Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (4,295) Arrow Down
Filter Results: (4,295) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (4,295)
    • People  (8)
    • News  (815)
    • Research  (2,929)
    • Events  (13)
    • Multimedia  (12)
  • Faculty Publications  (1,780)

Show Results For

  • All HBS Web  (4,295)
    • People  (8)
    • News  (815)
    • Research  (2,929)
    • Events  (13)
    • Multimedia  (12)
  • Faculty Publications  (1,780)
← Page 14 of 4,295 Results →
  • July – August 2010
  • Article

Vision Statement: Mapping the Social Internet

By: Mikolaj Jan Piskorski and Tommy McCall
Fresh data on internet user behaviors around the globe show an East-West divide. View Details
Keywords: Consumer Behavior; Emerging Markets; Social and Collaborative Networks; Internet
Citation
Find at Harvard
Purchase
Related
Piskorski, Mikolaj Jan, and Tommy McCall. "Vision Statement: Mapping the Social Internet." Harvard Business Review 88, nos. 7-8 (July–August 2010).
  • Web

About | Social Enterprise | Harvard Business School

social enterprise, leading social enterprise field-based and career efforts, and helping practitioners interact with students in a variety of ways in order to meet their organizations' goals. Before joining... View Details
  • 02 May 2005
  • What Do You Think?

Where is Consumer Generated Marketing Taking Us?

Summing Up Consumer generated marketing is a fact of life to which all of us will have to adapt. Adaptation means learning how to use CGM to provide one form of input in fashioning product and marketing... View Details
Keywords: by James Heskett
  • Web

Emily Tekamp Archives | Social Enterprise

Curriculum Social Enterprise Student Club Social Entrepreneurship Summer Fellows Technology for Good Transformative Impact Tri-Sector Impact 1 Results Investing for Community and Capital View Details
  • 23 May 2019
  • Book

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

common theme and we were able to detect some patterns. There basically is an infinite combination of five core strategies being used across a spectrum of impact to make positive change. The strategies include finance for social purpose,... View Details
Keywords: by Dina Gerdeman; Green Technology
  • Fall 2017
  • Article

The Alternative Business History: Business in Emerging Markets

By: Gareth Austin, Carlos Davila and Geoffrey Jones
This article suggests that the business history of emerging markets should be seen as an alternative business history rather than merely adding new settings to explore established core debates. The discipline of business history evolved around the corporate strategies... View Details
Keywords: Globalization; History; Philanthropy and Charitable Giving; Developing Countries and Economies; Business History; Asia; Latin America; Africa
Citation
Find at Harvard
Related
Austin, Gareth, Carlos Davila, and Geoffrey Jones. "The Alternative Business History: Business in Emerging Markets." Special Issue on Methodologies. Business History Review 91, no. 3 (Fall 2017): 537–569.
  • Research Summary

The New Social Contract: Contractors, Firms, and Agencies

The emergence of a 'new social contract' linking employees and organizations - perhaps most notable for the absence of a promise of lifelong job security - has been widely remarked. A related trend, less noted but potentially important, has been the emergence of a... View Details
  • Article

How Social Networks Are Changing Everything

By: Jeffrey F. Rayport
Keywords: Technology; Digital Services; Strategy; Internet and the Web; Marketing
Citation
Read Now
Related
Rayport, Jeffrey F. "How Social Networks Are Changing Everything." Bloomberg Businessweek (May 6, 2009).
  • 21 Jun 2010
  • Research & Ideas

Strategy and Execution for Emerging Markets

well as domestic companies have found success in emerging markets by positioning themselves as partners in progress—building businesses that also advance market development. Initiatives along these lines can... View Details
Keywords: by Martha Lagace
  • March 2025
  • Case

