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Show Results For
- All HBS Web
(2,714)
- People (5)
- News (513)
- Research (1,678)
- Events (18)
- Multimedia (30)
- Faculty Publications (987)
- November 2013 (Revised June 2014)
- Case
E-Cigarettes: Marketing Versus Public Health
By: John A. Quelch and Margaret L. Rodriguez
Electronic cigarettes (e-cigarettes) were heralded by some as a healthcare game changer, enabling smokers to switch to a new product which carried lower risk of cancer. However, there were concerns about the public health risk of e-cigarettes, particularly the chance... View Details
Keywords: Public Health; Tobacco; Smoking; Cigarettes; Electronic Cigarettes; Cancer; Lung; Lorillard; Philip Morris; Safety; Technological Innovation; Conflict of Interests; Market Entry and Exit; Marketing; Health; Advertising; Consumer Products Industry; Health Industry
Quelch, John A., and Margaret L. Rodriguez. "E-Cigarettes: Marketing Versus Public Health." Harvard Business School Case 514-059, November 2013. (Revised June 2014.)
Olivia S. Kim
Olivia Kim is an assistant professor of business administration in the Entrepreneurial Management Unit at Harvard Business School. She teaches the Entrepreneurial Management course in the MBA required curriculum.
Professor Kim's research examines how firms... View Details
- November 1996 (Revised October 1998)
- Case
Reynolds Metals Company: Consumer Products Division
Reynolds Consumer Products Division must decide whether to discontinue its program of case allowances in favor of discretionary trade dollars targeted for market development. View Details
Chun, Samuel S. "Reynolds Metals Company: Consumer Products Division." Harvard Business School Case 597-045, November 1996. (Revised October 1998.)
- 06 Oct 2020
- Video
Black Founders: Kevin Chenault, MBA 2021
- 9 AM – 9 AM EDT, 02 May 2018
- HBS Online
HBX Negotiation Mastery: Unlocking Value in the Real World
Negotiation Mastery, Unlocking Value in the Real World, prepares you to close deals, maximize value creation, and resolve differences before they escalate. Target audience: HBS alumni and experienced colleagues; recommend to someone from your professional or personal... View Details
- 22 Aug 2007
- Research & Ideas
The Hedge Fund as Activist
Not surprisingly, hedge funds have entered the activist arena. The figure below shows that between 1994 and 2006, the number of public firms targeted for poor performance by hedge funds grew more than 10-fold. More importantly, hedge... View Details
- 9 AM – 9 AM EDT, 14 Mar 2018
- HBS Online
HBX Negotiation Mastery: Unlocking Value in the Real World
Negotiation Mastery, Unlocking Value in the Real World, prepares you to close deals, maximize value creation, and resolve differences before they escalate. Target audience: HBS alumni and experienced colleagues; recommend to someone from your professional or personal... View Details
- 06 Dec 2010
- Sharpening Your Skills
Sharpening Your Skills: Doing Business in Emerging Markets
Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions To Be Answered: How do I identify opportunities in emerging markets? How important are relations with the host country?... View Details
- 06 Jul – 31 Aug 2017
- HBS Online
HBX CORe
CORe (Credential of Readiness) is HBX's primer on the fundamentals of business thinking - a three-course online program covering Business Analytics, Economics for Managers, and Financial Accounting. Target audience: Individuals without a post-graduate degree in... View Details
- March 2009
- Article
The Impact of Shareholder Activism on Financial Reporting and Compensation: The Case of Employee Stock Options Expensing
By: F. Ferri and Tatiana Sandino
We examine the economic consequences of more than 150 shareholder proposals to expense employee stock options (ESO) submitted during the proxy seasons of 2003 and 2004, the first case in which the SEC allowed a shareholder vote on an accounting matter. Our results... View Details
Keywords: Shareholder Activism; Shareholder Votes; Stock Option Expensing; Executive Compensation; Financial Reporting; Employee Stock Ownership Plan; Corporate Governance; Business and Shareholder Relations; Investment Activism
Ferri, F., and Tatiana Sandino. "The Impact of Shareholder Activism on Financial Reporting and Compensation: The Case of Employee Stock Options Expensing." Accounting Review 84, no. 2 (March 2009): 433–466.
