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      • 1991
      • Chapter

      Improving the Acceptance and Use of New Technology: Organizational and Inter-organizational Challenges

      By: R. M. Kanter
      Keywords: Technology Adoption; Organizational Change and Adaptation; Organizational Design; Attitudes
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      Kanter, R. M. "Improving the Acceptance and Use of New Technology: Organizational and Inter-organizational Challenges." In Designing for Technological Change, edited by B. Guile, E. Laumann, and G. Nadler. Washington, D.C.: National Academies Press, 1991.
      • July 1991
      • Case

      Pioneer Petroleum Corp.

      By: Richard S. Ruback
      Pioneer is an integrated oil company. Its operations include exploration and development, production, transportation, and marketing. The case focuses on Pioneer's cost of capital calculations and its choice between a single company-wide cost of capital or divisional... View Details
      Keywords: Cost of Capital; Energy Industry; Mining Industry
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      Ruback, Richard S. "Pioneer Petroleum Corp." Harvard Business School Case 292-011, July 1991.
      • July 1991
      • Case

      Managing the U.S. Dollar in the 1980s

      By: W. Carl Kester and Richard P. Melnick
      Provides numerical data and alternative explanations concerning the U.S. dollar's rise and subsequent fall in value from 1981 through 1987. Students are challenged to study the evidence and make their own inferences concerning the dollar's movements and the degree of... View Details
      Keywords: Macroeconomics; Currency Exchange Rate; Price; Theory; United States
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      Kester, W. Carl, and Richard P. Melnick. "Managing the U.S. Dollar in the 1980s." Harvard Business School Case 292-001, July 1991.
      • 1991
      • Book

      The Marketing Challenge of Europe 1992

      By: John A. Quelch, Robert D. Buzzell and Eric Salama
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      Quelch, John A., Robert D. Buzzell, and Eric Salama. The Marketing Challenge of Europe 1992. Revised/Paperback ed. Reading, MA: Addison-Wesley Publishing Company, 1991. (French, Italian, Japanese, and Spanish translations, 1992.)
      • May 1991 (Revised October 1993)
      • Case

      Collision Course in Commercial Aircraft: Boeing-Airbus-McDonnell Douglas--1991 (A)

      By: David B. Yoffie
      Describes the competitive situation that has arisen in the commercial aircraft manufacturing industry since Airbus entered in 1970. Having overtaken McDonnell Douglas for second place, Airbus announces plans to challenge market leader Boeing's last pocket of dominance.... View Details
      Keywords: Transition; Trade; Ethics; Investment; Problems and Challenges; Business and Government Relations; Risk and Uncertainty; Sales; Competitive Strategy; Technology Adoption; Air Transportation Industry; Manufacturing Industry
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      Yoffie, David B. "Collision Course in Commercial Aircraft: Boeing-Airbus-McDonnell Douglas--1991 (A)." Harvard Business School Case 391-106, May 1991. (Revised October 1993.)
      • May 1991 (Revised March 2017)
      • Teaching Note

      Tennessee Controls: The Strategic Ranking Problem

      By: Robert Simons
      Teaching Note for (9-191-083). View Details
      Keywords: Problems and Challenges; Strategy
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      Simons, Robert. "Tennessee Controls: The Strategic Ranking Problem." Harvard Business School Teaching Note 191-199, May 1991. (Revised March 2017.)
      • May 1991 (Revised May 1991)
      • Background Note

      Focusing the Concept of Social Marketing

      By: V. Kasturi Rangan
      Examines those social marketing situations that pose challenges for adoption of conventional marketing principles. In addition to discussing how they differ the note explores underlying reasons and suggests alternate ways of conceptualizing such problems. View Details
      Keywords: Social Marketing
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      Rangan, V. Kasturi. "Focusing the Concept of Social Marketing." Harvard Business School Background Note 591-047, May 1991. (Revised May 1991.)
      • March 1991 (Revised October 2022)
      • Background Note

      Beyond the Myth of the Perfect Mentor: Take Charge and Build Your Personal Board of Directors

