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  • All HBS Web  (2,907)
    • People  (9)
    • News  (702)
    • Research  (1,647)
    • Events  (30)
    • Multimedia  (41)
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  • January 2002 (Revised May 2002)
  • Case

Digital China Holdings Limited: ERP as a Platform for Building New Capabilities

By: F. Warren McFarlan, Guoqing Chen and Kai Reimers
This case analyzes a complex ERP implementation that takes place in one of the leading companies in China. The issues are indistinguishable from those facing a U.S. organization. View Details
Keywords: Internet and the Web; Technology Adoption; Information Technology; Complexity; Problems and Challenges; China
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McFarlan, F. Warren, Guoqing Chen, and Kai Reimers. "Digital China Holdings Limited: ERP as a Platform for Building New Capabilities." Harvard Business School Case 302-080, January 2002. (Revised May 2002.)
  • May 2017 (Revised May 2019)
  • Supplement

Intuit: QuickBooks (B)

By: David Yoffie and Nicole Tempest Keller
This short case updates the earlier Intuit case on transitioning from a product company into a platform company. In addition to providing information on the recent successes and challenges of the business, it also explores a new challenge of building a platform with a... View Details
Keywords: Platform; Strategic Transition; Strategy; Digital Platforms; Transition
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Yoffie, David, and Nicole Tempest Keller. "Intuit: QuickBooks (B)." Harvard Business School Supplement 717-513, May 2017. (Revised May 2019.)
  • 2024
  • Working Paper

Webmunk: A New Tool for Studying Online Behavior and Digital Platforms

By: Chiara Farronato, Andrey Fradkin and Chris Karr
Understanding the behavior of users online is important for researchers, policymakers, and private companies alike. But observing online behavior and conducting experiments is difficult without direct access to the user base and software of technology companies. We... View Details
Keywords: Policy; Technology Adoption; Behavior; Research; Consumer Behavior; Internet and the Web
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Farronato, Chiara, Andrey Fradkin, and Chris Karr. "Webmunk: A New Tool for Studying Online Behavior and Digital Platforms." NBER Working Paper Series, No. 32694, July 2024.
  • Forthcoming
  • Chapter

Embracing Complexity: Toward Platforms for Integrated Health and Social Service Delivery

By: Andrew Ellner, Christine Pace, Scott S. Lee, Jon Weigel and Paul E. Farmer
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Ellner, Andrew, Christine Pace, Scott S. Lee, Jon Weigel, and Paul E. Farmer. "Embracing Complexity: Toward Platforms for Integrated Health and Social Service Delivery ." Chap. 4 in Structural Approaches in Public Health, edited by Marni Sommer and Richard Parker, 47–62. Routledge, 2013.
  • Article

Platform Owner Entry and Innovation in Complementary Markets: Evidence from Intel

By: Annabelle Gawer and Rebecca M. Henderson
Keywords: Ownership; Innovation and Invention; Markets; Technology; Computer Industry
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Gawer, Annabelle, and Rebecca M. Henderson. "Platform Owner Entry and Innovation in Complementary Markets: Evidence from Intel." Journal of Economics & Management Strategy 16, no. 1 (Spring 2007).
  • 08 Dec 2016
  • News

Airbnb: 1M listings use booking service that stems discrimination on platform

  • April 8, 2025
  • Other Article

Commentary: How Financial Influencers Can Make or Break Investment Platforms like Chocolate Finance

By: Daniel Rabetti
Keywords: Power and Influence; Public Opinion; Social Media; Financial Services Industry
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Rabetti, Daniel. "Commentary: How Financial Influencers Can Make or Break Investment Platforms like Chocolate Finance." Channel News Asia (CNA) (April 8, 2025).
  • 2023
  • Working Paper

How Private Investors Value 'Platformness': An Exploratory Study of Unicorns

By: David B. Yoffie, Michael A. Cusumano, Annabelle Gawer, Sarah von Bargen and Kwesi Acquay
This paper explores the premium investors have been willing to pay for private companies (unicorns) that are digital platforms vs. traditional companies. View Details
Keywords: Platforms And Ecosystems; Digital Platforms; Investment Portfolio
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Yoffie, David B., Michael A. Cusumano, Annabelle Gawer, Sarah von Bargen, and Kwesi Acquay. "How Private Investors Value 'Platformness': An Exploratory Study of Unicorns." Working Paper, October 2023.
  • May 2024
  • Case

LinkedIn Corporation, 2024

By: David B. Yoffie, George Gonzalez and Emily Grandjean
By 2024, the LinkedIn profile was well established as the professional identity of record on the Internet. Following a multi-year effort to expand the platform’s user base, as well as a period of rapid growth during the COVID-19 pandemic, LinkedIn’s membership had... View Details
Keywords: Platform; Business Strategy; Competitive Strategy; Goals and Objectives; Social Media; Network Effects; Growth and Development Strategy; Performance Evaluation; Technology Industry; Employment Industry; Sunnyvale
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Yoffie, David B., George Gonzalez, and Emily Grandjean. "LinkedIn Corporation, 2024." Harvard Business School Case 724-484, May 2024.
  • 2024
  • Working Paper

“If You’re Not There… You’re Not There”: How Art Market Platforms Induce Status Anxiety to Coerce Participation

