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Publications

Publications

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  • All HBS Web  (1,085)
    • People  (2)
    • News  (213)
    • Research  (675)
    • Events  (7)
    • Multimedia  (1)
  • Faculty Publications  (278)

Show Results For

  • All HBS Web  (1,085)
    • People  (2)
    • News  (213)
    • Research  (675)
    • Events  (7)
    • Multimedia  (1)
  • Faculty Publications  (278)
← Page 14 of 1,085 Results →
  • 03 Feb 2015
  • First Look

First Look: February 3

innovative product could both radically disrupt the existing beef production and supply chain and provide an animal welfare and environmentally friendly food that had far less of an environmental impact than... View Details
Keywords: Sean Silverthorne
  • 24 Jun 2009
  • Working Paper Summaries

Don’t Just Survive—Thrive: Leading Innovation in Good Times and Bad

Keywords: by Lynda M. Applegate & J. Bruce Harreld
  • June 2011 (Revised May 2012)
  • Case

Reckitt Benckiser: Fast and Focused Innovation

By: Rebecca M. Henderson and Ryan Johnson
Since its 1999 merger Reckitt Benckiser (RB), a global consumer goods company, led by its CEO Bart Becht, RB developed a reputation for rapid product innovation and industry leading profit margins. RB's stated strategy was to focus on its Powerbrands and high growth... View Details
Keywords: Mergers and Acquisitions; Global Strategy; Innovation Leadership; Leadership Style; Growth and Development Strategy; Brands and Branding; Product Development; Performance Improvement; Commercialization; Consumer Products Industry
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Henderson, Rebecca M., and Ryan Johnson. "Reckitt Benckiser: Fast and Focused Innovation." Harvard Business School Case 311-116, June 2011. (Revised May 2012.)
  • December 1961 (Revised January 1994)
  • Case

Plowman Poultry Farm

By: Samuel L. Hayes III
A poultry farmer wanted to expand production greatly and sought a large extension of his line of credit from his bank in addition to his existing loan on which he had not made payment. The Board of Directors must review a detailed account of events leading to this... View Details
Keywords: Governing and Advisory Boards; Animal-Based Agribusiness; Expansion; Decision Choices and Conditions; Financing and Loans; Commercial Banking; Agriculture and Agribusiness Industry
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Hayes, Samuel L., III. "Plowman Poultry Farm." Harvard Business School Case 262-003, December 1961. (Revised January 1994.)
  • 29 Sep 2015
  • First Look

September 29, 2015

innovations from industry outsiders who saw economic opportunities where others didn’t—and how these mainstream firms had no choice but to innovate themselves. New models were tried: some succeeded, some failed. Commercial markets turned... View Details
Keywords: Sean Silverthorne
  • Web

Great American Business Leaders of the 20th Century - Leadership

Edward T. Bedford Corn Products Refining Company, 1906–1930 Edward J. Bednarz Pinkerton's, 1967–1979 Olive Ann M. Beech Beech Aircraft Corporation, 1950–1968 Eugene N. Beesley Eli Lilly & Company, 1969–1973 Hernand Behn International... View Details
  • 2012
  • Chapter

Firing Your Best Customers: How Smart Firms Destroy Relationships Using CRM

By: Jill Avery and Susan Fournier
With incidences in the 20%–25% range, the practice of firing customers has become increasingly attractive as firms try to maximize the lifetime value of their customer portfolios. This chapter traces the relationship trajectory of a 30-year customer of Filene's... View Details
Keywords: Brands; Brand Management; CRM; Customer Relationship Management; Customer Focus and Relationships; Customers; Marketing; Brands and Branding; Marketing Communications; Marketing Strategy; Consumer Products Industry
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Avery, Jill, and Susan Fournier. "Firing Your Best Customers: How Smart Firms Destroy Relationships Using CRM." In Consumer-Brand Relationships: Theory and Practice, edited by Susan Fournier, Michael Breazeale, and Marc Fetscherin, 301–316. Routledge, 2012. (Paperback edition published in 2013.)
  • 18 Oct 2016
  • First Look

October 18, 2016

innovation from a game of chance to one in which they develop products and services that customers want to buy and are willing to purchase at a premium price. How do companies know how to grow? How can they create View Details
Keywords: Sean Silverthorne
  • 03 May 2011
  • First Look

First Look: May 3

authors provide a checklist that managers can use on a daily basis to monitor their progress-enhancing behaviors. Read the article: http://hbr.org/2011/05/the-power-of-small-wins/ar/1 The Best Way to Name Your Product 2.0 Authors:Marco... View Details
Keywords: Sean Silverthorne
  • 12 Feb 2013
  • First Look

First Look: Feb. 12

new product, a firm may decide to preannounce untruthfully in order to deter competitors. We examine an incumbent's preannouncement strategy when there is uncertainty regarding the commercial viability of a new View Details
Keywords: Sean Silverthorne
  • Web