      By: Linda A. Hill, Nancy A Kamprath and Leticia Garcia
      Instead of embarking on an odyssey for the perfect mentor, individuals should pursue a strategy of building a network of developmental relationships. In this note, we explore the process by which such a network can be established and cultivated: 1) What functions can... View Details
      Keywords: Relationships; Networks
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      Hill, Linda A., Nancy A Kamprath, and Leticia Garcia. "Beyond the Myth of the Perfect Mentor: Take Charge and Build Your Personal Board of Directors." Harvard Business School Background Note 491-096, March 1991. (Revised October 2022.)
      • March 1991 (Revised May 1991)
      • Case

      TBIRD: The Thai Business Initiative in Rural Development

      By: V. Kasturi Rangan
      During the period of 1987 to 1990, while Thailand had one of the fastest growing economies in the world (average growth rate of 12%), the income disparity between its rural and urban population (especially Bangkok City) was growing increasingly worse. Mechai... View Details
      Keywords: Economic Growth; Management Skills; Programs; Wealth and Poverty; Thailand
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      Rangan, V. Kasturi. "TBIRD: The Thai Business Initiative in Rural Development." Harvard Business School Case 591-099, March 1991. (Revised May 1991.)
      • February 1991 (Revised August 2001)
      • Case

      Ann Hopkins (A)

      By: Joseph L. Badaracco Jr. and Ilyse Barkan
      Intended to help students understand the many barriers organizations face as their members and their management ranks grow more diverse. As a case on business ethics, it encourages students to discuss what "fairness" and "diversity" mean when an organization is also... View Details
      Keywords: Ethics; Employee Relationship Management; Organizational Culture; Organizational Structure; Problems and Challenges; Groups and Teams
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      Badaracco, Joseph L., Jr., and Ilyse Barkan. "Ann Hopkins (A)." Harvard Business School Case 391-155, February 1991. (Revised August 2001.)
      • February 1991 (Revised February 1992)
      • Case

      Appex Corp.

      By: Nitin Nohria
      1990 Business Week named Appex Corp. the fastest growing high-technology company in the United States. Appex provided management information systems and intercarrier network services to cellular telephone companies. During its rapid growth, the company went through... View Details
      Keywords: Information Technology; Organizational Change and Adaptation; Organizational Design; Management Analysis, Tools, and Techniques; Organizational Culture; Mobile and Wireless Technology; Performance Productivity; Problems and Challenges; Management Practices and Processes; Business Divisions; Information Management; Information Technology Industry; Telecommunications Industry; United States
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      Nohria, Nitin. "Appex Corp." Harvard Business School Case 491-082, February 1991. (Revised February 1992.)
      • January 1991 (Revised March 2010)
      • Supplement

      Westchester Distributing, Inc. (B)

      By: Robert L. Simons and Robert Boxwell
      Describes the actions taken by the owner/president to resolve the dilemma. View Details
      Keywords: Crime and Corruption; Customers; Problems and Challenges; Governance Controls; Compensation and Benefits; Behavior; Distribution Industry
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      Simons, Robert L., and Robert Boxwell. "Westchester Distributing, Inc. (B)." Harvard Business School Supplement 191-119, January 1991. (Revised March 2010.)
      • Article

      Enfranchisement of Service Workers

      By: Leonard A. Schlesinger and James Heskett
      Enfranchisement is achieved through an integration of empowerment with methods of pay for performance. Evidence from Ito Yokado Group in Japan and Nordstrom in the US demonstrates the positive effects of enfranchisement. Successful efforts to enfranchise employees: 1.... View Details
      Keywords: Motivation and Incentives; Franchise Ownership; Employees; Compensation and Benefits; Service Industry; Japan; United States
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      Schlesinger, Leonard A., and James Heskett. "Enfranchisement of Service Workers." California Management Review 33, no. 4 (Summer 1991).
      • 1991
      • Article

      Multinational CIO Challenges for the 1990s

      By: F. W. McFarlan
      Keywords: Management; History
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      McFarlan, F. W. "Multinational CIO Challenges for the 1990s." Global Issues of Information Technology Management (1991): 484–493.
      • December 1990
      • Case