By: James Riley and Ezra Zuckerman Sivan
This paper, an 18-month ethnographic investigation of international art fairs (IAFs), shows how market platforms can have a coercive effect, inducing sellers (i.e., art galleries) to participate despite ambivalence over their value and anxiety over the process by which... View Details
Keywords: Market Participation; Status and Position; Competition; Demand and Consumers; Fine Arts Industry
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Riley, James, and Ezra Zuckerman Sivan. "“If You’re Not There… You’re Not There”: How Art Market Platforms Induce Status Anxiety to Coerce Participation." Working Paper, August 2024.
  • October 2021 (Revised December 2021)
  • Case

PhonePe: Democratizing Payments in India

By: Michael Chu and Rachna Tahilyani
The co-founders of PhonePe, India’s leading digital payment platform are considering pursuing various growth opportunities in a huge country just entering the digital age. In a highly competitive industry, the founders are keenly aware that making the right choices is... View Details
Keywords: Digital Platform; Digital Banking; Business Strategy; Growth and Development Strategy; Decision Choices and Conditions; Corporate Entrepreneurship; Digital Platforms; Financial Services Industry; Asia; India
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Chu, Michael, and Rachna Tahilyani. "PhonePe: Democratizing Payments in India." Harvard Business School Case 322-053, October 2021. (Revised December 2021.)
  • Article

From Netscape to eHarmony: The High Risks and Big Rewards of Platform Markets

By: Dylan B. Minor
Keywords: Leadership; Service Delivery; Mobile Technology; Economics
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Minor, Dylan B. "From Netscape to eHarmony: The High Risks and Big Rewards of Platform Markets." Strategy & Business, no. 73 (Winter 2013).
  • 2013
  • Case

Advanced Leadership Pathways: David Weinstein and Write the World

By: Rosabeth M. Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins
David Weinstein, a lawyer and former Chief Administrative Officer of mutual fund giant Fidelity Investments, launched Write the World, a proprietary online platform that included a writing curriculum, essay prompts in distinct subject matter, and access to expert... View Details
Keywords: Writing; Online Platform; Social Entrepreneurship; Education; Internet and the Web; Competency and Skills; Change Management; Leadership
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Kanter, Rosabeth M., Juliane Calingo Schwetz, and Patricia Bissett Higgins. "Advanced Leadership Pathways: David Weinstein and Write the World." Harvard Business Publishing Case 314-030, 2013.
  • 08 Apr 2025
  • News

Commentary: How Financial Influencers Can Make or Break Investment Platforms Like Chocolate Finance

  • November 2011
  • Article

Competing Matchmakers: An Experimental Analysis

By: Tanjim Hossain, Dylan B. Minor and John Morgan
Platform competition is ubiquitous, yet platform market structure is little understood. Theory models typically suffer from equilibrium multiplicity—platforms might coexist or the market might tip to either platform. We use laboratory experiments to study the outcomes... View Details
Keywords: Platform Competition; Two-Sided Markets; E-commerce; Competition; Two-Sided Platforms; Monopoly
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Hossain, Tanjim, Dylan B. Minor, and John Morgan. "Competing Matchmakers: An Experimental Analysis." Management Science 57, no. 11 (November 2011): 1913–1925.
  • Article

When Should a Platform Give People Fewer Choices and Charge More for Them?

By: Hanna Halaburda and Mikolaj Jan Piskorski
Keywords: Decision Choices and Conditions
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Halaburda, Hanna, and Mikolaj Jan Piskorski. "When Should a Platform Give People Fewer Choices and Charge More for Them?" Antitrust Chronicle 7, no. 2 (Summer 2010).
  • 09 Apr 2025
  • News

What The Shopify CEO's Letter On AI Means For Staffing And Talent Platforms

  • March 2013
  • Article

Do You Really Want to Be an eBay?

By: Andrei Hagiu and Julian Wright
Most companies that serve as intermediaries between buyers and sellers face a fundamental strategy decision: Should they be resellers (like supermarkets), acquiring and then reselling products or services? Should they operate as multisided platforms (like eBay),... View Details
Keywords: Multi-sided Platforms; Business Models; Strategy; Digital Platforms
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Hagiu, Andrei, and Julian Wright. "Do You Really Want to Be an eBay?" Harvard Business Review 91, no. 3 (March 2013): 102–108.
  • December 2019
  • Article

El negocio de las plataformas

By: Annabelle Gawer, Michael A. Cusumano and David B. Yoffie
Keywords: Platform; Digital Platforms
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Gawer, Annabelle, Michael A. Cusumano, and David B. Yoffie. "El negocio de las plataformas." Harvard Deusto Business Review, no. 295 (December 2019): 6–12.
  • January 2021 (Revised October 2021)
  • Case

eToro: Building the World's Largest Social Trading Network

By: Elie Ofek and Danielle Golan
Social trading platform eToro was preparing for the launch of its expanded offering in the U.S. The company faced critical decisions regarding product-market fit, go-to-market strategy, positioning and monetization. Moreover, it faced the challenge of how best to make... View Details
Keywords: Social Trading Platform; Investment; Social and Collaborative Networks; Marketing Strategy; Expansion; Digital Platforms
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Ofek, Elie, and Danielle Golan. "eToro: Building the World's Largest Social Trading Network." Harvard Business School Case 521-057, January 2021. (Revised October 2021.)
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