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Show Results For
- All HBS Web
(1,038)
- People (3)
- News (276)
- Research (566)
- Events (6)
- Multimedia (2)
- Faculty Publications (165)
- 01 Dec 2023
- News
The Imposter Among Us
better when I am getting enough sleep and allowing myself to explore and find excitement and mastery outside the workplace. —Samantha Trotman Burman (MBA 1993) Bitte? When the subsidiary north of Toronto was divested, the incumbent HQ invited me to work in Switzerland... View Details
- 26 Feb 2008
- First Look
First Look: February 26, 2008
literature that suggests firms reduce marketing expenditures in order to boost reported earnings, we find that soup manufacturers roughly double the frequency of all marketing promotions (price discounts, feature advertisements, and aisle... View Details
Keywords: Martha Lagace
- 14 Jul 2014
- Research & Ideas
Pay Attention To Your ‘Extreme Consumers’
what extreme adherents of a brand like about a product, designers can identify features to emphasize for all consumers. "A lover of a product can help identify aspects that are providing value, helping... View Details
Keywords: by Michael Blanding
- 29 Feb 2000
- Research & Ideas
Whence IT Value?
During the past few years inventory turns among U.S. manufacturers have climbed steadily, and it appears as if productivity has improved nicely. One explanation for these happy trends is that the massive investments we've been making in... View Details
Keywords: by Andrew McAfee
- Web
Profiles - MBA
necessary to solve tangible problems. In fact, the fund itself was also in its early stage, showing me first-hand how to build a mission-oriented endeavor from the ground up. Professional goals: I want to create products and communities... View Details
- 16 Feb 2024
- Research & Ideas
As AI Upends Recruiting, Job Seekers Need a Waze App for Careers
labor pool by turning marginalized candidates into productive employees. Four main steps Fuller says that creating a career navigation system that is fit for the 21st century requires: Creating new data sources. Good career navigation... View Details
- Web
2023 Reunion Presentations - Alumni
flexibility and how to redesign management practices to make flexible hybrid work more productive and innovative. How Not to Bankrupt Your Family Professor Lauren Cohen + More Info – Less Info In this session, we will explore pitfalls of... View Details
- 08 Jun 2009
- Research & Ideas
The Return of the Salesman
address: that salespeople promoted innovations; that they acted as brokers of information; and that their activities "embodied the spirit of capitalism in popular culture." Could you elaborate on the importance of these themes? A: In the early 20th century, a lot of... View Details
- 03 Dec 2007
- Research & Ideas
Authenticity over Exaggeration: The New Rule in Advertising
The past 10 years have seen some level of this direct marketing model bear out. But according to an HBS working paper to be published in the Journal of Interactive Marketing, consumers are using technology to learn about marketers, rather than the other way around.... View Details
- 12 Apr 2022
- Research & Ideas
Swiping Right: How Data Helped This Online Dating Site Make More Matches
proactive, sending 21 percent more messages to potential dates compared with the control group. Women with the feature also increased their matches by 29 percent, while men increased their matches by 15 percent. The researchers defined a... View Details
Keywords: by Kara Baskin
- Web
Business & Environment - Faculty & Research
experimental methods to further demonstrate causality and to consider the effects of potential moderators. These findings have implications for decisions related to product pricing, placement and assortment, store layout, and the choice... View Details
- Web
Tools & Training - Alumni
you for case interviews in consulting, product management, and product marketing. It deconstructs interviews into clearly defined skills and gives you the tools to help you master them. Learn how to approach... View Details
- Web
Healthy Outcomes - Managing the Future of Work
outcomes such as higher retention and better engagement. Read the Report Featured Videos Joseph Fuller Why Employers Should Care About the Care Economy Why Employers Should Care About the Care Economy Joseph Fuller Joseph Fuller Measuring... View Details
- 16 Feb 2010
- Research & Ideas
The Outside-In Approach to Customer Service
rather than focus simply on products and sales. And Gulati's research, including interviews with 500 executives spanning industries and geographies, asserts that outside-in success is not confined to any one sector. "I see the move... View Details
- 01 Sep 2023
- News
Money Does Grow on (Family) Trees
recruited 200,000 volunteers to verify the index.) The advances the 21st-century customer expects are not limited to collecting information; they also want to be able to share it, Norrington adds. “We’re accelerating product innovation to... View Details
- Research Summary
Understanding Customers
In conventional business case studies, protagonists almost never have the option of stepping back to seek a new understanding of the customer. But to be effective in practice, managers need both the self-assurance and ability to initiate and pursue, with rigor and... View Details
- 25 Jan 2021
- Book
In a Nutshell, Why American Capitalism Succeeded
How did the United States become the world’s center of business growth following its founding in 1776? Surely a number of nations had powerful natural resources, stable financial and legal institutions, and dynamic entrepreneurs over that same span. Why was American... View Details
- 12 Sep 2023
- What Do You Think?
Who Gets the Loudest Voice in DEI Decisions?
practicing policies designed to increase inclusion and diversity, if not always equity, are more creative and productive than those that ignore such policies. Companies in the top quartile of gender and ethnic/racial diversity are 25... View Details
Keywords: by James Heskett
- Web
HBS - The year in Review
Venture Competition Turns 25 Celebrating a quarter century of innovation and entrepreneurship, the New Venture Competition in March featured 20 student and alumni finalist teams coming together to compete for a share of $315,000 cash and... View Details
- April 2020
- Article
Long-term Firm Growth: An Empirical Analysis of U.S. Manufacturers 1959–2015
By: Giovanni Dosi, Marco Grazzi, Daniele Moschella, Gary P. Pisano and Federico Tamagni
Firm growth is an essential feature of market economies, shaping together macroeconomic performance and the evolution of industry structures. As a potential indicator of organizational “fitness” within a competitive environment, firm growth is also a central concern to... View Details
Keywords: Firm Growth; Organizations; Growth and Development; Theory; Analysis; Production; Data and Data Sets
Dosi, Giovanni, Marco Grazzi, Daniele Moschella, Gary P. Pisano, and Federico Tamagni. "Long-term Firm Growth: An Empirical Analysis of U.S. Manufacturers 1959–2015." Industrial and Corporate Change 29, no. 2 (April 2020): 309–332.