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Publications

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  • All HBS Web  (361)
    • News  (16)
    • Research  (312)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (258)

Show Results For

  • All HBS Web  (361)
    • News  (16)
    • Research  (312)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (258)
← Page 14 of 361 Results →
  • 2007
  • Working Paper

Open vs. Integrated Innovation: A Model of Discovery and Confinement

By: Esteve Almirall and Ramon Casadesus-Masanell
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Almirall, Esteve, and Ramon Casadesus-Masanell. "Open vs. Integrated Innovation: A Model of Discovery and Confinement." Harvard Business School Working Paper, No. 07-067, April 2007.
  • June 2016 (Revised January 2018)
  • Case

World Wildlife Fund (WWF)

By: Ramon Casadesus-Masanell and Jordan Mitchell
Nearly all environmental organizations have a similar aim: to stop the degradation of the natural environment. However, the strategies that environmental organizations choose to employ are sometimes starkly different. This case compares the models of two dissimilar... View Details
Keywords: Business Model; Business and Community Relations; Business and Government Relations; Environmental Sustainability; Non-Governmental Organizations; Business Strategy
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Casadesus-Masanell, Ramon, and Jordan Mitchell. "World Wildlife Fund (WWF)." Harvard Business School Case 716-468, June 2016. (Revised January 2018.)
  • August 2023
  • Supplement

Airbus vs. Boeing (O): Aiming towards Carbon-Free Flying (June 2023)

By: Ramon Casadesus-Masanell and Jordan Mitchell
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Casadesus-Masanell, Ramon, and Jordan Mitchell. "Airbus vs. Boeing (O): Aiming towards Carbon-Free Flying (June 2023)." Harvard Business School Supplement 724-378, August 2023.
  • May 2023 (Revised June 2023)
  • Supplement

Novartis (C): Reimagining Medicine

By: Ramon Casadesus-Masanell, Claudio Feser, Karolin Frankenberger and David Redaschi
This case unfolds around the first-ever approved personalized cancer treatment, how Novartis wrapped it into a new business model design, and how Novartis scaled it. Novartis — one of the largest pharmaceutical companies in the world — is, among other ventures,... View Details
Keywords: Health Testing and Trials; Health Care and Treatment; Business Model; Problems and Challenges; Pharmaceutical Industry; Switzerland
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Casadesus-Masanell, Ramon, Claudio Feser, Karolin Frankenberger, and David Redaschi. "Novartis (C): Reimagining Medicine." Harvard Business School Supplement 723-445, May 2023. (Revised June 2023.)
  • May 2024
  • Case

Disney: From Mouse House to Corporate Kingdom

By: Ramon Casadesus-Masanell and Karen Elterman
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Casadesus-Masanell, Ramon, and Karen Elterman. "Disney: From Mouse House to Corporate Kingdom." Harvard Business School Case 724-478, May 2024.
  • March 2024
  • Teaching Note

Tesla in 2023: 'Electrified' Competition

By: Ramon Casadesus-Masanell and Jordan Mitchell
Teaching Note for HBS Case No. 722-375. View Details
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Casadesus-Masanell, Ramon, and Jordan Mitchell. "Tesla in 2023: 'Electrified' Competition." Harvard Business School Teaching Note 724-460, March 2024.
  • September 2023 (Revised September 2024)
  • Case

IBJ, Inc. (A): Seeking Matrimony in Japan

By: Ramon Casadesus-Masanell and Akiko Saito
In March 2020, Shigeru Ishizaka, founder and CEO of IBJ, Inc., Japan's largest marriage matching service provider, faced a critical decision regarding the company’s planned ¥3.5 billion (US$32.8 million) acquisition of competitor ZWEI Co., Ltd. IBJ, founded in 2006,... View Details
Keywords: Mergers and Acquisitions; Risk and Uncertainty; Business Model; Corporate Strategy; Value
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Casadesus-Masanell, Ramon, and Akiko Saito. "IBJ, Inc. (A): Seeking Matrimony in Japan." Harvard Business School Case 724-356, September 2023. (Revised September 2024.)
  • August 2023
  • Supplement

Airbus vs. Boeing (N): Air Travel amidst COVID-19 (July 2020)

By: Ramon Casadesus-Masanell and Jordan Mitchell
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Casadesus-Masanell, Ramon, and Jordan Mitchell. "Airbus vs. Boeing (N): Air Travel amidst COVID-19 (July 2020)." Harvard Business School Supplement 724-377, August 2023.
  • June 2023
  • Supplement

Keroche (A) - (F)

By: Ramon Casadesus-Masanell and Namrata Arora
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Casadesus-Masanell, Ramon, and Namrata Arora. "Keroche (A) - (F)." Harvard Business School Spreadsheet Supplement 723-871, June 2023.
  • October 2022 (Revised July 2023)
  • Case

Don Quijote

By: Ramon Casadesus-Masanell and Akiko Saito
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Casadesus-Masanell, Ramon, and Akiko Saito. "Don Quijote." Harvard Business School Case 723-393, October 2022. (Revised July 2023.)
  • May 2022
  • Supplement

Maestro Pizza (F): A New Direction

By: Ramon Casadesus-Masanell and Fares Khrais
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Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (F): A New Direction." Harvard Business School Supplement 722-404, May 2022.
  • May 2022
  • Supplement

Maestro Pizza (B): The Competition Awakens

By: Ramon Casadesus-Masanell and Fares Khrais
Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details
Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Saudi Arabia; Middle East
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Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (B): The Competition Awakens." Harvard Business School Supplement 722-400, May 2022.
  • March 2022
  • Supplement

