out. But according to an HBS working paper to be published in the Journal of Interactive Marketing, consumers are using technology to learn about marketers, rather... View Details
Keywords: by Julia Hanna; Publishing; Advertising
  • 20 Jan 2016
  • Research & Ideas

Maybe Uber isn't God's Gift to Mankind

own drivers). Uber routinely frustrates regulators as much as it pleases consumers. It has fielded cease and desist orders from governments all over the world, often continuing operation even when ordered to stop. Yet venture capitalists... View Details
Keywords: by Carmen Nobel; Transportation; Insurance
  • 13 Jun 2012
  • HBS Case

HBS Cases: A Startup Takes On the Credit Ratings Giants

and 2009, when the field of ratings seemed ripe for upheaval, Becker learned of several planned rating agency start-ups, including what would become KBRA. When the firm lured ex-Moody's executive Jerome Fons, whom Becker knew, "I... View Details
Keywords: by Maggie Starvish; Banking; Financial Services
  • 24 Jan 2005
  • Research & Ideas

Entrepreneurial Hospital Pioneers New Model

In Bangalore, a state-of-the-art hospital staffed by Western-trained physicians treats anyone suffering from a heart ailment. It accepts patients regardless of caste, class, religion, and perhaps most surprisingly, their ability to pay... View Details
Keywords: by Martha Lagace; Health
  • 12 Oct 1999
  • Research & Ideas

Value Judgments: Business Ethics Across Borders

from different points of cultural reference, they learn to anticipate and deal with the kinds of value conflicts they are likely to face as global managers. Paine points out that students taking her course... View Details
Keywords: by Judith A. Ross
  • 28 Apr 2014
  • Research & Ideas

Football Stars Debate ‘The Social Capital of the Savvy Athlete’

and brands. "It gave me an unbelievable platform to reach people," said Fitzgerald, whose Twitter feed has some 1.75 million followers. Foster agreed, noting that Twitter gives him a chance to talk publicly about issues outside of the NFL; his Tweets run the... View Details
Keywords: by Carmen Nobel; Sports
  • 09 Jun 2014
  • Research & Ideas

The Manager in Red Sneakers

grant more status points to nonconformity than people with "low levels of need for uniqueness." "People who like to diverge from the norm themselves, the ones who like unique products, are more likely to see the signal and interpret it... View Details
Keywords: by Dina Gerdeman; Consumer Products; Apparel & Accessories; Fashion
  • 27 May 2009
  • First Look

First Look: May 27, 2009

different management systems. Through stories and cases drawn from years in the field, he reveals how health-care providers can successfully manage both modes. To do so, they must reevaluate traditional roles and embrace continuous View Details
Keywords: Martha Lagace
  • 26 Jan 2010
  • First Look

First Look: Jan. 26

Public School Districts Author:Stacey Childress Abstract This working paper offers concrete examples of improved productivity and efficiencies at the district level, drawing from the author's experience working with districts and... View Details
Keywords: Martha Lagace
  • 04 Feb 2021
  • Research & Ideas

Inside CEOs' Pandemic Worries: Uncertainty, Employees, and Kids

How will my children learn via Zoom? We interviewed 10 CEOs in July about how they are managing the unprecedented stressors of the COVID-19 pandemic, and then checked in with them again at the end of 2020. The interviewees hail View Details
Keywords: by Gamze D. Yucaoglu, Robin Abrahams, and Boris Groysberg
  • 19 Nov 2019
  • Op-Ed

Gender Bias Complaints against Apple Card Signal a Dark Side to Fintech

bias in Goldman Sachs’s underwriting model. (Goldman developed and issued the card.) Adding fuel to the fire, Apple co-founder Steve Wozniak shared that the same thing had happened to him and his wife. Officials from the New York... View Details
Keywords: by Karen G. Mills; Financial Services
  • 18 Aug 2009
  • First Look

First Look: August 18

First, we review the evidence linking charitable behavior and happiness. We present research from a variety of samples (adults, children, and primates) and methods (correlational and experimental) demonstrating that happier people give... View Details
Keywords: Martha Lagace
  • 21 Jan 2013
  • Research & Ideas

Altruistic Capital: Harnessing Your Employees’ Intrinsic Goodwill

how you incentivize, can increase or deplete the amount of altruistic capital." Ashraf's interest in international field research sprouted from the realization that the people tasked with solving global problems aren't always in touch... View Details
Keywords: by Carmen Nobel
  • 02 Apr 2012
  • Research & Ideas

Do Online Dating Platforms Help Those Who Need Them Most?

Piskorski with information about its members, covering user demographics such as age, gender, height, and body type. The data also included usage patterns—how users learned about one another's profiles, how many profiles they viewed on... View Details
Keywords: by Carmen Nobel; Technology
  • 14 Dec 2009
  • Research & Ideas

Can Entrepreneurs Drive People Movers to Success?

these charges removed from the credit card ecosystem. Meanwhile, this holiday shopping season users ought to exercise special caution. A link promising extra savings may not be what it seems. Be careful even at trusted sites: Sites as... View Details
Keywords: by Martha Lagace; Transportation
  • 11 Aug 2014
  • HBS Case

The Business of Behavioral Economics

says Norton. "I haven't prevented you from gaining weight or removed all of the French fries from the world." At the same time, the strategy uses people's biased thinking against them. For example,... View Details
Keywords: by Michael Blanding; Food & Beverage; Health
  • 26 Sep 2005
  • Research & Ideas

What Perceived Power Brings to Negotiations

And so the manipulation of the alternatives was really straightforward. Q: What can managers and other professionals learn from this research when they find themselves in negotiations? A: I think the... View Details
Keywords: by Mallory Stark
  • 21 Mar 2016
  • HBS Case

Can Customer Reviews Be 'Managed?'

the case about the trustworthiness of online reviews. It’s remarkable that 85 percent or so of people would make a purchase after reading online reviews. A: Yes. It turns out that if you think about it from a consumer standpoint: what are... View Details
Keywords: by Brian Kenny; Advertising; Travel
  • 28 Feb 2011
  • Research & Ideas

The Importance of ‘Don’t’ in Inducing Ethical Employee Behavior

sheets with participants' self-reported performance." The students learned that they would each receive a Scrabble dictionary to check their work, after which they would fill out an answer sheet to report their performance. But... View Details
Keywords: by Carmen Nobel
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