Publications

06 Feb 2014
Research & Ideas

The Art of American Advertising

advertising industry experimented with new ways of reaching consumers and established new models of working," said Laura Linard, director of... View Details

Keywords: by Carmen Nobel; Advertising

March 1992 (Revised June 1995)
Case

Introduction of FM Radio (A): Finally, A ""Staticless"" Radio

Describes the evolution of radio technology and business from the initial days of wireless telegraphy to the advent, growth, and establishment of amplitude-modulated (AM) radio manufacturing and broadcasting. Begins and ends with a description of a decision the Radio... View Details

Keywords: Technological Innovation; Leading Change; Product Design; Product Development; Media and Broadcasting Industry; United States

28 Mar 2016
Research & Ideas

What's a Boss Worth?

them look better. But how much of an effect does a good or bad boss have on workers, really? Harvard Business School Assistant Professor Christopher Stanton sets out to ask that question in The Value of Bosses, a paper recently published in the View Details

Keywords: by Michael Blanding; Service

11 Feb 2014
First Look

First Look: February 11

Publications August 2013 American Journal of Managed Care The Impact of Electronic Health Record Use on Physician Productivity By: Adler-Milstein, Julia, and Robert S. Huckman Abstract—Objectives: To examine... View Details

Keywords: Sean Silverthorne

January 2019 (Revised October 2019)
Case

Commercial Sales Transformation at Microsoft

By: Doug J. Chung

Industry leaders should adapt to changes in the business context and consider different ways to grow. Advances in technology had shifted software demand to the cloud. As a result, Microsoft announced a strategic shift in direction from its existing ‘Windows first’... View Details

Keywords: Sales; Strategy; Transformation

18 Apr 2023
Research & Ideas

The Best Person to Lead Your Company Doesn't Work There—Yet

companies in the S&P 400 Index. Some 70 percent of the PE-backed firms hired new CEOs when they were acquired, and about two-thirds of those new CEOs were outsiders to the... View Details

Keywords: by Rachel Layne; Financial Services

15 May 2017
Blog Post

Exploring Career Options at HBS

their pre-MBA industries, either through involvement in on-campus activities and events, industry clubs, or summer internships. Even for those not necessarily considering a change of career, many students... View Details

November 2023 (Revised April 2024)
Case

Khanmigo: Revolutionizing Learning with GenAI

By: William A. Sahlman, Allison M. Ciechanover and Emily Grandjean

Already a leader in the edtech space since its 2008 launch, Khan Academy was now one of the first edtech organizations to embrace generative artificial intelligence ("genAI"). In March 2023, Khan Academy began beta testing Khanmigo, a genAI “guide” and tutor built with... View Details

Keywords: Technology Adoption; Leading Change; Entrepreneurship; Risk and Uncertainty; Education; AI and Machine Learning; Corporate Social Responsibility and Impact; Education Industry; Education Industry; United States; San Francisco

Career Coach

Juan Leung Li

Juan draws on his own career journey and his experience supporting tech entrepreneurs and executives to coach students. Most career paths look like a straight line in hindsight -- those cases are rare. In... View Details

Keywords: Entrepreneurship; Angel Investing; Financial Services (All); Corporate Finance; Financial Services (All); Investment Banking; Financial Services (All); Venture Capital; Financial Services (All); Startup - Founder; Entrepreneurship; Startup - Joiner; Entrepreneurship; Technology

14 Mar 2018
Research & Ideas

Feeling Stressed? Try Sniffing Your Romantic Partner's Shirt

published in the Journal of Personality and Social Psychology. “Many people wear their partner’s shirt, or they sleep on their partner’s side of the bed when they’re away; I was interested in whether there... View Details

Keywords: by Carmen Nobel

Sandra J. Sucher

Sandra Sucher, professor of management practice at Harvard Business School, is an internationally recognized trust researcher. The Power of Trust, her third book, is based on two decades of global research on how companies build stakeholder trust and how,... View Details

Keywords: service industry; service industry; service industry; service industry; service industry; service industry; service industry; service industry; service industry; service industry; service industry

27 Feb 2017
Research & Ideas

Reputation is Vital to Survival in Turbulent Markets

suggests that it is in fact probably the only way to remain competitive in the long run. It is not an easy matter. Reputations take generations to build and can be hugely damaged by a single incident. Silverthorne: What View Details

Keywords: by Sean Silverthorne

06 Apr 2010
First Look

First Look: April 6

within pre-existing cognitive categories and therefore do not benefit from a pre-existing understanding or identity of an industry. Given the importance of identity, it is critical that we understand how the identity of a View Details

Keywords: Martha Lagace

May 2023 (Revised May 2023)
Case

Stay or Go? Sarah Reynolds Kensington Partners

By: David G. Fubini, Amr Seifeldin and Patrick Sanguineti

Sarah Reynolds, a relatively new Partner at the global Kensington Partners strategy consulting firm, has headed the firm's Telecommunications Group for a few years. Thanks to her stellar track record with clients, she has brought the group a range of accolades and... View Details

Keywords: Consulting; Consulting Firms; Client Service; Career Management

Richard Hamermesh was the MBA Class of 1961 Professor of Management Practice at the Harvard Business School. While at HBS Richard served as co-chair of the HBS Healthcare... View Details

Keywords: health care

November 2003 (Revised September 2016)
Case

Creating Global Oil, 1900-1935

By: Geoffrey G. Jones and Daniel Wadhwani

Taught in the elective MBA course entitled The Evolution of Global Business. Examines the development of an international cartel in the oil industry in the 1920s and 1930s. Focuses on the decisions and actions of the leading multinational oil companies—particularly... View Details

Keywords: History; Competition; Multinational Firms and Management; Alliances; Cooperation; Business and Government Relations; Energy Industry

November 2000 (Revised October 2005)
Case

TiVo

TiVo is a digital video recorder that allows viewers to watch what they want, when they want to watch it. Fourteen months into the launch, sales are very disappointing. Brodie Keast, VP of marketing and sales, wants to combine a catchy communications campaign, product... View Details

Keywords: Marketing Communications; Product Launch; Television Entertainment; Innovation and Invention; Electronics Industry