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Show Results For
- All HBS Web
(714)
- News (136)
- Research (491)
- Events (2)
- Multimedia (7)
- Faculty Publications (373)
- 17 Jun 2019
- Working Paper Summaries
The Comprehensive Effects of a Digital Paywall Sales Strategy
- 06 Feb 2006
- Research & Ideas
The Trouble Behind Livedoor
Takafumi Horie, the thirty-three-year-old CEO of Livedoor, had become Japan's anti-establishment enfant terrible: rich, hard charging, willing to take big risks such as the ultimately failed attempt to acquire a controlling interest in Nippon View Details
- 18 Sep 2019
- News
Level Up
live broadcasts. And here was the person in charge of the world’s largest sports network saying things weren’t looking so sunny for the sports broadcasting model. “For the first time, it felt like there were some tangible numbers to what... View Details
- 07 Aug 2012
- Research & Ideas
Off and Running: Professors Comment on Olympics
official International Olympic Committee (IOC) worldwide sponsors are said to pay $90 to $100 million each for the right to use the rings globally in their marketing efforts. These companies typically spend large additional amounts on advertisements to support their... View Details
- 23 Jun 2003
- Research & Ideas
Psychology, Pathology, and the CEO
without informing other departments, leading to waste and duplication. Respect among peers declined. Employees regularly went to the press to air grievances, reinforcing the BBC's culture of blame.— Rosabeth Moss Kanter BBC: In 1999, the British View Details
Keywords: by Rosabeth Moss Kanter
- 17 Aug 2016
- Working Paper Summaries
The Empirical Economics of Online Attention
- 04 Sep 2019
- News
From Das’s Desk
session too is a new spin on our reunion model, giving attendees a chance to learn from one of their own and share ideas and perspectives with each other, while we recorded the classroom session for broadcast as a podcast available to all... View Details
Keywords: Das Narayandas
- 01 Apr 1999
- News
A Random Sampling of HBS Graduates in the News
is no stranger to entrepreneurship. In 1991, he created a sports data service that he sold three years later to Data Broadcasting Corp. (DBC), a firm that hired him to set up DBC News, where he founded MarketWatch. With Kramer as CEO,... View Details
- 04 Sep 2019
- News
A Wide Screen Approach
says. “They were watching five times the amount of video content as the average US consumer.” She took the numbers and the direct-to-consumer streaming plans to WWE chairman and CEO Vince McMahon, who had been planning to launch a linear View Details
- 12 Oct 1999
- Research & Ideas
Media Metamorphosis: Advertising in the Technology Age
Beset by changes on several fronts, the media industry, traditionally comprising the familiar print and broadcast channels of mass communication, has been undergoing a major transformation in recent years, change that appears certain to... View Details
- 01 Jun 2007
- News
Alumni Books
pioneering inventions — from the first mass-produced economy car to the push-button radio — and breakthroughs in broadcasting and advertising made them wealthy and famous, as did their ownership of the Cincinnati Reds. View Details
- 10 Sep 2013
- First Look
First Look: September 10
of metrics to describe TV programs and broadcast advertising. Co-Founder and CEO Deb Roy said: "We want to measure audience engagement, not just media consumption." But what was the value of audience engagement? How could it be... View Details
Keywords: Sean Silverthorne
- 01 Jun 2002
- News
Hawes Hall Dedicated
students who will attend classes in Hawes Hall, the School's teaching mission will be greatly enhanced by the technology in the building, including videoconferencing, teleconferencing, Webcast, and broadcast capabilities. Hawes was filled... View Details
- 06 May 2008
- News
Small World? Read Nil about It
occurring in cable and broadcast TV.) Indeed, just three years after 9/11, front-page coverage of foreign news in American newspapers had dropped to its lowest point ever. If it were not for Iraq or the occasional natural disaster... View Details
- 11 Jul 2017
- News
The Right Thing to Do
Ronnie and Larry Ackman (MBA 1963) and produced by New York public broadcaster WNET. The three episodes in the series premiered on WNET and are now being offered to some 400 business schools in the United States and Great Britain “in hope... View Details
- 01 Feb 2001
- News
The Third Force: Indispensable to Society, Nonprofits Should Redirect Oversight Efforts
risk-reducing "portfolios" of causes instead of focusing on one. In contrast, she noted, "at one time, the Rockefeller Foundation helped revolutionize university education, the Ford Foundation helped create the Public Broadcasting System,... View Details
Keywords: Health, Social Assistance
- Profile
Hayling Price
Kennedy School, the real New Rochelle he lived in differed greatly from the broadcast fantasy. "I grew up in the middle of two 'New Rochelles' and lived between two worlds," says Hayling. One of those was close to the television... View Details
- February 2025
- Case
What's Heiring Next? The Saga of the Murdoch Media Empire
By: Lauren Cohen, Mayra Gazel and Sophia Pan
As Lachlan Murdoch left the courthouse, he puzzled on the next phase of his battle for control over his father Rupert Murdoch’s media empire. With Rupert aging and his siblings determined to retain their voting rights, Lachlan was convinced that the future of News... View Details
- 2024
- Working Paper
What Is Newsworthy? Theory and Evidence
By: Luis Armona, Matthew Gentzkow, Emir Kamenica and Jesse M. Shapiro
We study newsworthiness in theory and practice. We focus on situations in which a news outlet observes the realization of a state of the world and must decide whether to report the realization to a consumer who pays an opportunity cost to consume the report. The... View Details
Armona, Luis, Matthew Gentzkow, Emir Kamenica, and Jesse M. Shapiro. "What Is Newsworthy? Theory and Evidence." NBER Working Paper Series, No. 32512, May 2024.
- June 2024
- Teaching Note
Roku 2021
By: David B. Yoffie
Teaching Note for HBS Case No. 721-480. This case is used to explore the strategic concept of "look forward, reason back." Roku in 2021 is trying to figure out the future of television and streaming media. Students are asked to provide a vision for television and... View Details