Online Marketplace - Publications - Faculty & Research

26 Jan 2016
First Look

January 26, 2016

than they answered, and Cresswell wondered if this was the best way to segment the market. While segmenting in this way was intriguing, it led to a branding challenge—as a start-up, it was difficult for onefinestay to have the resources to support multiple brand... View Details

Keywords: Sean Silverthorne

01 Jun 2018
News

Up by the Roots

revolutionizing everything from online payments and wealth management to cybersecurity and insurance through digital technologies as diverse as blockchain and artificial intelligence. Despite being the world’s financial capital and home... View Details

Keywords: Alexander Gelfand; illustrations by Dan Page

28 Jan 2014
First Look

First Look: January 28

interactive online demonstration enables first-hand exploration of the parameter space (www.mpmlab.org/groups), and available source code (supplementary materials) provides a guide to implementing psychological agent-based models.... View Details

Keywords: Sean Silverthorne

Web

Print View - Course Catalog

companies invest in and capture value from "superstars" and the teams to which they belong? How are digital technologies changing the entertainment industries? For instance, how are creative businesses affected by - and how can they benefit from - the rise of View Details

Publications