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  • March 2011
  • Exercise

Customer Intelligence Advantage: Module 2 Assignment

By: F. Asis Martinez Jerez
This exercise directs students to analyze a customer-centric firm by first understanding the elements that characterize a customer-centric organization, then by capturing and comparing this firm's approach to customer-centricity. Students interview three levels in the... View Details
Keywords: Business Units; Customer Focus and Relationships; Customer Satisfaction; Employees; Knowledge Sharing; Knowledge Use and Leverage; Leadership; Competitive Advantage
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Martinez Jerez, F. Asis. "Customer Intelligence Advantage: Module 2 Assignment." Harvard Business School Exercise 111-118, March 2011.
  • August 1995 (Revised January 1997)
  • Exercise

Consumer Behavior Exercise (B)

By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a high-involvement/utilitarian product or service in depth about his/her buying decision. The exercise provides students with first-hand understanding of important concepts in consumer choice domain (e.g.,... View Details
Keywords: Consumer Behavior
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Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (B)." Harvard Business School Exercise 596-040, August 1995. (Revised January 1997.)
  • April 2014
  • Article

15 Rules for Negotiating a Job Offer

By: Deepak Malhotra
The author, a professor of negotiation at Harvard Business School, offers specific pieces of advice for job candidates: Don't underestimate the importance of likability. Help prospective employers understand why you deserve what you're requesting. Make it clear that... View Details
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Malhotra, Deepak. "15 Rules for Negotiating a Job Offer." Harvard Business Review 92, no. 4 (April 2014): 117–120.
  • October 2008
  • Supplement

John and Andrea Rice: Entrepreneurship and Life

By: Howard H. Stevenson and Shirley M. Spence
Video of an interview conducted by Professor Howard Stevenson with John and Andrea Rice. It presents their views on their notions of career success, finding happiness in life, managing their competitiveness, their goals for the next ten years, and the pursuit of... View Details
Keywords: Entrepreneurship; Success; Personal Development and Career; Opportunities; Happiness; Competitive Strategy
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Stevenson, Howard H., and Shirley M. Spence. "John and Andrea Rice: Entrepreneurship and Life." Harvard Business School Video Supplement 509-715, October 2008.
  • July–August 2018
  • Article

How CEOs Manage Time

By: Michael E. Porter and Nitin Nohria
In 2006 Harvard Business School’s Michael E. Porter and Nitin Nohria launched a study tracking how large companies’ CEOs spent their time, 24/7, for 13 weeks: where they were, with whom, what they did, and what they were focusing on. To date, Porter and Nohria have... View Details
Keywords: CEOs; Executives; Time Management; Attitudes; Managerial Roles; Leadership; Performance Effectiveness; Strategy; Decision Making; Organizational Culture
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Porter, Michael E., and Nitin Nohria. "How CEOs Manage Time." Harvard Business Review 96, no. 4 (July–August 2018): 42–51.
  • 08 Jun 2011
  • Lessons from the Classroom

Twenty-first Century Skill: Trading Carbon Credits

Cap and trade has become an increasingly popular mechanism used by governments to induce green behavior among corporate polluters, with news emerging almost daily. Just recently New Jersey Governor Chris Christie withdrew his state from the Regional Greenhouse Gas... View Details
Keywords: by Julia Hanna; Energy; Utilities
  • November 2007 (Revised March 2009)
  • Case

Allston: Brand vs. Architecture

By: Andre F. Perold, Arthur I Segel and Christopher M. Gordon
Harvard President Lawrence Summers had presided over the final interviews of world-renowned architects being considered for the science complex planned for Harvard's expanded campus in Allston. The selection process had absorbed nine months in 2005 and amplified the... View Details
Keywords: Decision Choices and Conditions; Brands and Branding; Design; Urban Development; Selection and Staffing; Construction Industry; Boston
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Perold, Andre F., Arthur I Segel, and Christopher M. Gordon. "Allston: Brand vs. Architecture." Harvard Business School Case 208-079, November 2007. (Revised March 2009.)
  • 07 Nov 2011
  • Research & Ideas

The Forgotten Book that Helped Shape the Modern Economy

A British merchant's long-forgotten seventeenth-century book may not only fuel a radical rethinking about how modern economies developed in Europe and America, but also add historical perspective on today's hot-button issue of the proper relationship between government... View Details
Keywords: by Sean Silverthorne
  • December 2002 (Revised October 2006)
  • Case

Tesco Plc.

