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  • All HBS Web  (2,043)
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    • News  (645)
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Show Results For

  • All HBS Web  (2,043)
    • People  (8)
    • News  (645)
    • Research  (545)
    • Events  (14)
    • Multimedia  (61)
  • Faculty Publications  (408)
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  • 13 Mar 2018
  • First Look

March 13, 2018

February 2018 Management Science Laboratory Evidence on the Effects of Sponsorship on the Competitive Preferences of Men and Women By: Baldiga, Nancy R., and Katherine Baldiga Coffman Abstract—Sponsorship programs have been proposed as one way to promote female... View Details
Keywords: Sean Silverthorne
  • 05 Jul 2023
  • What Do You Think?

How Are Middle Managers Falling Down Most Often on Employee Inclusion?

(iStockphoto/AzmanL) Search “inclusion” on Amazon and the majority of book entries that come up are for children. Is that an indicator of the current state of management art on the subject? Fortunately, there is a growing body of research... View Details
Keywords: by James Heskett
  • 11 Jun 2024
  • In Practice

The Harvard Business School Faculty Summer Reader 2024

As the vacation season looms, Harvard Business School faculty members share recommendations for a little light reading. Spoiler alert: Lessons in Chemistry tops two of their beach-read lists. For those whose brains can’t—or won’t—turn off, HBS faculty also suggest some... View Details
Keywords: by Avery Forman
  • 02 Apr 2024
  • What Do You Think?

What's Enough to Make Us Happy?

lifetime. HBS colleagues Laura Nash and Howard Stevenson expressed some of the same thoughts in a book they coauthored titled Just Enough, a personal determination made through “the art of complex decision-making about noncomparable... View Details
Keywords: by James Heskett
  • 30 Jan 2024
  • Research & Ideas

‘Intrinsic Joy’ Sparks Ideas Better than Cash

Knowledge team at hbswk@hbs.edu. Designer's note: Illustration created using stock images from AdobeStock/Retouch man, AdobeStock/Vali, AdobeStock/Summit Art Creations, and AdobeStock/vovan. View Details
Keywords: by Rachel Layne; Technology
  • 06 Oct 2008
  • Research & Ideas

Updating a Classic: Writing a Great Business Plan

that they are on the right track. I explain that I would need to get to know them and their opportunity much better than what is possible in an e-mail and that the written document is not as important as the people writing it. It's not science—it's View Details
Keywords: by Sean Silverthorne
  • 12 Sep 2023
  • Book

Successful, But Still Feel Empty? A Happiness Scholar and Oprah Have Advice for You

goals, is the backbone of Brooks’ new book with Oprah Winfrey, Build the Life You Want: The Art and Science of Getting Happier. They weave together the best happiness how-tos from social psychology, behavioral economics, and neuroscience... View Details
Keywords: by Avery Forman
  • February 2023 (Revised July 2023)
  • Case

Moleskine Foundation: Can Creativity Change the World?

By: Ryan Raffaelli, Alexandra C. Feldberg and Sarah Gulick
The Italy-based Moleskine Foundation worked with young adults in Africa and Europe to inspire social change through art and creative projects. Adama Sanneh, the newly appointed CEO of the Moleskine Foundation, faced several challenges: First, he had to make his own... View Details
Keywords: Nonprofit Organizations; Social Enterprise; Leadership; Identity; Strategy; Education Industry; Italy; Africa; Europe; United States
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Raffaelli, Ryan, Alexandra C. Feldberg, and Sarah Gulick. "Moleskine Foundation: Can Creativity Change the World?" Harvard Business School Case 423-043, February 2023. (Revised July 2023.)
  • 2004
  • Book

Birth of a Salesman: The Transformation of Selling in America

By: Walter A. Friedman
This book chronicles the remarkable metamorphosis of the American salesman from itinerant amateur to trained expert. From the mid-nineteenth century to the eve of World War II, the development of sales management transformed an economy populated by peddlers and... View Details
Keywords: Sales; Employees; Transformation; United States
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Friedman, Walter A. Birth of a Salesman: The Transformation of Selling in America. Cambridge: Harvard University Press, 2004.
  • June 2020 (Revised July 2023)
  • Case

Time Out: The Evolution from Media to Markets

By: Kate Barasz and Eva Ascarza
In February 2020, Time Out’s chief executive officer Julio Bruno is evaluating the strategic direction of the company. Over the span of five decades, Time Out — the global media and entertainment brand — had gone from a self-published counterculture publication in... View Details
Keywords: Branding; Media Businesses; Hospitality; Hospitality Industry; Digital; Brands and Branding; Media; Marketing; Marketing Strategy; Organizational Change and Adaptation; Strategy; Media and Broadcasting Industry; Food and Beverage Industry; United Kingdom; United States
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Barasz, Kate, and Eva Ascarza. "Time Out: The Evolution from Media to Markets." Harvard Business School Case 520-128, June 2020. (Revised July 2023.)
  • 2009
  • Case

