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Show Results For
- All HBS Web
(355)
- People (2)
- News (114)
- Research (173)
- Events (4)
- Multimedia (2)
- Faculty Publications (69)
- 16 Feb 2012
- Op-Ed
Nitin Nohria: Why US Competitiveness Matters
clearer-a profoundly disturbing attitude. US prosperity and social mobility have attracted millions of immigrants, including me. But America's reign as the global ideal seems to be waning. In the following pages, my colleagues at Harvard... View Details
Keywords: by Nitin Nohria
- 20 Oct 2009
- First Look
First Look: October 20
cost, but is also a function of the competitiveness of the upstream economy. Moreover, the presence of a gray market competitor may cause unintended social welfare consequences when domestic governments mandate the use of arm's length... View Details
Keywords: Martha Lagace
- Web
Hands-on Learning About Global Markets | MBA
Ellie Care in every step of the patient journey (at pharmacies, rehab/physical therapy practices, and health care centers), and expand the ambassador program through trusted word-of-mouth channels (senior influencers on social View Details
- 06 Jul 2015
- News
Lights! Camera... Market!
us,” says Simon. “That was the content we were able to share with our consumers via social media, and share with our retailers as well, to tell how our food comes to market.” Beneath the Harvest Sky was... View Details
- Web
Scaling Technology Ventures - Course Catalog
social media, two-sided platforms, robotics, and cybersecurity. Educational Objectives The course exists to address a gap in management scholarship between two fundamental stages of corporate development –... View Details
- 16 Jul 2014
- HBS Case
Marketing Obamacare
variety of ways to reach each group, including billboards, print advertisements, radio, TV, online, and social media, tailoring the message to the medium. For the "cautious optimist" group, which... View Details
- 17 Feb 2022
- Blog Post
The Fifth Year of Short Intensive Programs (SIPs) at HBS
closing, Leschly reflected on the course as a whole, his own thoughts on those organizing questions, and what lies ahead for the higher-ed sector. The transformational change that is currently necessary, he said, must be led by student-first public policy—one that... View Details
- 18 Mar 2014
- News
The Oz of Data Opens the Curtain
predict their future purchasing activities in ways never before possible. The information is then sold to corporate marketers. Combining that capability with input from social media, such as a partnership... View Details
- 15 Jun 2021
- News
From Das’s Desk
alumni with content, resources, and programs that will resonate with them and strengthen their connections to the School and to other alumni. Utilizing the weekly Alumni News e-newsletter, segment-specific emails and newsletters, and targeted View Details
- 16 Jan 2020
- News
Hitting the High Notes
chat bots in social media, data analytics to enhance candidate experience, and rewards to employees who refer successful hires. For nearly 30 years, Sheridan has been a high-level Human Capital Management... View Details
Keywords: Margie Kelley
- 01 Sep 2017
- News
The Shape of Things to Come
opportunities with social media, and we’re exploring how we might incorporate this into the curriculum. And alumni have a big impact by being case protagonists. So the curriculum naturally adapts to change.... View Details
- 15 Jun 2020
- News
Alumni and Faculty Books for June 2020
misuse of social media, and cyber attacks are just a few of the threats to continuing prosperity that we see dominating the headlines every day. How can capitalism be sustained? And who should spearhead the... View Details
- 18 Aug 2017
- Op-Ed
Op-Ed: Courageous Leader Triggers a Moral Revolt of CEOs Against Trump
CEOs are public figures, with responsibility to uphold their company’s mission and values. When these values are violated, even by someone as powerful as the president of the United States, they are obliged to take a clear stand. In this era of instant global... View Details
Keywords: by Bill George
- 01 Jun 2010
- News
Michael Depatie
buy key words and use search engine optimization. There’s social media, too. Kimpton has a Facebook page, and a lot of our chefs use Twitter. We haven’t spent money on national ads to date, since we’ve been... View Details
- 01 Jun 2019
- News
City on a Hill
rich culture and heritage, technology, and health care—what does that look like? It looks like Pine Mountain Settlement School,” he says. Marietta wastes no opportunity to interweave the seemingly disparate aspects of the social... View Details
- Web
Brand Name Management - The Art of American Advertising
Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership Networked Business Research... View Details
- 26 Mar 2007
- Research & Ideas
Learning from Failed Political Leadership
is diverted from their primary mission to perform police work. (d) Minimize the perceived danger that we present to other countries through continuous consultations and through self-imposed limitations on our ambitions. (e) Master the illusions offered to our public by... View Details
Keywords: by Martha Lagace
- 09 Jul 2018
- Research & Ideas
Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)
you should approach a product launch as an organizational process, and start with the buyers, not the product.” The good news is that there are now a multiplicity of ways for new companies to contact customers through the web, social... View Details
- 13 Oct 2020
- Blog Post
Turning a Moment into a Movement: How the Anti-Racism Fund Co-Founders are Fighting Racism and Encouraging Other Companies to Do Their Part
process that educates and engages donors and anti-racism allies. By building a platform that explains how donors can make an impact through the ARF four Pillars of Purpose - Justice System Reform, Education Parity, Health & Wellness Access, and Community Outreach &... View Details
- Web
Institutions, Macroeconomics, and the Global Economy - Course Catalog
globalization entails. All managers now face a business environment where international, macroeconomic, and political phenomena matter. Understanding the genesis of financial and currency crises, stock market booms and busts, social and... View Details