By: David E. Bell
Tesco, a supermarket chain, has been transformed from a third-rate retailer to a global leader in the past ten years. This case describes how that was accomplished. Interviews with Tesco employees explain the company's approach to understanding customers, motivating... View Details
Keywords: History; Motivation and Incentives; Leadership; Internet and the Web; Supply Chain Management; Global Strategy; Globalization; Customer Focus and Relationships; Business Strategy; Retail Industry
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Bell, David E. "Tesco Plc." Harvard Business School Case 503-036, December 2002. (Revised October 2006.)
  • December 2012 (Revised July 2015)
  • Supplement

Nalli Silk Sarees (B)

By: V.G. Narayanan, Namrata Arora and Vidhya Muthuram
Presents the company's perspective using an interview format. Ramnath K. Nalli, vice chairman of Nalli Silk Sarees Private Limited, and his daughter, Lavanya Nalli (HBS MBA 2011), the fifth generation entrepreneur to be involved in the family business, discuss customer... View Details
Keywords: Family Business; Consumer Behavior; Entrepreneurship; Apparel and Accessories Industry
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Narayanan, V.G., Namrata Arora, and Vidhya Muthuram. "Nalli Silk Sarees (B)." Harvard Business School Supplement 113-048, December 2012. (Revised July 2015.)
  • 03 May 2010
  • Research & Ideas

What Is the Future of MBA Education?

new book, Rethinking the MBA: Business Education at a Crossroads. Employing a wealth of interviews and quantitative data, their book takes the first comprehensive approach in decades to examine the evolving MBA marketplace and its threats... View Details
Keywords: by Martha Lagace; Education
  • July 2022
  • Article

What Do I Make of the Rest of My Life? Global and Quotidian Life Construal across the Retirement Transition

By: Jeff Steiner and Teresa M. Amabile
Retirement means relinquishing the daily structure that work provides and the career-dependent meanings that it offers life narratives. The retirement transition can therefore involve contemplating both how to spend newly-freed daily time and the implications of... View Details
Keywords: Retirement Transition; Life Narrative; Construal Level Theory; Global Construal; Quotidian Construal; Meanings Of Work And Retirement; Retirement; Transition; Perspective
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Steiner, Jeff, and Teresa M. Amabile. "What Do I Make of the Rest of My Life? Global and Quotidian Life Construal across the Retirement Transition." Art. 104137. Organizational Behavior and Human Decision Processes 171 (July 2022).
  • 2020
  • Working Paper

Scientific Production: An Exploration into Organization, Resource Allocation, and Funding

By: Jerry Thursby, Marie Thursby, Karim R. Lakhani, Kyle R. Myers, Nina Cohodes, Sarah Bratt, Dennis Byrski, Hannah Cohoon and Maria Roche
Production of scientific knowledge is core to civilizational advancement in economic and material wellbeing of societies. Despite its fundamental importance, however, a systematic effort to quantitatively study the factors underlying scientific production, particularly... View Details
Keywords: Funding; Science; Knowledge; Research; Information Management; Resource Allocation
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Thursby, Jerry, Marie Thursby, Karim R. Lakhani, Kyle R. Myers, Nina Cohodes, Sarah Bratt, Dennis Byrski, Hannah Cohoon, and Maria Roche. "Scientific Production: An Exploration into Organization, Resource Allocation, and Funding." Working Paper, May 2020.
  • 2019
  • Working Paper

Machine Learning Approaches to Facial and Text Analysis: Discovering CEO Oral Communication Styles

By: Prithwiraj Choudhury, Dan Wang, Natalie A. Carlson and Tarun Khanna
We demonstrate how a novel synthesis of three methods—(1) unsupervised topic modeling of text data to generate new measures of textual variance, (2) sentiment analysis of text data, and (3) supervised ML coding of facial images with a cutting-edge convolutional neural... View Details
Keywords: Spoken Communication; Business History; Analytics and Data Science; Finance; Performance
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Choudhury, Prithwiraj, Dan Wang, Natalie A. Carlson, and Tarun Khanna. "Machine Learning Approaches to Facial and Text Analysis: Discovering CEO Oral Communication Styles." Harvard Business School Working Paper, No. 18-064, January 2018. (Revised May 2019.)
  • Article