      Allen-Bradley's ICCG: Repositioning for the 1990s

      By: Nitin Nohria
      Allen-Bradley's Industrial Computer and Communication Group (ICCG) underwent a period of rapid transformation in the 1980s, instituting a wide array of innovations from product development to information systems. In 1990 the Ohio-based group announced a major... View Details
      Keywords: Organizational Change and Adaptation; Technological Innovation; Information Technology; Organizational Culture; Business Organization; Problems and Challenges; Information Technology Industry
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      Nohria, Nitin. "Allen-Bradley's ICCG: Repositioning for the 1990s." Harvard Business School Case 491-066, December 1990.
      • November 1990 (Revised August 1992)
      • Case

      Corning, Inc.: A Network of Alliances

      By: Christopher A. Bartlett and Ashish Nanda
      Describes James Houghton's actions in assuming the role of CEO at Corning in the midst of a recession. Not only must he turn around operating performance, he must also revitalize a demoralized organization and set a new, clear strategic direction. In doing so, the case... View Details
      Keywords: Business Cycles; Policy; Leading Change; Organizational Change and Adaptation; Performance Expectations; Partners and Partnerships; Business Strategy
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      Bartlett, Christopher A., and Ashish Nanda. "Corning, Inc.: A Network of Alliances." Harvard Business School Case 391-102, November 1990. (Revised August 1992.)
      • October 1990 (Revised August 1991)
      • Case

      Peanut Butter Fantasies

      By: Amar Bhide and Myra M. Hart
      Addresses the interrelated challenges of marketing and finance faced by a small, struggling packaged foods company. View Details
      Keywords: Business Ventures; Finance; Business or Company Management; Marketing; Distribution; Problems and Challenges; Food and Beverage Industry
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      Bhide, Amar, and Myra M. Hart. "Peanut Butter Fantasies." Harvard Business School Case 391-072, October 1990. (Revised August 1991.)
      • October 1990 (Revised September 1993)
      • Case

      Changing the Culture at British Airways

      By: John P. Kotter
      In just 10 years, 1980-1990, British Airways turned around both its declining image and financial situation. Focusing on the paramount importance of customer service, British Airways went from "bloody awful" to "bloody awesome." Experiencing a financial crisis in 1981... View Details
      Keywords: Organizational Change and Adaptation; Organizational Culture; Problems and Challenges; Customer Relationship Management; Corporate Strategy; Privatization; Air Transportation Industry; United Kingdom
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      Kotter, John P. "Changing the Culture at British Airways." Harvard Business School Case 491-009, October 1990. (Revised September 1993.)
      • September 1990 (Revised January 1992)
      • Case

      Eli Lilly and Co. (A): Globalization

      By: Michael Y. Yoshino
      Examines the changes taking place in Eli Lilly in response to the globalization of the pharmaceuticals industry. Identifies the steps taken by management, problems currently faced, and challenges for the future. Allows examination of the process of implementing a... View Details
      Keywords: Change; Globalization; Global Strategy; Business or Company Management; Problems and Challenges; Perspective; Pharmaceutical Industry
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      Yoshino, Michael Y. "Eli Lilly and Co. (A): Globalization." Harvard Business School Case 391-032, September 1990. (Revised January 1992.)
      • September 1990 (Revised March 1991)
      • Case

      Mod IV Product Development Team

      By: Anne Donnellon and Joshua D. Margolis
      Focuses sharply on a crossfunctional product development team at Honeywell's Building Controls Division. Traces the history of teams at the division, which introduced them as a response to intensifying competition and the need for faster development. Reveals the... View Details
      Keywords: Business Divisions; Collaborative Innovation and Invention; Management Teams; Product Development; Organizational Structure; Groups and Teams; Competitive Strategy
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      Donnellon, Anne, and Joshua D. Margolis. "Mod IV Product Development Team." Harvard Business School Case 491-030, September 1990. (Revised March 1991.)
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