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  • All HBS Web  (377)
    • News  (32)
    • Research  (327)
  • Faculty Publications  (299)

Show Results For

  • All HBS Web  (377)
    • News  (32)
    • Research  (327)
  • Faculty Publications  (299)
← Page 14 of 377 Results →
  • May 1980 (Revised September 1985)
  • Case

AT&T Long Lines: Marketing Telemarketing (A)

By: Benson P. Shapiro
Keywords: Marketing Communications; Telecommunications Industry
Citation
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Shapiro, Benson P. "AT&T Long Lines: Marketing Telemarketing (A)." Harvard Business School Case 580-145, May 1980. (Revised September 1985.)
  • August 1978 (Revised October 1978)
  • Case

National Central Bank

By: Benson P. Shapiro
Keywords: Banking Industry
Citation
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Shapiro, Benson P. "National Central Bank." Harvard Business School Case 579-019, August 1978. (Revised October 1978.)
  • January 1978 (Revised June 1979)
  • Case

Woodward Motors, Inc. (A)

By: Benson P. Shapiro
Citation
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Shapiro, Benson P. "Woodward Motors, Inc. (A)." Harvard Business School Case 578-125, January 1978. (Revised June 1979.)
  • March 1978 (Revised April 1988)
  • Supplement

International Business Machines (D1), Supplement 3

By: Benson P. Shapiro
Keywords: Information Technology Industry
Citation
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Shapiro, Benson P. "International Business Machines (D1), Supplement 3." Harvard Business School Supplement 578-079, March 1978. (Revised April 1988.)
  • February 1977 (Revised December 1985)
  • Case

Deere & Co.: Industrial Equipment Operations

By: Benson P. Shapiro
Describes the pricing of Deere's crawler tractors used in a variety of construction and industrial applications. Includes a strategic, multimillion-dollar move into the large bulldozer market as well as the pricing of tractors, accessories, and parts. View Details
Keywords: Machinery and Machining; Price; Brands and Branding; Market Entry and Exit; Manufacturing Industry; Agriculture and Agribusiness Industry; Construction Industry; United States
Citation
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Shapiro, Benson P. "Deere & Co.: Industrial Equipment Operations." Harvard Business School Case 577-112, February 1977. (Revised December 1985.)
  • July 1975 (Revised November 1975)
  • Case

Paper Distributors, Inc. (A)

By: Benson P. Shapiro
Keywords: Pulp and Paper Industry
Citation
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Shapiro, Benson P. "Paper Distributors, Inc. (A)." Harvard Business School Case 576-022, July 1975. (Revised November 1975.)
  • June 1975
  • Supplement

Grafton Industries (E)

By: Benson P. Shapiro
Citation
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Shapiro, Benson P. "Grafton Industries (E)." Harvard Business School Supplement 575-128, June 1975.
  • June 1975
  • Supplement

Grafton Industries (B)

By: Benson P. Shapiro
Citation
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Shapiro, Benson P. "Grafton Industries (B)." Harvard Business School Supplement 575-125, June 1975.
  • July 1974 (Revised June 1975)
  • Case

Fieldcrest Division of Fieldcrest Mills, Inc. (A)

By: Benson P. Shapiro
Citation
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Shapiro, Benson P. "Fieldcrest Division of Fieldcrest Mills, Inc. (A)." Harvard Business School Case 575-002, July 1974. (Revised June 1975.)
  • 2003
  • Case

Bridge the Gap Between Strategy and Tactics with the Magic Matrix

By: Benson P. Shapiro
Keywords: Management Analysis, Tools, and Techniques; Strategy
Citation
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Shapiro, Benson P. "Bridge the Gap Between Strategy and Tactics with the Magic Matrix." Harvard Business School Publishing Case, 2003. (Note #9-999-008.)
  • 2002
  • Case

Creating the Customer-Centric Team: Coordinating Sales and Marketing

By: Benson P. Shapiro
Keywords: Marketing; Groups and Teams; Sales; Customer Focus and Relationships
Citation
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Shapiro, Benson P. "Creating the Customer-Centric Team: Coordinating Sales and Marketing." Harvard Business School Publishing Case, 2002. (Note #9-999-006.)
  • 2001
  • Case

Sprint Sell to Close Sales Quickly

By: Benson P. Shapiro
Keywords: Sales
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Shapiro, Benson P. "Sprint Sell to Close Sales Quickly." Harvard Business School Publishing Case, 2001. (Note #9-999-004.)
  • 1998
  • Case

Precision Pricing for Profit in the New World Order

By: Benson P. Shapiro
Keywords: Price; Profit; Customers
Citation
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Shapiro, Benson P. "Precision Pricing for Profit in the New World Order." 1998. (Note #9-999-003.)
  • 1998
  • Case

The High Impact Salesforce

By: Benson P. Shapiro
Keywords: Salesforce Management
Citation
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Shapiro, Benson P. "The High Impact Salesforce." Harvard Business School Publishing Case, 1998. (Note #9-999-002.)
  • 2003
  • Case

Sustainable Marketing Leadership

By: Benson P. Shapiro
Keywords: Leadership; Marketing
Citation
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Shapiro, Benson P. "Sustainable Marketing Leadership." Harvard Business School Publishing Case, 2003. (Note #9-999-009.)
  • 06 Dec 2021
  • News

In My Humble Opinion: Come Clean

have missed a cracked button in inspection, we didn’t fold the collar up as requested by the customer, etc.” “No second grader says, ‘I want to work in dry cleaning when I grow up.’” “No second grader says, ‘I want to work in dry cleaning... View Details
Keywords: Julia Hanna; career; life experiences; dry cleaning; leadership; music; Personal and Laundry Services; Personal Services
  • 29 Jul 2008
  • First Look

First Look: July 29, 2008

use oil price fluctuations to construct a new instrument to test the impact of transfers from wealthy OPEC nations to their poorer Muslim allies. The instrument identifies plausibly exogenous variation in foreign aid. We investigate how aid is spent View Details
Keywords: Martha Lagace
  • 01 Jun 2001
  • News

Making A Difference: HBS Club of Puget Sound Reaches Out to Young Alumni

a month, and as one of its youngest members, Kwiker recognized the need to get more young HBS alumni involved. “I went to the president of the club and told him I was interested in hosting a dinner party for recent HBS graduates,” says Kwiker. Along with the new club... View Details
Keywords: Elena N. Berg
  • 01 Apr 2001
  • News

Making A Difference: HBS Club of Puget Sound Reaches Out to Young Alumni

a month, and as one of its youngest members, Kwiker recognized the need to get more young HBS alumni involved. “I went to the president of the club and told him I was interested in hosting a dinner party for recent HBS graduates,” says Kwiker. Along with the new club... View Details
Keywords: Elena N. Berg; Miscellaneous Store Retailers; Retail Trade
  • 31 Jan 2012
  • First Look

First Look: Jan. 31

investment professionals. Asset Allocation by Institutional Investors after the Recent Financial Crisis Authors:Robert C. Pozen, Betsy Palmer, and Natalie Shapiro Publication:In Growing Old: Paying for... View Details
Keywords: Sean Silverthorne & Carmen Nobel
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