Machine Learning Approaches to Facial and Text Analysis: Discovering CEO Oral Communication Styles

By: Prithwiraj Choudhury, Dan Wang, Natalie A. Carlson and Tarun Khanna
We demonstrate how a novel synthesis of three methods—(1) unsupervised topic modeling of text data to generate new measures of textual variance, (2) sentiment analysis of text data, and (3) supervised ML coding of facial images with a cutting-edge convolutional neural... View Details
Keywords: CEOs; Communication Style; Machine Learning; Spoken Communication; Nonverbal Communication; Personal Characteristics; Analysis; Performance
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Choudhury, Prithwiraj, Dan Wang, Natalie A. Carlson, and Tarun Khanna. "Machine Learning Approaches to Facial and Text Analysis: Discovering CEO Oral Communication Styles." Strategic Management Journal 40, no. 11 (November 2019): 1705–1732.
  • June 1997
  • Supplement

Deaver Brown and Cross River, Inc.

In an interview with an HBS faculty member, Deaver Brown of Cross River, Inc. talks about how to get customers to distribute your product--knowledge of their objectives, knowing the deal, understanding your relative perspectives, flexibility, presenting the benefits to... View Details
Keywords: Business or Company Management; Marketing Channels; Distribution Channels
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Bhide, Amar. "Deaver Brown and Cross River, Inc." Harvard Business School Video Supplement 897-508, June 1997.
  • Article

Management Accounting and Control: Lessons for and from the World's Tiniest Businesses

By: Srikant M. Datar, Marc J. Epstein and Kristi Yuthas
The article discusses skills microentrepreneurs need to manage and expand their businesses. After interviewing hundreds of microfinance clients around the globe, the authors were able to identify five tools drawn from management accounting where improved knowledge... View Details
Keywords: Governance Controls; Expansion; Business or Company Management; Microfinance; Cost Management; Risk Management; Budgets and Budgeting; Accounting; Opportunities
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Datar, Srikant M., Marc J. Epstein, and Kristi Yuthas. "Management Accounting and Control: Lessons for and from the World's Tiniest Businesses." Strategic Finance 91, no. 5 (November 2009).
  • June 2024
  • Article

Oral History and Business History in Emerging Markets

By: Geoffrey Jones
This article describes the motivation, structure and use of the Creating Emerging Markets (CEM) oral history-based project at the Harvard Business School. The project consists of lengthy interviews with business leaders from emerging markets. By June 2024 183... View Details
Keywords: Emerging Economies; Oral History; Emerging Markets; Business History; Research
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Jones, Geoffrey. "Oral History and Business History in Emerging Markets." Investigaciones de historia económica 20, no. 2 (June 2024): 1–4.
  • April 2000
  • Supplement

BRL Hardy: Globalizing an Australian Wine Company

By: Christopher A. Bartlett
Interviews alternating the country subsidiary and corporate headquarters views of Christopher Carson, marketing director of BRL Hardy Europe and Steve Millar, marketing director and CEO of BRL Hardy Ltd. In four segments focusing on the source of... View Details
Keywords: Business Subsidiaries; Business Headquarters; Management Teams; Conflict and Resolution; Agriculture and Agribusiness Industry; Food and Beverage Industry
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Bartlett, Christopher A. "BRL Hardy: Globalizing an Australian Wine Company." Harvard Business School Video Supplement 300-506, April 2000.
  • October 1979 (Revised January 1983)
  • Background Note

IBM Corp., Background Note

Describes some aspects of how the senior managers of IBM conducted its affairs. Much of this note is a factual description of the design of the organization and of the formal process by which members of the organization worked together. Also contains excerpts from... View Details
Keywords: Management Style; Organizational Design; Organizational Structure; Management Teams; Computer Industry; United States
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Vancil, Richard F. "IBM Corp., Background Note." Harvard Business School Background Note 180-034, October 1979. (Revised January 1983.)
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