Publications

May 2001
Teaching Note

General Electric 2000: Quality of Earnings Assessment TN

By: David F. Hawkins

Teaching Note for (9-101-091). View Details

Keywords: Consumer Products Industry; Consumer Products Industry; United States

March 2001 (Revised April 2001)
Case

General Electric 2000: Quality of Earnings Assessment

By: David F. Hawkins

A financial analyst reviews General Electric's financial reports to learn more about U.S. Generally Accepted Accounting Principles (GAAP) and how they differs from international accounting standards. View Details

Keywords: Financial Reporting; Financial Statements; Accounting Audits; International Accounting; Consumer Products Industry; Consumer Products Industry; United States

Find at Harvard

October 2009 (Revised August 2014)
Case

Tengion: Bringing Regenerative Medicine to Life

By: Elie Ofek and Polly Ross Ribatt

Tengion is a young biotech company that is at the frontier of regenerative medicine—a nascent field that seeks to promote the creation of new cells and tissue to repair or replace tissue or organ function lost due to age, disease, damage, or congenital defects. In late... View Details

Keywords: Decision Choices and Conditions; Financial Crisis; Entrepreneurship; Health Care and Treatment; Technological Innovation; Product Launch; Product Development; Research and Development; Biotechnology Industry; United States

May 2015
Case

Pricing in a Digital World (2015)

By: John Gourville

Dynamic pricing, especially as practiced by Uber and Lift, seems to be all the rage. In this case, we look at five interesting applications of dynamic price and price customization, each made possible by advances in digital technology. These range from the online... View Details

Keywords: Pricing; Marketing; Dynamic Pricing; Price Customization; Information Technology; Price; Entrepreneurship; Customization and Personalization; Product Marketing

14 Dec 2022
News

ChatGPT Is a Tipping Point for AI

01 Jun 2013
News

Collective Wisdom

software communities have shown that we can have a highly distributed model involving contributors from all over the world. Some people said this would never work. But open source often creates products that are better than those... View Details

Keywords: crowdsourcing; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services

05 Aug 2016
News

Accelerating Change on Medicine’s Final Frontier

programs that speed innovation by providing exactly what the early-stage neuroscience entrepreneurs indicate they are lacking. There are more than 200 accelerators operating worldwide, and many of them have been working with technology... View Details

Keywords: Robert S. Benchley

December 1990 (Revised December 1993)
Case

Australian Paper Manufacturers (A)

By: David M. Upton and Joshua D. Margolis

Describes a company which has broken an unwritten cordial agreement amongst the three Australian paper manufacturers to split the domestic market three ways by market segment. The company invades another's "territory" with advanced technology, quality, and,... View Details

Keywords: Agreements and Arrangements; Production; Information Technology; Ethics; Situation or Environment; Product Development; Segmentation; Expansion; Financial Strategy; Pulp and Paper Industry; Australia

Profile

Bryan Guerra

Why was earning your MBA at HBS important to you? Prior to business school at HBS, the majority of my educational experience had taken place largely within a lecture-based setting. While this approach had provided a solid foundation of knowledge, in deciding to enroll... View Details

Keywords: Technology; Technology; Technology

05 Aug 2002
What Do You Think?

Is Platform Leadership Old Hat or the Wave of the Future?

entrepreneurs can exploit through the development of products and services specifically for inclusion in platforms, whether they are technological or marketing in nature? And do increasingly powerful... View Details

Keywords: by James Heskett

18 Mar 2014
Blog Post

BaubleBar Brought to Life, and Other Tales of Joining a Start-up

I have been so happy at BaubleBar. A product I believe in, a great group, a perfect job for me. So just don’t take it personally when you have to keep plugging – it’s worth it. Do it!” -Laurie Matthews, Career & Professional... View Details

Keywords: Technology; Technology; Technology

20 Oct 2015
First Look

October 20, 2015

empirical results provide strong support for the view that output prices are a key determinant of vertical integration. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49893 forthcoming Production and Operations... View Details

Keywords: Sean Silverthorne

November 2019 (Revised June 2020)
Case

Indigo Agriculture: Harnessing Nature

By: Marco Iansiti, Michael W. Toffel and James Barnett

Indigo Agriculture used a digital-enabled research and development (R&D) process to launch its initial product, microbial coatings for agricultural seeds, which increase crop yields while reducing the need for fertilizers. In doing so, the company developed direct... View Details

Keywords: Carbon Sequestration; Operations; Supply Chain; Social Enterprise; Product Development; Distribution Channels; Business Strategy; Digital Platforms; Environmental Sustainability; Science-Based Business; Climate Change; Agriculture and Agribusiness Industry; Green Technology Industry; United States; Massachusetts

February 2011 (Revised December 2014)
Case

RentJuice

By: Thomas Eisenmann and Liz Kind

RentJuice, founded in mid-2008, provided a subscription software service—sold via phone and live online webinars—that allowed real estate professionals like brokers and agents to manage and market rental listings, communicate with clients, and complete transaction... View Details

Keywords: Renting or Rental; Product Launch; Applications and Software; Property; Business Startups; Salesforce Management; Product Marketing; Information Technology Industry; Information Technology Industry

01 Mar 2023
News

Family Recipe

products has kept prices down by leveraging advances in technology and automation. “The key is to keep the recipe the same and to invest in processes that reduce the potential for worker injury and allow you... View Details

Keywords: Julia Hanna; family business; leadership; food manufacturing; Food Manufacturing; Manufacturing

01 Feb 2002
News

New Porter Prize Awarded in Japan

won for specializing in small direct-current motors, a strategy that has garnered it 50 percent or higher world market share for several decades. Canon’s Lens Product Group was recognized for continuous View Details

Keywords: awards

Profile

Alex Slusky

only non-MBA product management intern at Microsoft.” Then, as graduation approached, he broke the mold again, applying for deferred admissions at HBS; the school accepted him as a direct admit, “but,” says Alex, “I took year off to build... View Details

September 2023 (Revised May 2025)
Teaching Note

On

By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader, Jordan Mitchell and Karen Elterman

Teaching Note for "On," HBS Case No. 723-430. On is a premium performance running shoe company founded in Switzerland in 2010. The company rapidly gained traction through its unique CloudTec cushioning technology, its innovative midsole plate called the Speedboard, and... View Details