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Show Results For
- All HBS Web
(4,633)
- People (15)
- News (1,096)
- Research (2,569)
- Events (16)
- Multimedia (10)
- Faculty Publications (977)
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- 01 Dec 2017
- News
Case Study: The Doctor Deficit
two-sided marketplace, it must achieve a critical mass of both employers and employees in each market to be successful, an endeavor that takes time and resources. Focusing on a small number of states would... View Details
Keywords: April White
- 23 Jan 2017
- News
The CEO Who is Perking Up Peet’s Coffee
Although he had led major divisions of large companies, this was the first time Burwick, now 55, would be CEO. Started by Alfred Peet in 1966 in Berkeley, Peet’s has been a popular Bay Area company with a strong brand, said director of... View Details
- 12 May 2016
- News
Drawing Connections Between Business and Art
the same time expanding the art appreciation of the staff members,” he says. “We have no market for contemporary art by young artists here,” notes Shibayama, who also teaches the business of art at two... View Details
- 29 Aug 2018
- News
The Value of Valleys
So the experience in a lot of ways was really great. I thought as far as a professional setback goes, I think at the time I was hoping it would be the launch pad to a very comprehensive marketing experience... View Details
- 01 Oct 2000
- News
Linda B. Kanner: All in the Family
"counterphobic move." Punch cards and mainframes were the technological order of the day when she enrolled at HBS, and a successful career in marketing -- including top-level positions at J. Baker Inc. and Bank of New England -- had... View Details
Keywords: Julia Hanna
- 01 Jun 2010
- News
Paulson Advocates Regulatory Reform
2008 financial crisis. Now Paulson has emerged as a strong advocate for tough regulatory reforms. Before a packed student audience in Burden Hall in late February, Paulson said, “At the time we went to Congress for TARP authority, I knew... View Details
- 01 Jun 2008
- News
Understanding the Digital Frontier
Web 2.0 opportunities for your firm are endless. Managers can engage with customers via blogs (caution: they take much more time than you think). Victoria’s Secret and thousands of other firms have highly successful exposure on Facebook... View Details
- 01 Sep 2010
- News
Head Games
Sports Marketing Lifetime Award from the American Marketing Association. I recently asked Greyser what he thinks of the concussion issue. “I believe current concerns are less likely to lead to a massive... View Details
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
various marketing positions since graduating from HBS, but had always wanted to start my own business," he says in a soothing British accent. "The time had come to do that." The idea was to buy a small,... View Details
- 01 Sep 2013
- News
Class Day/Commencement 2013
moments? Being part of the HBS Show production team, drinking Coke Zero, and writing the script in the i-lab. What's next? Back to Oklahoma! I'll be working in marketing at the Stephenson Cancer Center in Oklahoma City. What will you miss... View Details
- 16 Jan 2014
- News
Learning from Helping Others
marketed credit cards for Chemical Bank, then MasterCard. But she always found time to volunteer, recording books for the visually impaired, and reading to elementary school students on her lunch hour. A... View Details
- 19 Mar 2015
- News
Walter Salmon Remembered
I approached him, and he picked up the telephone and called a former student at General Foods who agreed to hire me for the summer. That resulted in my eventually working there full-time, and it launched my marketing career. The other... View Details
- 06 Aug 2008
- News
Caution to the Winds
the octogenarian billionaire oilman, says it’s time to throw caution to the winds — literally. A big investor in wind power (a special research interest of HBS professor Richard Vietor), Pickens says he’s too old and too rich to care... View Details
Keywords: Garry Emmons
- 01 Mar 2016
- News
Art Collecting’s New Egalitarianism
time for you. But it also helps to be daring at times.” 3) Follow your instinct. “A collection is so personal. Think of it as a piece of art itself—it’s something that you shape over time with a lot of... View Details
- 01 Mar 2017
- News
Case Study: Moment in the Sun
worries about losing focus on the hospitality business. The other side of that: If those pilots prove successful, they could open up a new core business. And with the market getting crowded—with heavies like Samsung and Philips making... View Details
Keywords: Dan Morrell
- 01 Mar 2005
- News
A Well-Tuned Life
catalogue publisher and direct marketer in Tampa, Florida, Franzblau likes to keep closely involved with his 11-year-old daughter, Olivia. He wants to help her as she navigates adolescence, an age when girls’ self-esteem is often... View Details
- 01 Dec 2013
- News
14 for '14
"A new push for college athletes to (finally) be paid will gain strength; the NBA will win the broadcasting rights lottery, securing new deals with at least two networks; and the only time A-Rod wears a Yankee uniform next year will be if... View Details
- 01 Dec 1998
- News
HBS Alumni Association Board of Directors: President's Report
the School and their fellow alumni. I wanted to take a moment to update you on the work of the Alumni Board, a group drawn from the greater pool of HBS volunteers who represent the interests of the alumni body and those of the School. As you know, the Board meets here... View Details
- 01 Mar 2017
- News
Research Brief: Lost in Translation
have a strong communications strategy, because they aren’t always going to have the luxury or time to prepare, and simply translating your message won’t be enough.” “The Capital Market Consequences of... View Details
Keywords: Erin Peterson
- 01 Sep 2014
- News
Research Brief: A $1.6 Trillion Rainy-Day Fund?
No wonder the economy is slow to recover. At the end of 2013, industrial firms listed on the US stock markets held an astounding $1.6 trillion in cash reserves—that’s 12 percent more than a year earlier. And those were just the public... View Details
Keywords: Francis Storrs