Sampling Bias in Entrepreneurial Experiments
Using data from a prominent online platform for launching new digital products, we document that ‘sampling bias’—defined as the difference between a startup’s target customer base and the actual sample on which early ‘beta tests’ are conducted—has a systematic and... View Details
- February 1995 (Revised June 1999)
- Case
Chemical Bank: Implementing the Balanced Scorecard
By: Robert S. Kaplan and Norman Klein
The retail bank division of Chemical Bank faces declining margins and increased competition in its credit and deposit gathering and processing business. It wishes to implement a new strategy to become a preferred financial service provider to target customer groups.... View Details
Keywords: Balanced Scorecard; Adoption; Growth and Development Strategy; Communication Strategy; Customer Relationship Management; Management Systems; Performance Evaluation; Banks and Banking; Measurement and Metrics; Banking Industry
Kaplan, Robert S., and Norman Klein. "Chemical Bank: Implementing the Balanced Scorecard." Harvard Business School Case 195-210, February 1995. (Revised June 1999.)
- 04 Jun 2024
- Cold Call Podcast
How One Insurtech Firm Formulated a Strategy for Climate Change
- 04 Oct 2016
- Blog Post
The Peek Weekend Stem Cohort Experience
That’s for consultants and bankers” I think HBS intentionally targets Peek to STEM majors who never saw themselves going to business school, and that’s the beauty of it. You don’t realize what you could do until you push yourself to try... View Details
- 15 Feb 2007
- Research & Ideas
Helping Low-Income Families Save More
Podcast with: Peter TufanoInterviewer: James AisnerRunning Time: 18 min., 55 sec. View Details
- 01 Dec 2016
- Video
Africa Prospective Student Webinar
- 2010
- Article
I May Not Agree With You, but I Trust You: Caring About Social Issues Signals Integrity
By: Julian Zlatev
What characteristics of an individual signal trustworthiness to other people? I propose that individuals who care about contentious social issues signal to observers that they have integrity and thus can be trusted. Critically, this signal conveys trustworthiness... View Details
Zlatev, Julian. "I May Not Agree With You, but I Trust You: Caring About Social Issues Signals Integrity." Psychological Science 30, no. 6 (June 2019): 880–892.
- 9 AM – 9 AM EST, 24 Jan 2018
- HBS Online
HBX Negotiation Mastery: Unlocking Value in the Real World
Negotiation Mastery, Unlocking Value in the Real World, prepares you to close deals, maximize value creation, and resolve differences before they escalate. Target audience: HBS alumni and experienced colleagues; recommend to someone from your professional or personal... View Details
- October 2020
- Article
The Elasticity of Science
By: Kyle Myers
This paper identifies the degree to which scientists are willing to change the direction of their work in exchange for resources. Data from the National Institutes of Health are used to estimate how scientists respond to targeted funding opportunities. Inducing a... View Details
Myers, Kyle. "The Elasticity of Science." American Economic Journal: Applied Economics 12, no. 4 (October 2020): 103–134.
- October 2012
- Article
The Effect of Reference Point Prices on Mergers and Acquisitions
By: Malcolm Baker, Xin Pan and Jeffrey Wurgler
Prior stock price peaks of targets affect several aspects of merger and acquisition activity. Offer prices are biased toward recent peak prices although they are economically unremarkable. An offer's probability of acceptance jumps discontinuously when it exceeds a... View Details
Baker, Malcolm, Xin Pan, and Jeffrey Wurgler. "The Effect of Reference Point Prices on Mergers and Acquisitions." Journal of Financial Economics 106, no. 1 (October 2012): 49–71.