Publications
Publications
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- All HBS Web
(1,394)
- Faculty Publications (414)
- 2007
- Chapter
The Complete Business of Serving the Poor: Insights from Unilever's Project Shakti in India
By: V. Kasturi Rangan, Dalip Sehgal and Rohithari Rajan
- December 2006 (Revised January 2007)
- Case
Chief Timothy Adeola Odutola and Nigeria's Manufacturing Sector
By: Nitin Nohria, Anthony Mayo, Foluke Otudeko and Mark Benson
Chief Timothy Adeola Odutola was an important contributor to Nigeria's manufacturing sector, creating a multimillion-dollar conglomerate including three factories, a retail franchise, a cattle ranch, a 5,000-acre plantation, a sawmill, and an exporting business before... View Details
- December 2006 (Revised March 2010)
- Case
Bill Gates and Steve Jobs
By: Anthony Mayo and Mark Benson
Bill Gates and Steve Jobs, founders of Microsoft and Apple respectively, have revolutionized the relationship between the individual and computer technology. Once the exclusive domain of academia and research facilities, computers can now be found in every area of... View Details
- 2006
- Chapter
Social Entrepreneurship: It's for Corporations, Too
By: Dutch Leonard, Ezequiel Reficco, Jane Wei-Skillern and James E. Austin
- October 2006 (Revised November 2006)
- Case
Integrated Packaging Corporation: Struggling to Do the Right Thing (A)
By: Herman B. Leonard and Orson Watson
As a child, Al Fuller had seen his working-class, African-American neighborhood disintegrate as factory jobs moved away. He resolved to help inner-city communities do better when he grew up. Some years later, as an accomplished university graduate with several years... View Details
- September 2006
- Case
Earthbound Farm
By: William A. Sahlman and Alison Berkley Wagonfeld
Describes a set of decisions confronting the senior management of Earthbound Farm, the largest organic produce company in the world. Focuses on what to do with an East Coast distribution center that is losing money but may be useful strategically. View Details
- September 2006 (Revised April 2007)
- Case
Medtronic Vision 2010
Describes the company's year-long efforts to transition from a medical device company selling products to physicians for use with patients suffering chronic end-stage disease, to a medical technology company providing life-long solutions for people with chronic... View Details
- June 2006
- Case
AtHoc: Dealing With Disruption
By: Lynda M. Applegate and Brian DeLacey
Follows the growth of an entrepreneur from his early startup activities. As the company evolves from 1998 to 2005, looks at key decisions and turning points as AtHoc's strategy adapts in response to changing market environments, business opportunities, and customer... View Details
- April 2006 (Revised October 2008)
- Case
Marketing New York City
By: V. Kasturi Rangan, Anita Elberse and Marie Bell
New York City is a pioneer in the emerging field of municipal marketing. The city's first chief marketing officer must develop a marketing organization with a self-funded business model that creates value for the city by leveraging the city's assets, including physical... View Details
- March 2006 (Revised November 2007)
- Case
Manchester Bidwell Corporation (A)
By: James L. Heskett
The head of Manchester Bidwell Corp. ponders what it will take to replicate its social services in 100 cities across North America and internationally--an effort that ultimately would cost several hundred million dollars. View Details
- February 2006
- Case
Bumble and bumble: Building a Successful Business in Beauty and Fashion
By: Nancy F. Koehn and Erica Helms
Explores the creation and subsequent rise of Bumble and bumble, a trend-setting hair-care company. Analyzes the vision and achievements of the founding entrepreneur, Michael Gordon, and charts the evolution of the company within the $230 billion global beauty industry.... View Details
- January 2006 (Revised April 2007)
- Case
General Electric Healthcare, 2006
By: Tarun Khanna and Elizabeth Raabe
In January 2006, Joe Hogan, head of General Electric (GE) Healthcare Technologies, prepared to step into William Castell's shoes as CEO of GE Healthcare, the world's leading manufacturer of diagnostic imaging equipment. In 2004, former CEO Jeff Immelt acquired Amersham... View Details
Keywords: Corporate Entrepreneurship; Cost vs Benefits; Growth and Development Strategy; Mergers and Acquisitions; Machinery and Machining; Global Range; Multinational Firms and Management; Product Design; Technological Innovation; Expansion; Value Creation; Business Subsidiaries; Health Industry; Medical Devices and Supplies Industry
- January 2006
- Case
Jack Strang at SequenceLabs
By: Mukti Khaire, John J. Gabarro and Lynda M. Applegate
How can entrepreneur manage his firm if things go wrong despite having a great idea, a solid team, and financial backing? Jack Strang founded a biotech firm with his friend Peter Evans, to develop molecular pathway-based "cures" for metabolic disorders. The idea was... View Details
- 2006
- Chapter
Corporate Philanthropy: Taking the High Ground
By: Michael E. Porter and Mark R. Kramer
- 2006
- Chapter
Corporate Social Entrepreneurship: A New Vision for CSR
By: James E. Austin, Dutch Leonard, Ezequiel Reficco and Jane Wei-Skillern
Keywords: Social Entrepreneurship
- October 2005 (Revised September 2006)
- Case
Sapient Corporation (Abridged)
By: Rakesh Khurana and Joel Podolny
Describes the start-up, growth, organizational design, and operations over the first 10 years of a professional services firm. Focuses on the creative use of organizational purpose and values as an integral part of strategy and alignment of organizational activities. View Details
- 2005
- Other Unpublished Work
Institutions, Capital Constraints and Entrepreneurial Firm Dynamics: Evidence from Europe
- April 2005 (Revised October 2007)
- Case
Candy Land: The Utopian Vision of Milton Hershey
By: Nancy F. Koehn and Erica Helms
Explores the life, work, and achievements of Milton S. Hershey. Analyzes his entrepreneurial achievements, including the creation of the Hershey bar, the founding of the business, and the development of the mass market for chocolate. Also investigates the broader... View Details