Publications

Research Summary

Real Options and Financial Decisions Under Uncertainty

Marc L. Bertoneche is developing material relevant to the business world in this field. He is particularly interested in applying the Real Option approach to Brand Valuation. View Details

05 May 2008
Research & Ideas

Connecting with Consumers Using Deep Metaphors

behind Marketing Metaphoria and how insights about deep metaphors can improve brand success. Martha Lagace: What are deep metaphors? Gerald Zaltman and Lindsay Zaltman: Deep metaphors are basic frames or orientations we have toward the... View Details

Keywords: by Martha Lagace; Consumer Products

03 Jul 2018
News

Faculty Summer Reading Recommendations

October 2004 (Revised May 2006)
Case

Transforming Singapore's Public Libraries (Abridged)

By: Lynda M. Applegate and Roger H. Hallowell

The Singapore Public Library system was transformed from being mediocre at best to world class using information technology, progressive human-resources management, and marketing approaches unusual for government agencies. View Details

Keywords: Transformation; Organizational Change and Adaptation; Service Delivery; Marketing Strategy; Competitive Advantage; Human Resources; Information Technology; Nonprofit Organizations; Public Administration Industry; Singapore

January 2020 (Revised October 2021)
Case

Zara: An Integrated Store and Online Model (A)

By: Antonio Moreno

In 2010, amidst the growth of ecommerce and the emergence of new, purely online, fashion players, Zara launched its first online store, Zara.com. Since then, Zara’s online business had grown at a fast pace. By 2018, 12% of Inditex Group’s total sales came from the... View Details

Keywords: Stores; Integration; Operations; Business Model; Strategy; E-commerce; Retail Industry; Fashion Industry; Europe

01 Feb 2016
Research & Ideas

CEOs and Coaches: How Important is Organizational 'Fit?'

quantitatively, that it definitely matters which coach is matched up with which team" The question of whether matching matters takes on critical significance in the corporate View Details

Keywords: by Boris Groysberg & Abhijit Naik; Sports

November 2019 (Revised December 2019)
Case

Martini Klinik: Prostate Cancer Care 2019

By: Michael E. Porter, Jens Deerberg-Wittram and Thomas W. Feeley

Since its establishment in 2005, Hamburg’s Martini Klinik had single mindedly focused on prostate cancer care with a commitment to measure long-term health outcomes for every patient. A wholly owned subsidiary of the University Hospital Hamburg, Martini Klinik was a... View Details

Video

Wendell Weeks - Making A Difference

Fall 2023
Article

Firms, Rules, and Global Capitalism

By: Rawi Abdelal

Every organization of the world economy has been unstable. Each system is necessarily composed of trade-offs. Opportunities emerge, and disappointments abound. Nothing lasts; nothing is finished; and nothing is perfect. View Details

Keywords: Globalization; Business History; Balance and Stability

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Randolph B. (Randy) Cohen is the MBA Class of 1975 Senior Lecturer of Entrepreneurial Management in the Finance Unit at Harvard Business School. Cohen’s main research focus has been the identification of top investment managers and the prediction of manager... View Details

Keywords: financial services; investment banking industry

06 May 2015
What Do You Think?

Are You Ready for Personalized Predictive Analytics?

Summing Up Personal Predictive Analytics: Should We Be Careful What We Wish For? The world of continuous monitoring of numerous sensors for machines and humans, limitless information storage capacity, and... View Details

Keywords: by James Heskett

March 24, 2014
Article

Roundtable on Shared Value in Education

By: Mark R. Kramer and Kate Tallant

Seventeen corporate and global education leaders gathered at the World Economic Forum 2014 in Davos, Switzerland, to discuss how they are rethinking the role of business in global education. View Details

Keywords: Shared Value; Education; Global Range

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30 Sep 2014
News

Language Investments Pay Big Dividends for Global Companies

Luis Alejandro Pagani

Keywords: Food Production

November 2020 (Revised September 2021)
Case

BRAC in 2020

By: Tarun Khanna and Shreya Ramachandran

In 2020, the largest non-governmental organization in the world, BRAC, headquartered in Dhaka, Bangladesh, has some big problems to tackle. Its founder, Sir Fazle Hasan Abed, has left behind a challenge: take the 1981-founded organization from Bangladesh to every... View Details

Keywords: Social Enterprise; Education; Health; Social Issues; Poverty; Programs; Management; Growth and Development Strategy; Global Strategy; Education Industry; Health Industry; Bangladesh; South Asia

April 1990 (Revised April 1993)
Case

Bridgeton Industries: Automotive Component & Fabrication Plant

Bridgeton Industries was experiencing reduced sales. To become more competitive it introduced a classification procedure for products based upon their productivity and other factors. Products were classified into three groups: world class, potentially world class, and... View Details

Keywords: Job Cuts and Outsourcing; Competition; Cost Management; Manufacturing Industry; Auto Industry

January 2023
Article

Psychological Safety Comes of Age: Observed Themes in an Established Literature

By: Amy C. Edmondson and Derrick P. Bransby

Since its renaissance in the 1990s, psychological safety research has flourished—a boom motivated by recognition of the challenge of navigating uncertainty and change. Today, its theoretical and practical significance is amplified by the increasingly complex and... View Details

Keywords: Safety; Risk and Uncertainty; Leadership; Working Conditions; Research; Performance; Learning; Organizational Culture

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