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Publications

Publications

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  • All HBS Web  (4,014)
    • People  (3)
    • News  (1,061)
    • Research  (2,610)
    • Events  (6)
    • Multimedia  (35)
  • Faculty Publications  (1,710)

Show Results For

  • All HBS Web  (4,014)
    • People  (3)
    • News  (1,061)
    • Research  (2,610)
    • Events  (6)
    • Multimedia  (35)
  • Faculty Publications  (1,710)
← Page 140 of 4,014 Results →
  • 07 Dec 2016
  • Blog Post

Marketing Reimagined: A Recap of the 2016 Marketing Innovation Conference

competition. Twenty-two teams from over 15 MBA programs competed for a grand prize of $2,500 plus bragging rights. The top two teams, Michigan’s Ross School of Business and Boston University’s Questrom School of Business, presented in... View Details
Keywords: Entertainment / Media / Sports
  • 10 Sep 2020
  • Blog Post

Founding a Company at the Intersection of Medicine and Technology

feedback I received from the judges of the New Venture Competition and the flood of alumni interest that came from winning the grand prize. Although it was odd to compete and present remotely during the early weeks of COVID-19, this... View Details
  • 2025
  • Working Paper

The Cybernetic Teammate: A Field Experiment on Generative AI Reshaping Teamwork and Expertise

By: Fabrizio Dell'Acqua, Charles Ayoubi, Hila Lifshitz, Raffaella Sadun, Ethan Mollick, Lilach Mollick, Yi Han, Jeff Goldman, Hari Nair, Stew Taub and Karim R. Lakhani
We examine how artificial intelligence transforms the core pillars of collaboration— performance, expertise sharing, and social engagement—through a pre-registered field experiment with 776 professionals at Procter & Gamble, a global consumer packaged goods company.... View Details
Keywords: Artificial Intelligence; Teamwork; Human-machine Interaction; Productivity; Skills; Innovation; Field Experiment; AI and Machine Learning; Groups and Teams; Competency and Skills; Performance Productivity; Collaborative Innovation and Invention; Product Development
Citation
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Dell'Acqua, Fabrizio, Charles Ayoubi, Hila Lifshitz, Raffaella Sadun, Ethan Mollick, Lilach Mollick, Yi Han, Jeff Goldman, Hari Nair, Stew Taub, and Karim R. Lakhani. "The Cybernetic Teammate: A Field Experiment on Generative AI Reshaping Teamwork and Expertise." Harvard Business School Working Paper, No. 25-043, March 2025.
  • Article

Believe Me, I Have No Idea What I Am Talking About: The Effects of Source Certainty on Consumer Involvement and Persuasion

By: Uma R. Karmarkar and Zakary L. Tormala
This research explores the effect of source certainty-that is, the level of certainty expressed by a message source-on persuasion. The authors propose an incongruity hypothesis, suggesting that source certainty effects depend on perceived source expertise. In three... View Details
Keywords: Research; Experience and Expertise; Risk and Uncertainty; Consumer Behavior; Performance Expectations; Interests; Power and Influence
Citation
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Karmarkar, Uma R., and Zakary L. Tormala. "Believe Me, I Have No Idea What I Am Talking About: The Effects of Source Certainty on Consumer Involvement and Persuasion." Journal of Consumer Research 36, no. 6 (April 2010): 1033–1049.
  • 2009
  • Article

Social Structure Shapes Cultural Stereotypes and Emotions: A Causal Test of the Stereotype Content Model

By: P. Caprariello, A.J.C. Cuddy and S.T. Fiske
The stereotype content model (SCM) posits that social structure predicts specific cultural stereotypes and associated emotional prejudices (Fiske et al., 2002). No prior evidence at a societal level has manipulated both structural predictors and measured both... View Details
Keywords: Competency and Skills; Mathematical Methods; Emotions; Personal Characteristics; Prejudice and Bias; Status and Position; Culture; Competition
Citation
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Caprariello, P., A.J.C. Cuddy, and S.T. Fiske. "Social Structure Shapes Cultural Stereotypes and Emotions: A Causal Test of the Stereotype Content Model." Group Processes & Intergroup Relations 12, no. 2 (2009): 147–155.
  • 01 Mar 2010
  • News