Washio (D): Shutdown

By: Ramon Casadesus-Masanell and Karen Elterman
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Casadesus-Masanell, Ramon, and Karen Elterman. "Washio (D): Shutdown." Harvard Business School Supplement 722-448, March 2022.
  • December 2019
  • Case

Walmart Ecommerce (B): Omnichannel Pursuits

By: Ramon Casadesus-Masanell and Karen Elterman
This case is an abridged version (part 2 of 2) of "Walmart's Omnichannel Strategy: Revolution or Miscalculation?" HBS Case No. 720-370. The (B) case describes Walmart’s omnichannel strategy in 2018 as it battled Amazon for online retail market share. Walmart aimed to... View Details
Keywords: Acquisition; Strategy; Internet and the Web; Distribution; Distribution Channels; Competitive Strategy; Retail Industry; Bentonville; Arkansas; United States
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Casadesus-Masanell, Ramon, and Karen Elterman. "Walmart Ecommerce (B): Omnichannel Pursuits." Harvard Business School Case 720-426, December 2019.
  • October 2019
  • Supplement

Airbus vs. Boeing (K): New Partnerships (2018)

By: Ramon Casadesus-Masanell and Karen Elterman
This case describes Airbus’ partnership with the Montreal-based aircraft manufacturer Bombardier beginning in 2017. The two companies partnered on the C Series of aircraft (later named the A220 Family), which consisted of small aircraft with 100–150 seats. The case... View Details
Keywords: Product Development; Air Transportation; Projects; Competition; Partners and Partnerships; Joint Ventures; Manufacturing Industry; Air Transportation Industry; United States; Europe; Canada; Brazil
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Casadesus-Masanell, Ramon, and Karen Elterman. "Airbus vs. Boeing (K): New Partnerships (2018)." Harvard Business School Supplement 720-386, October 2019.
  • October 2019
  • Supplement

Airbus vs. Boeing (J): New Plane Developments (2016)

By: Ramon Casadesus-Masanell and Karen Elterman
This case describes Airbus and Boeing developments in 2016, including Airbus' delivery of the first A320neo (new engine option) and Boeing’s work on the 737 MAX and 777X programs. It also notes Airbus’ restructuring in 2016. View Details
Keywords: Product Development; Air Transportation; Projects; Competition; Restructuring; Manufacturing Industry; Air Transportation Industry; United States; Europe
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Casadesus-Masanell, Ramon, and Karen Elterman. "Airbus vs. Boeing (J): New Plane Developments (2016)." Harvard Business School Supplement 720-385, October 2019.
  • October 2019
  • Supplement

Airbus vs. Boeing (I): Airbus Introduces the A350 (2015)

By: Ramon Casadesus-Masanell and Karen Elterman
This case describes the introduction of Airbus’ A350XWB (Xtra Wide Body) in 2015. It also describes Airbus and Boeing’s current endeavors in 2015, including Airbus’ development of the A330neo (new engine option) , Boeing’s work on the 737 MAX, and Boeing’s announcement... View Details
Keywords: Product Development; Air Transportation; Projects; Competition; Manufacturing Industry; Air Transportation Industry; United States; Europe
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Casadesus-Masanell, Ramon, and Karen Elterman. "Airbus vs. Boeing (I): Airbus Introduces the A350 (2015)." Harvard Business School Supplement 720-384, October 2019.
  • Article

Platform Competition: Betfair and the U.K. Market for Sports Betting

By: Ramon Casadesus-Masanell and Neil Campbell
We examine two episodes of strategic interaction in the U.K. betting industry: (i) Betfair (an entrant multi-sided platform or MSP) vs. Flutter (also an MSP) and (ii) Betfair vs. traditional bookmakers. We find that although Betfair was an underfunded second mover in... View Details
Keywords: Platform Design; Betting; Complements; Competing Business Models; Co-opetition; Entry; Multi-Sided Platforms; Design; Network Effects; Business Model; Competition; Cooperation
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Casadesus-Masanell, Ramon, and Neil Campbell. "Platform Competition: Betfair and the U.K. Market for Sports Betting." Special Issue on Platforms. Journal of Economics & Management Strategy 28, no. 1 (Spring 2019): 29–40.
  • February 2011 (Revised March 2012)
  • Course Overview Note

Competing through Business Models: Introductory Note for Students (Half-Course Version)

By: Hanna Halaburda and Ramon Casadesus-Masanell
Keywords: Business Model; Competitive Strategy
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Halaburda, Hanna, and Ramon Casadesus-Masanell. "Competing through Business Models: Introductory Note for Students (Half-Course Version)." Harvard Business School Course Overview Note 711-489, February 2011. (Revised March 2012.)
  • 2001
  • Working Paper

Strategies to Fight Ad-sponsored Rivals

By: Ramon Casadesus-Masanell and Feng Zhu
We analyze the optimal strategy of a high-quality incumbent that faces a low-quality ad-sponsored competitor. In addition to competing through adjustments of tactical variables such as price or the number of ads a product carries, we allow the incumbent to consider... View Details
Keywords: Advertising; Business Model; Competition; Competitive Strategy
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Casadesus-Masanell, Ramon, and Feng Zhu. "Strategies to Fight Ad-sponsored Rivals." Harvard Business School Working Paper, No. 10-026, September 2009. (Revised March 2010.)
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