Publications

2021
White Paper

The Future of Boston's Workforce: The Path Forward from COVID-19

By: Will Dorsey Eden, Joseph B. Fuller and Rachel Lipson

In response to the unprecedented disruption of the COVID-19 pandemic on Greater Boston’s economy and workforce, the Boston Foundation, Skillworks, and the Project on Workforce at Harvard partnered to convene workforce leaders from across the region to address how might... View Details

Keywords: COVID; COVID-19; Workforce; Pandemic; Labor Market; Health Pandemics; Labor; Employment; Organizations; Cooperation; Strategic Planning; Boston

October 2006 (Revised February 2007)
Background Note

How Media Choices are Changing Online Advertising

By: Stephen P. Bradley and Nancy Bartlett

What is the response by advertisers as media consumption moves to the digital medium? Provides an overview of online advertising in mid-2006 and discusses the impact of an increasingly fractured media landscape and its accompanying expanding advertising options. View Details

Keywords: Digital Marketing; News; Media; Emerging Markets; Internet and the Web; Perspective; Disruption; Journalism and News Industry

August 2002 (Revised August 2003)
Case

Electronic Arts Introduces The Sims Online

By: Youngme E. Moon

Electronic Arts (EA), the world's largest independent game publisher, is preparing to launch an online, subscription-based version of the most popular PC game in history: The Sims. The new game is called "The Sims Online" and it differs from the original game in two... View Details

Keywords: Fair Value Accounting; Decision Making; Price; Product Launch; Market Entry and Exit; Internet; Entertainment and Recreation Industry

December 2006
Article

Europe vs America: Institutional Hysteresis in a Simple Normative Model

By: Rafael Di Tella and Robert MacCulloch

We show how the differences in US and European institutions can arise in a normative model. The paper focuses on the labor market and the government's decision to set unemployment benefits in response to an unemployment shock. The government balances insurance... View Details

Keywords: Optimal Unemployment Benefits; Labor Market Institutions; Hysteresis; Europe; United States

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22 Sep 2014
Op-Ed

Online Banks Fill Funding Needs for Small Business

access capital” Historically, this segment of the market has been small compared to the $700 billion in small business bank credit assets. But since the onset of the financial crisis, and particularly during the economic recovery, there... View Details

Keywords: by Karen Mills; Banking; Financial Services

February 2020 (Revised April 2021)
Case

StockX: The Stock Market of Things

By: Chiara Farronato, John J. Horton, Annelena Lobb and Julia Kelley

Founded in 2015 by Dan Gilbert, Josh Luber, and Greg Schwartz, StockX was an online platform where users could buy and sell unworn luxury and limited-edition sneakers. Sneaker resale prices often fluctuated over time based on supply and demand, creating a robust... View Details

9 AM – 10 AM EDT, 27 Mar 2019
HBS Online

HBS Online Leading with Finance

Gain a deep understanding of the principles of finance - a toolkit for making smart financial decisions and the confidence to communicate those decisions to key stakeholders. Program Dates: March 27, 2019 - May 8, 2019 View Details

Web

Design Thinking Course | HBS Online

Entrepreneurs Product Managers, Developers, and Marketers Develop an innovation mindset and toolkit you can use to guide your team or organization’s strategy. "This course is excellent for executives and managers who constantly grapple... View Details

06 Mar 2017
Research & Ideas

Why Comparing Apples to Apples Online Leads To More Fruitful Sales

Online, consumers are more likely to buy when a product grouping display contains like items. Source: Mik22 In online retail displays, items pictured next to your product may make or break a decision to buy that product, according to... View Details

Keywords: by Dina Gerdeman; Retail; Advertising

Web

Sustainable Investing Course | HBS Online

online course on Sustainable Investing.” Andrew Buks Instructor of Management & Business Policy and Strategy at School of Business, Black Hills State University Develop practical skills you can apply to one of the fastest-growing fields... View Details

January 2011
Teaching Note

Online Pet Supply Retailing (TN)

By: Tom Nicholas

Teaching Note for 809-117. View Details

Keywords: Economic Growth; Internet and the Web; Business Startups; Failure; Information Technology; Market Entry and Exit; Decisions; Retail Industry; United States

9 AM – 10 AM EDT, 23 Oct 2019
HBS Online

HBS Online Leading with Finance

Gain a deep understanding of the principles of finance - a toolkit for making smart financial decisions and the confidence to communicate those decisions to key stakeholders. Program Dates: October 23, 2019 - December 4, 2019 View Details

9 AM – 10 AM EDT, 14 Aug 2019
HBS Online

HBS Online Leading with Finance

Gain a deep understanding of the principles of finance - a toolkit for making smart financial decisions and the confidence to communicate those decisions to key stakeholders. Program Dates: August 14, 2019 - September 25, 2019 View Details

9 AM – 10 AM EDT, 05 Jun 2019
HBS Online

HBS Online Leading with Finance

Gain a deep understanding of the principles of finance - a toolkit for making smart financial decisions and the confidence to communicate those decisions to key stakeholders. Program Dates: June 5, 2019 - July 17, 2019 View Details

9 AM – 10 AM EST, 16 Jan 2019
HBS Online

HBS Online Leading with Finance

Gain a deep understanding of the principles of finance - a toolkit for making smart financial decisions and the confidence to communicate those decisions to key stakeholders. Program Dates: January 16, 2019 - February 27, 2019 View Details

December 2012 (Revised September 2022)
Case

BabbaCo

By: Jeffrey J. Bussgang and Gaurav Jain

Having just raised a Series B financing, the case protagonist is faced with a tough decision: should she "step on the gas" and scale the customer base, or continue focusing on fine-tuning the product and business model. The case describes the various marketing channels... View Details

Keywords: Subscription; Marketing; Scaling; Product-market Fit; Online Marketing; Customers; Decisions; Expansion; Marketing Channels; Business Startups; Growth and Development Strategy; Digital Marketing; Marketing Strategy