What People Want (and How to Predict It)

By: Thomas H. Davenport and Jeanne G. Harris
Historically, neither the creators nor the distributors of cultural products such as books or movies have used analytics -- data, statistics, predictive modeling -- to determine the likely success of their offerings. Instead, companies relied on the brilliance of... View Details
Keywords: Product Development; Creativity; Customer Satisfaction; Forecasting and Prediction; Markets; Business Model; Publishing Industry; Motion Pictures and Video Industry
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Davenport, Thomas H., and Jeanne G. Harris. "What People Want (and How to Predict It)." 2009.
  • 13 Jan 2003
  • Research & Ideas

The Subconscious Mind of the Consumer (And How To Reach It)

already outdated most thinking and current practices among managers. Many of these advances are the product of advances in research techniques. Still, the use of scientific advances requires the imaginative translation of scientific findings into effective practice in... View Details
Keywords: by Manda Mahoney
  • 2018
  • Chapter

The Trust Imperative

By: Richard Edelman, Stephen A. Greyser, E. Bruce Harrison and Tom Martin
CHAPTER SUMMARY: Successful relationships depend on trust—trust between spouses, trust between parent and child, trust between enterprises and their stakeholders. This chapter focuses on the factors that build trust in organizations, as well as the forces that can... View Details
Keywords: Trust; Business and Stakeholder Relations; Communication
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Edelman, Richard, Stephen A. Greyser, E. Bruce Harrison, and Tom Martin. "The Trust Imperative." Chap. 3 in The New Era of the CCO: The Essential Role of Communication in a Volatile World, edited by Roger Bolton, Don W. Stacks, and Eliot Mizrachi. New York: Business Expert Press, 2018.
  • 17 Aug 2020
  • Research & Ideas

What the Stockdale Paradox Tells Us About Crisis Leadership

because of facts on the ground. If you have faith in those ideals, those values, then how might you customize the Stockdale Paradox for yourself? For your organization, or community? One of this paper’s authors is a stage actress, and has defined the Stockdale Paradox... View Details
Keywords: by Boris Groysberg and Robin Abrahams
  • 01 May 2024
  • What Do You Think?

Have You Had Enough?

experiment work. Do please pass on the art and habit of asking questions of others. To my editors over the years—Sean Silverthorne, Danielle Kost, and Dina Gerdeman—who’ve brought my ideas to life, my sincere thanks. So with that, I’ll... View Details
Keywords: by James Heskett
  • 03 Oct 2023
  • Research Event

Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips

coauthor of the new book Build the Life You Want: The Art and Science of Getting Happier, for an intimate, powerful conversation that touches on: the mistake people make in thinking that money, power, and fame will bring them happiness;... View Details
Keywords: by HBS Staff
  • 08 Oct 2020
  • Research & Ideas

Keep Your Weary Workers Engaged and Motivated

or opening ritual before diving into business. Think about creative bonding experiences—an online talent show? Recipe contest? Game night? Show-and-tell of each team member’s favorite piece of art or travel souvenir? These might even be... View Details
Keywords: by Boris Groysberg and Robin Abrahams
  • 18 Jun 2020
  • Research & Ideas

What Is an "Essential" Purchase for a Low-Income Family?

School assistant professor, and Serena F. Hagerty, a PhD candidate in the Business Administration PhD program, an interfaculty program between the Graduate School of Arts and Sciences and Harvard Business School. Hagerty and Barasz sought... View Details
Keywords: by Rachel Layne
  • 2022
  • Chapter

Key Success Factors in Environmental Entrepreneurship: The case of Wilderness Safaris

By: James E. Austin, Megan Epler Woods and Herman B. Leonard
This chapter analyzes the entrepreneurial conception and evolution of the Wilderness Safaris (WS) ecotourism enterprise operating in eight African countries. It illuminates a series of factors that contribute to positive environmental impact as well as financial... View Details
Keywords: Environmental Sustainability; Entrepreneurship
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Austin, James E., Megan Epler Woods, and Herman B. Leonard. "Key Success Factors in Environmental Entrepreneurship: The Case of Wilderness Safaris." Chap. 7 in World Scientific Encyclopedia of Business Sustainability, Ethics, and Entrepreneurship, Volume 1: Environmental and Social Entrepreneurship, edited by Peter Gianiodis, Maritza I. Espina, and William R. Meek, 175–196. World Scientific Publishing, 2022.
  • 17 Feb 2020
  • Sharpening Your Skills

How Entrepreneurs Can Find the Right Problem to Solve

art as science. It is incredibly easy to lead a witness, bias answers, and hear what we want to hear in an interview. The best guide for conducting a proper discovery interview is Rob Fitzpatrick’s book The Mom Test, which I encourage... View Details
Keywords: by Julia Austin
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