Stagwell: AI and the Future of Marketing

By: Suraj Srinivasan and Radhika Kak
In early 2025, Mark Penn, Founder, CEO and Chairman of Stagwell, a global marketing company with a network of over 70+ agencies that served over 4000 blue-chip customers across 40 countries, was looking at ways that marketers should navigate the disruption emanating... View Details
Keywords: Advertising; Innovation Strategy; Change Management; AI and Machine Learning; Digital Transformation; Technology Adoption; Marketing Strategy; Service Delivery; Creativity; Business Model; Advertising Industry; Technology Industry
Citation
Educators
Related
Srinivasan, Suraj, and Radhika Kak. "Stagwell: AI and the Future of Marketing." Harvard Business School Case 125-089, March 2025.
  • Mar 15 2015
  • Interview

Sunil Gupta: Business in the Time of Social Media

  • 11 Mar 2008
  • Working Paper Summaries

Finding Missing Markets (and a disturbing epilogue): Evidence from an Export Crop Adoption and Marketing Intervention in Kenya

Keywords: by Nava Ashraf, Xavier Giné & Dean Karlan; Food & Beverage
  • 05 Dec 2022
  • News

The Monitoring Role of Social Media

  • 3 Jul 2017
  • Interview

Marketing Viral com Jeffrey Rayport

By: Jeffrey F. Rayport and Pedro Pinto
Keywords: Social Marketing; Marketing; Marketing Strategy
Citation
Related
"Marketing Viral com Jeffrey Rayport." Ajuste de Contas (Television program), Lisbon, Portugal, July 3, 2017.
  • Web

Blog | Social Enterprise | Harvard Business School

Summer Fellows Program, the Social Enterprise Founder Forum is offered to stud... Investing for Community and Capital Market Impact: SE Summer Fellow Emily Tekamp (MBA 2025) Emily Tekamp 07 Aug 2024 The HBS... View Details
  • Web

Investing for Community and Capital Market Impact: SE Summer Fellow Emily Tekamp (MBA 2025) | Social Enterprise | Harvard Business School

  • Web

Market Perspectives - Course Catalog

HBS Course Catalog Market Perspectives Course Number 1457 Professor Robin Greenwood Baker Foundation Professor Richard Ruback Fall; Q1Q2; 3.0 credits Paper Video: Market Perspectives Course Overview This... View Details
  • 27 Mar 2019
  • Cold Call Podcast

Will Startup Fishbowl Become the Social Media App for Your Industry?

Keywords: Re: Leslie K. John; Consulting
  • August 2007 (Revised September 2008)
  • Case

Marketing the "$100 Laptop" (A)

By: John A. Quelch and Carin-Isabel Knoop
In 2002, Professor Nicholas Negroponte, a successful venture capitalist, author, and co-founder and chairman emeritus of the Massachusetts Institute of Technology (MIT) Media Lab, announced his intention to build a PC so cheap as to make it possible to provide... View Details
Keywords: Venture Capital; Internet and the Web; Information Technology; Product Development; Technological Innovation; Nonprofit Organizations; Marketing Strategy; Information Infrastructure; Developing Countries and Economies; Manufacturing Industry; Information Technology Industry; Computer Industry; Cambridge
Citation
Educators
Purchase
Related
Quelch, John A., and Carin-Isabel Knoop. Marketing the "$100 Laptop" (A). Harvard Business School Case 508-024, August 2007. (Revised September 2008.)
  • 2023
  • Working Paper

Market Exclusivity and Innovation: Evidence From Antibiotics

By: Edward Kong and Olivia Zhao
The US incentivizes drug innovation via patents as well as market exclusivity periods awarded by the US Food and Drug Administration. We estimate the causal effects of extending market exclusivity for an important drug class: antibiotics. Using a... View Details
Keywords: Health Testing and Trials; Innovation and Invention; Motivation and Incentives; Government Administration; Government Legislation; Pharmaceutical Industry; United States
Citation
SSRN
Related
Kong, Edward, and Olivia Zhao. "Market Exclusivity and Innovation: Evidence From Antibiotics." Working Paper, December 2023.
  • ←
  • 14
  • 15
  • …
  • 214
  • 215
  • →
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.