New York Times - Publications - Faculty & Research

Research Summary

My research draws upon social and cultural theories to address three important topics in marketing: branding strategy, organizing to deliver creative content, and cultural consumer behavior:

1)Branding Strategy: How are iconic brands built?

I have... View Details

Research Summary

Organisational Learning in Software Requirements Engineering and Management

The current research project addresses the continuing low success rate of software development projects, which has been frequently reported in empirical studies. For example, the 2004 Chaos Report by the Standish Group found that only 29% of 9,236 application... View Details

Web

Ruth Mulan Chu Chao Center | About

Kresge Hall once stood. Play Video duration: 17:00 About the Name An extraordinary gift to Harvard University and HBS from a Dr. James Si-Cheng Chao and family foundation is funding both the new Executive Education facility and financial... View Details

28 Jun 2016
Blog Post

Leverage Baker Library to Inform Your Job Search Every Step of the Way

Whether you are creating a target list of employers, preparing for an interview or exploring new industries, research is a critical part of any successful job search. As an HBS alum, you have a wealth of resources available to you to... View Details

17 Feb 2016
Research & Ideas

Man vs. Machine: Which Makes Better Hires?

Some companies have begun relying more on computer-administered tests than human interviewers to find the best applicants. New research by Harvard Business School Assistant Professor Danielle Li and colleagues suggests that in this case,... View Details

Keywords: by Michael Blanding; Employment

November 2006 (Revised May 2007)
Case

Hewlett-Packard Company: The War Within

By: Krishna G. Palepu, Jay W. Lorsch, Carin-Isabel Knoop and Eliot Sherman

In September 2006 it was revealed that the Hewlett-Packard Company (HP) had been carrying out an extended investigation of its own employees, board members, and journalists outside the company. The investigation was launched in response to a series of leaks to the... View Details

Keywords: Problems and Challenges; Employee Relationship Management; Corporate Accountability; Corporate Governance; Governing and Advisory Boards; Management Analysis, Tools, and Techniques; Corporate Social Responsibility and Impact; Communication Technology; Conflict and Resolution; Newspapers; Computer Industry; Information Technology Industry

Citation

Educators

Purchase

19 Dec 2023
Research & Ideas

15 Podcast Episodes That Grabbed Listeners in 2023

after the US began to shut down in order to prevent the spread of the COVID-19 virus, Serhant had time to reflect on his career as a real estate broker in New York City,... View Details

Keywords: by Danielle Kost

31 Jul 2007
First Look

First Look: July 31, 2007

microfinance banks join forces to face the new challenges of globalization, competition, and politics while common shareholder ACCÍON investments considers its options. From an initial project to share costs in the revamping of their IT... View Details

Keywords: Martha Lagace

09 Feb 2024
HBS Case

Slim Chance: Drugs Will Reshape the Weight Loss Industry, But Habit Change Might Be Elusive

Year after year, millions of people make a new year’s resolution to lose weight. But because success traditionally depends on making major lifestyle changes, like eating healthier and exercising more, many people fall short of their... View Details

Keywords: by Lane Lambert; Health; Pharmaceutical

Profile

Brett Laffel

HBS has shaped my career path in ways that I would never expect. I went into HBS with a set career path in mind, and going to HBS made me realize how many careers there are that would be perfect for my interests and strengths. From my View Details

Web

Entrepreneurship - Faculty & Research

the probabilities of success are low, extremely skewed, and unknowable until an investment is made. At a macro level, experimentation by new firms underlies the Schumpeterian notion of creative destruction. However, at a micro level,... View Details

07 May 2015
Blog Post

Career Change: From the Military to Consulting

as an opportunity to try something new. If they had not decided on a new path before they came to HBS, there is lots of time for reflection built into the MBA curriculum. How can students get to know... View Details

04 Sep 2013
What Do You Think?

How Relevant is Long-Range Strategic Planning?

conclusions resulting from a reading of responses to this month's column. In defense of strategic planning, Greg Martin said, "Same story, different day: in times of change it is practically irresistible to not throw the baby out... View Details

Keywords: by James Heskett

17 Apr 2006
Research & Ideas

Resisting the Seductions of Success

In his novel I Come as a Thief, Louis Auchincloss introduces us to Tony Lowder, a lawyer in his early forties. Tony and his wife have two children. He works for the New York office of the Securities and... View Details

Keywords: by Joseph L. Badaracco Jr.; Entertainment & Recreation; Information; Publishing

02 Jul 2014
What Do You Think?

Are Today’s Business Heroes Challenging Our Ideas About Leadership?

They have followed a long-standing practice of cashing out founders and entrepreneurs at the time of a first or second round of outside funding. The idea is (or was?) that at that stage of development, an organization needs professional... View Details

Keywords: by James Heskett

13 Jun 2017
Blog Post

Benefits of the MS/MBA: Engineering Sciences Program

years before HBS working at AppNexus in New York City. While working as an engineer Damjan never lost sight of his ultimate goal: to found and grow a business. “I was curious to work at a startup on the... View Details

01 Sep 2015
First Look

First Look -- September 1, 2015

reality, such as when taking another test on which they cannot cheat? We find that self-deception diminishes over time only when self-deceivers are repeatedly confronted with evidence of their true ability (Study 1); this learning,... View Details

Keywords: Sean Silverthorne

12 Apr 2004
Research & Ideas

What Great American Leaders Teach Us

based on our financial thresholds. The bulk of the business leaders on our list were culled from an extensive review of historical biographical references and business rankings. The rankings included historical lists by Fortune, Forbes, Time, The Wall Street Journal,... View Details

Keywords: by Sean Silverthorne

Web

Organize Care Around Medical Conditions - Institute For Strategy And Competitiveness

their time to the condition delivers care. IPUs can involve affiliated staff and integration with partner services Care is ideally co-located in dedicated facilities. A hub and spoke structure connecting multiple or affiliated sites,... View Details

Web

Ways to Give Today - Alumni

records, you have not made a new gift or pledge in recent years (pledge payments not reflected here). Please consider making a gift today using our online giving form . Thank you in advance. Questions? Email or call 617.495.6207 Give with... View Details

Publications