The Meaning of Ramadi

Campbell (MBA '07) Courtesy Donovan Campbell One day in April 2007, my phone started ringing during a customer analytics class at HBS. I kept hitting silence, but the phone kept ringing. Thirteen calls and one very annoyed professor later, I got the hard news: The... View Details
Keywords: Donovan Campbell; National Security and International Affairs; Government
  • 01 Sep 2011
  • News

Taking That Hill

Niekamp “Honestly I don’t spend a lot of time thinking about being a woman in a male industry,” Cynthia Niekamp (MBA 1983) told the Pittsburgh Post-Gazette (April 27, 2011). “It’s just my life; it’s been my life.” Niekamp, who as a student worked during summer... View Details
Keywords: Management of Companies and Enterprises; Management; Manufacturing; Motor Vehicle and Parts Dealers; Retail Trade
  • 17 May 2011
  • News

From Banking to Baubles

Keywords: jewelry; Clothing and Clothing Accessories Stores; Retail Trade
  • 18 May 2010
  • News

A Teacher At Heart

Keywords: Finance
  • 12 Oct 2010
  • News

Banker to the World

Keywords: Finance; Administration of Economic Programs; Government
  • 02 Nov 2010
  • News

Commanding Officers

In an electoral season marked by voter invective toward “government” and practically anyone associated with it, Ray Jefferson (MBA 2000) reminds us that there are public servants out there who are better people than we the people lately seem to deserve. Jefferson, who... View Details
Keywords: Garry Emmons; Administration of Economic Programs; Government
  • 08 Dec 2003
  • Research & Ideas

Why Europe Lags in Pharmaceuticals and Biotech

suggest that the European consumer's thirst for medical knowledge is greater than even what is seen in the U.S. "As a marketer, I want an informed patient," he said. Maisonrouge urged students to look for opportunities with established firms, not start-ups.... View Details
Keywords: by Sean Silverthorne; Biotechnology; Health; Pharmaceutical; Technology
  • 15 Nov 2018
  • Blog Post

Valuing an MBA: Beyond Dollars and “Sense"

impact through collaborative movements rather than individual efforts, and to leverage and contribute to a diverse community.  Being an agenda-setter means developing a broad knowledge base, often in contrast with the specific, specialized View Details
  • Web

Chinese Competition and Emerging Technologies - A Chronicle of the China Trade

less risky for smaller firms to compete and easier for Chinese merchants and compradors to become brokers. “Chinese would similarly displace Westerners in many areas of economic enterprise as they gained skills and developed modern... View Details
  • Web

Marketing - HBS Online

New Credential of Digital Innovation and Strategy Build the skill set and strategic acumen to compete in the digital world through a combination of forward-looking coursework, unique team activities with a diverse global network, and a... View Details
  • 01 Oct 2000
  • News

A Message from Dean Clark

innovative endeavors place a high priority on the recruitment and support of a dedicated, world-class faculty. We are competing for talent in a crowded job market, and we must continue to make a significant investment to cultivate an... View Details
Keywords: Educational Services
  • 01 Jun 2010
  • News

How Culture Drives Results

Keywords: Clothing and Clothing Accessories Stores; Retail Trade
  • 01 Sep 2012
  • News

High Honors

shuns some of Japan’s traditional business formalities, and led the 2011 tsunami relief effort. In 2010, he declared that all Rakuten employees needed to be proficient in English. As Mikitani sees it, in order to compete globally,... View Details
Keywords: Susan Young; Finance; Corporate, Subsidiary, and Regional Managing Offices; Management; Mining; Management, Scientific, and Technical Consulting Services; Professional Services; Miscellaneous Store Retailers; Retail Trade
  • 20 Nov 2000
  • Research & Ideas

Moving from Supply Chains to Supply Networks

they don't. Speed. During the last decade, it's all been about competing through speed—being able to satisfy changing customer needs quickly, accurately, and efficiently. EE: Going back to your discussion of information technology as a... View Details
Keywords: by Staff
  • 21 Aug 2000
  • Research & Ideas

Faculty Research Looks to Latin America

Ashish Nanda Nanda: "How do firms compete with one another, not only in service offerings but also in the war for talent? "Most of my work has been focused on the USA, and I am keen to look at Latin American investment banking... View Details
Keywords: by Martha Lagace
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