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Show Results For
- All HBS Web
(1,527)
- People (1)
- News (321)
- Research (824)
- Events (5)
- Multimedia (1)
- Faculty Publications (585)
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- 01 Dec 2016
- News
Alumni Books of 2016
goal: to help big-brand marketing leaders with everything from dealing with vendors to establishing a social brand identity to managing crucial conversations at every level of the organization. The New Global View Details
- 01 Dec 2015
- News
Golden State of Mind
hold you back from what you want to become,” Draper tells them earnestly, his hair plastered around his face. That’s a scene from the first episode of Startup U, a reality TV show on ABC Family that follows 10 DU students through the ups... View Details
Keywords: Julia Hanna
- 01 Feb 1997
- News
Shaping the Future of Business: Entrepreneurial Evolution at HBS
the School, even as HBS alumni continued to distinguish themselves in the realm of entrepreneurial practice. In 1982, acting on a marketing survey they had conducted as second-year students, David W. Thompson (MBA '81), Bruce W. Ferguson... View Details
- 28 Sep 2021
- News
Alumni Connections Drive Career Opportunities for Students
while at HBS. First, he considered public markets and venture capital, but ultimately was drawn to working with a startup. To break into that ecosystem, Westphal worked on some small projects for startups... View Details
Keywords: Becca Carnahan
- 01 Sep 2009
- News
E Ink’s Wild Ride
everything from R&D and manufacturing to marketing (the company also owns a small plant in South Hadley, Massachusetts). That vision, which Wilcox attributes to MIT professor Joe Jacobson, was nothing less than the ability to hold all of... View Details
- 19 Apr 2018
- News
One Last Pitch
stores, or for cash withdrawals. Others finalists included George Hessler (MBA 1985), who pitched Magma Trading, a new kind of stock market for large block trades that he’s dubbed “the Costco of trading.” Aiden Feng (MBA 2016) introduced... View Details
Keywords: Jennifer Myers
- 01 Sep 2018
- News
September 2018 Alumni and Faculty Books
information in the most patient-friendly way. Pricing: The New Frontier by Gabor Rekettye (ETP, 1992) and Jonathan Liu Transnational Press London Price management is growing all over the world, due mainly to the turbulent economic situation, accelerating technological... View Details
- 01 Mar 2023
- News
Clearing the Air
markets are going to bear. That’s the core challenge. Can we find solutions that can scale quickly enough to start allowing us to make some headway against CO2 emissions and do it at a cost point that’s going to work in the marketplace?... View Details
- 01 Mar 2012
- News
Reinventing Radio Days
Kennedy Main article: Where Innovation Rules As a kid, Joe Kennedy (MBA 1985) got hooked early on the magic of radio, listening in bed at night to a crystal set he had built himself. Radio returned to his life in 2004 when—after an 11-year stint in View Details
- 17 Jun 2021
- News
Investing in a Post-COVID World; Exploring the Pandemic’s Impact on Gender Equity
presentation based on his book, Why Startups Fail: A New Roadmap for Entrepreneurial Success, and Professor Weiss presented a session based on his book, We the Possibility: Harnessing Public Entrepreneurship to Solve Our Most Urgent... View Details
Keywords: Margie Kelley
- 25 Aug 2022
- News
Case Study: Sound Check
line succeed. Aim to be world’s best at one thing, regardless of customer size. Okay, two things, just in case. But not everything. And aim for a very specific acquirer of the company at a time that’s right for you and your lives. Good luck! —Bill Mirbach (MBA 1976) is... View Details
- 01 Dec 2009
- News
The Fab Four
submitted were quite a bit different from what they first showed me.” A member of Staples’ original management team, Krasnow is currently a domain expert in marketing at Highland Capital Partners, a Boston-based venture capital firm. I... View Details
- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
OCTOBER 6 Rajendra Aneja (AMP 175, 2008) brought his expertise in marketing in rural areas to the task of stopping the spread of the COVID-19, which he deems “the biggest and most serious problem facing mankind since World War II.” In... View Details
- 12 Jan 2015
- News
Good Investments
Illustration by Marcos Chin It’s market day in Barrio Curtidores, which means the main thoroughfare is packed with shoppers perusing makeshift stands that offer everything from jeans and blenders to vegetables and tacos. Moto-taxis... View Details
- 01 Sep 2012
- News
On a Sound Track
ANDRUS: Unemployed at graduation, an unlikely and inspiring odyssey takes him from his parents’ basement to the corner office of a company on the cutting edge. Photos by August Miller HBS Alumni of a certain vintage might recall a BusinessWeek article from a decade ago... View Details
- 01 Sep 2015
- News
Alumni and Faculty Books for September 2015
perfect set of slides to convince investors to back you and your venture. The authors, veterans of the startup world, show you how to create a compelling pitch deck and how to plan and execute a fundraising road show to garner financial... View Details
- 01 Feb 2000
- News
Financial Services 24/7
so that it was sufficient for firms to be operationally effective," continues Crane. "Now strategy is much more customer driven, and a firm's brand is more important than ever." Marketing that brand, in fact, has become so essential that... View Details
Keywords: Susan Young
- 01 Jun 2019
- News
City on a Hill
he cofounded Giant Otter, a startup that developed anti-bullying software designed to make both a social impact and a profit. The company’s foreign-born coders, however, lacked the cultural competency to develop the conversational... View Details
- 17 May 2018
- News
Creating Opportunity for Indian Entrepreneurs
support his family. He heard about the I Create program and signed up. Having noticed a growth in agriculture in the region, Samad was intent on finding his niche in the industry. After conducting market research and consulting with a... View Details
Keywords: Jennifer Myers