Podcast - Business & Environment

CarbonBuilt. The company has developed and commercialized a Carbon XPRIZE-winning technology to produce what it calls “ultra low carbon” concrete. We start with the basics of how concrete is such a high-emitting product, then describe how... View Details
  • 2018
  • Chapter

New Prospects for Organizational Democracy?: How the Joint Pursuit of Social and Financial Goals Challenges Traditional Organizational Designs

By: Julie Battilana, Michael Fuerstein and Michael Lee
For an extended period during the first half of the 20th century, industrial democracy was a vibrant movement, with ideological and organizational ties to a thriving unionism. In 2015, however, things look different. While there are instances of democracy in the... View Details
Keywords: Organizational Design; Social Enterprise; Values and Beliefs; Integration; Theory
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Battilana, Julie, Michael Fuerstein, and Michael Lee. "New Prospects for Organizational Democracy? How the Joint Pursuit of Social and Financial Goals Challenges Traditional Organizational Designs." In Capitalism Beyond Mutuality? Perspectives Integrating Philosophy and Social Science, edited by Subramanian Rangan, 256–288. Oxford, UK: Oxford University Press, 2018.
  • March 2024 (Revised June 2025)
  • Teaching Note

CoPilot(s): Generative AI at Microsoft and GitHub

By: Frank Nagle and Maria P. Roche
This teaching note is the companion to case N9-624-010 CoPilot(s): Generative AI at Microsoft and GitHub, which takes place in late 2021. The case briefly describes the history of both GitHub and Microsoft with a particular focus on open source software (OSS)—software... View Details
Keywords: Mergers and Acquisitions; AI and Machine Learning; Applications and Software; Technological Innovation; Product Launch; Open Source Distribution; Product Development; Commercialization; Competition; Resource Allocation; Technology Industry
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Nagle, Frank, and Maria P. Roche. "CoPilot(s): Generative AI at Microsoft and GitHub." Harvard Business School Teaching Note 724-452, March 2024. (Revised June 2025.)
  • 19 May 2009
  • First Look

First Look: May 19, 2009

commercialization and adoption. Emerging opportunities must be nurtured, and the transition to high growth must be managed. Once breakthrough innovations catch hold, growth must be funded and managed to exploit the full value of the... View Details
Keywords: Martha Lagace
  • February 1996
  • Case

Chadwick, Inc.: The Balanced Scorecard (Abridged)

By: Robert S. Kaplan
The pharmaceutical division of a diversified company has been asked to develop a Balanced Scorecard. Research and development projects take about ten years to bring a new product to the marketplace and the division depends on good relations and active feedback from its... View Details
Keywords: Balanced Scorecard; Research and Development; Product Launch; Commercialization; Consumer Behavior; Customer Focus and Relationships; Performance Evaluation; Pharmaceutical Industry
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Kaplan, Robert S. "Chadwick, Inc.: The Balanced Scorecard (Abridged)." Harvard Business School Case 196-124, February 1996.
  • 23 Sep 2020
  • Blog Post

Jo Tan (MBA 2021) Draws on Experience

Josephine (Jo) Tan (MBA 2021) always starts with a pencil sketch, a light grey roadmap of where things are going. Then bold black ink makes it permanent and watercolor paint gives it life. Recently she has added a step—bringing the almost finished View Details
  • November 2023 (Revised April 2024)
  • Case

BiomX: Bringing Phage Back to the Stage

By: Paul A. Gompers, Elie Ofek, Orna Dan and Emilie Billaud
In the spring of 2023, and following the favorable results of a trial involving its phage cocktail for treating lung infections among cystic fibrosis (CF) patients, the leadership of BiomX had several critical issues to wrestle with. First, given its precarious... View Details
Keywords: Working Capital; Financing and Loans; Health Testing and Trials; Product Development; Research and Development; Science-Based Business; Commercialization; Biotechnology Industry; Pharmaceutical Industry
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Gompers, Paul A., Elie Ofek, Orna Dan, and Emilie Billaud. "BiomX: Bringing Phage Back to the Stage." Harvard Business School Case 524-051, November 2023. (Revised April 2024.)
  • Web

Help - Alumni

alumni community) Individuals in the MBA Class of 2006 or earlier having completed one year of the HBS MBA program Central and Eastern European Teachers' Program (ETP) Doctor of Commercial Science (DCS) The General Manager Program (TGMP)... View Details

    John C. Mulliken

    Strategy consultant, former CTO & CPO, public & private company board member, retail & climatetech entrepreneur, early stage investor.  Father of two, husband, sailor, hiker, and aspirational road biker.

    John is a senior lecturer in the... View Details
    • 14 Mar 2014
    • HBS Seminar

    Jeremy M. Levin, former President and CEO, Teva Pharmaceutical Industries

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