Responding To Entry - Publications - Faculty & Research

19 Apr 2011
First Look

First Look: April 19

why managers may respond to the demand for dividends from local seniors. Overall, these results are consistent with the notion that the investor base affects corporate policy choices. Utilizing Team Member... View Details

Keywords: Sean Silverthorne

10 Mar 2009
First Look

First Look: March 10, 2009

http://harvardbusinessonline.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=808126 Microsoft's Search Harvard Business School Case 709-461 In 2008, executives at Microsoft must decide how to compete against Google in the market for... View Details

Keywords: Martha Lagace

January 2012 (Revised March 2013)
Case

Ctrip: Scientifically Managing Travel Services

By: David A. Garvin and Nancy Hua Dai

Ctrip is a $437 million Chinese on-line travel services company with a scientific, data driven approach to management. The case explores Ctrip's founding and early growth, its expansion into multiple market segments including hotel reservations, air ticketing, leisure... View Details

Keywords: Scientific Management; Data-driven Management; Management; Expansion; Business Growth and Maturation; Market Entry and Exit; Mathematical Methods; Business Processes; Information Management; Travel Industry; China

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23 Oct 2007
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First Look: October 23, 2007

balance between the efficiency of a global entity and the speed of local businesses. What would be the best strategy for Bunge to respond to the external changes imposed by... View Details

Keywords: Sean Silverthorne

April 2001 (Revised August 2001)
Case

Color Kinetics Incorporated (A)

By: Das Narayandas and Mary N. Caravella

Two-year-old start-up Color Kinetics has developed unique colored lighting technology using digitally controlled LEDs, and has developed that technology into a successful line of products for its first targeted market of "retailtainment." Now in November 1999, the... View Details

Keywords: Business Startups; Growth and Development; Management Teams; Marketing Strategy; Product Launch; Market Entry and Exit; Business Strategy; Corporate Strategy; Electronics Industry

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26 Sep 2017
First Look

First Look at New Research and Ideas, September 26, 2017

adjust products to highly protected markets or respond to limited local competition. In the contemporary global economy, political risks partially declined with the spread of... View Details

Keywords: Sean Silverthorne

15 Aug 2005
HBS Case

Classic Cases Live On at HBS

David Godes now teaches Sealed Air in the second-year elective Business Marketing. Says Godes, "There are so many different layers to this case but, in particular, it captures two important concepts: reaction View Details

Keywords: by Garry Emmons

01 Dec 2003
Research & Ideas

Sometimes Success Begins at Failure

highly valued use for the technology. The history of innovation is full of examples where the eventual best use of a new product or technology was far different from the initial intended purpose of the idea. It is time that companies anticipate the need View Details

Keywords: by Henry Chesbrough; Health; Pharmaceutical

06 Apr 2015
Research & Ideas

After Germanwings, More Attention Needed on Employee Mental Health

mental illness are caught early and-if they do not respond to treatment-then removing those employees who could do others harm. For the majority of employers, however, an ounce of prevention is worth a pound... View Details

Keywords: by Michael Blanding; Health; Air Transportation

February 2022 (Revised February 2023)
Case

TikTok in 2020: Super App or Supernova? (Abridged)

By: Jeffrey F. Rayport, Dan Maher and Dan O'Brien

TikTok’s parent company, ByteDance, was launched in 2012 around a simple idea—helping users entertain themselves on their smartphones while on the Beijing Subway. In less than a decade, it had become one of the world’s most valuable private companies, with investors... View Details

Keywords: Digital Platform; Artificial Intelligence; AI; Mobile App; Mobile App Industry; Mobile and Wireless Technology; Market Entry and Exit; Brands and Branding; Growth and Development Strategy; China

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16 Jul 2020
Blog Post

How Gender Stereotypes Kill a Woman’s Self-Confidence

verbal skills. Then they were quizzed in categories considered favorable for men, such as business, math, videogames, cars, and sports. Respondents were asked to estimate how many questions they answered... View Details

23 Jul 2012
Research & Ideas

Book Excerpt: ‘Talk, Inc.’

caused by information overload, and an increase in employees' ability to respond readily to customer needs. Inclusion: At its best, interpersonal conversation is an... View Details

Keywords: Re: Boris Groysberg

23 Jun 2003
Research & Ideas

Historically Speaking: A Roundtable at HBS

enabled ships to sail the open sea rather than hug the coast. To solve that problem, governments responded by enacting laws of the sea. It then became clear View Details

Keywords: by Jim Aisner

10 Mar 2021
Blog Post

COVID Killed the Traditional Workplace

a function of changes in the way many workers—especially those possessed of the skills most in demand—view their relationship with employers. In responding to COVID, employers publicly and unambiguously... View Details

Keywords: All Industries

15 Dec 2014
Research & Ideas

Deconstructing the Price Tag

they might get upset," John says. "But that's not necessarily the case." Consumers enmeshed in private, longstanding relationships with the brand were just as likely as newcomers to respond favorably View Details

Keywords: by Dina Gerdeman; Retail

16 Mar 2010
First Look

First Look: March 16

better respond to market forces. Download the paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1413775 The Great Leap Forward: The Political Economy of Education in Brazil, 1889-1930 Authors:André... View Details

Keywords: Martha Lagace

02 Nov 2010
First Look

First Look: November 2, 2010

publishers like Random House respond to these trends? Purchase this case:http://cb.hbsp.harvard.edu/cb/product/710444-PDF-ENG AQR's Momentum Funds Daniel B. Bergstresser, Lauren H. Cohen, Randolph B. Cohen,... View Details

Keywords: Sean Silverthorne

16 Dec 2008
First Look

First Look: December 16, 2008

in 2006. The case invites students to consider how domestic and multinational companies should respond to the Chinese government's invitation to... View Details

Keywords: Sean Silverthorne

February 2021
Teaching Plan

Soofa: Displaying the Right Path?

By: Jeffrey J. Bussgang and Amy Klopfenstein

This teaching plan serves as a supplement to the case “Soofa: Displaying the Right Path?” HBS 820-098. The case explores the tension between two different financing and expansion plans for a startup, and explores issues related to business model pivots and industry... View Details

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August 2020 (Revised November 2021)
Case

Beyond Beer: Brewing Innovation at Molson Coors

By: Derek C. M. van Bever, Stephen P. Kaufman, James Barnett and Shaye Roseman

In March 2019, Molson Coors CEO Mark Hunter considered a request to pull forward $65 million CAD in anticipated future funding for Truss Beverages, a Toronto-based cannabis beverage company that Molson Coors created in a joint venture with a Canadian cannabis... View Details