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- Faculty Publications (145)
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- All HBS Web (377)
- Faculty Publications (145)
- 29 May 2013
- Blog Post
Reflections and learnings
to online cross-selling in Merchandising, and even did a group project on Women of Color. 8 or 10 weeks is a lot of time to shape your own experience and I challenge you (and myself) to keep doing that. Be proactive, be eager and just... View Details
Keywords: Consumer Products / Retail
- 02 Jan 2007
- Research & Ideas
Most Popular Articles of 2006
a fundamental rethinking of how entrepreneurship works. The Strategic Way to Go to Market Too often channel strategies develop at the last minute—when a product is ready to go to market. But this haphazard approach leaves a lot of... View Details
Keywords: by Sean Silverthorne
- 21 Oct 2008
- First Look
First Look: October 21, 2008
Cases & Course MaterialsBMW's Project Switch (A): Importers vs. National Sales Companies Harvard Business School Case 509-023 BMW is faced with potential channel conflicts across several EU country markets. The case highlights BMW's... View Details
Keywords: Martha Lagace
- 14 Sep 2009
- Research & Ideas
Understanding Users of Social Networks
social networking sites to reach potential customers, says Piskorski, who advises companies on this subject. The problem is that execs think of online social networks as social media and treat it as another View Details
- 03 Jan 2018
- Sharpening Your Skills
5 Career-Related New Year’s Resolutions (and 5 Tips for Keeping Them)
getting the help they need.” To that end, Simons created a free online job design optimization tool. Try it out to see if your job is offering a healthy mix of responsibility and support. If the answer is no, then talk to your supervisor... View Details
Keywords: by Carmen Nobel
- Profile
Marla Malcolm Beck
mortar retailers, Beck cut against the grain and decided to embrace both clicks and bricks. Bluemercury has a vast online clientele, but the brand’s larger revenue stream comes from its 60 retail outlets in 16 states around the country.... View Details
- 16 Dec 2008
- First Look
First Look: December 16, 2008
scholars, and others. Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=308092 Clear Channel 2006 Harvard Business School Case 208-083 The Board of Directors of Clear View Details
Keywords: Sean Silverthorne
- 02 Mar 2015
- Research & Ideas
‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat
ship-from-store (SFS), to increase their store productivity and expand their integrated presence across multiple retail channels (i.e. brick-and-mortar store, web, and mobile; also known as omnichannel retailing). The Scale Of The Threat... View Details
- 04 May 2020
- Research & Ideas
Predictions, Prophets, and Restarting Your Business
media usage had declined among Americans less than 35 years old, and the only age group using Facebook more were people 55 or older, according to Edison Research.) As a marketing medium, online channels were... View Details
Keywords: by Frank V. Cespedes
- 01 Jun 2022
- News
Eyes in the Skies
firm whether a vessel carrying vital goods has left port or show an insurance company the damage a tornado has left in its wake. Customers access the BlackSky constellation through an online portal that allows them to image locations... View Details
Keywords: Alexander Gelfand
- 25 Feb 2020
- News
Alumni and Faculty Books for March 2020
channels have been steadily increasing, and a much larger fraction of sales at brick-and-mortar channels is affected by online channels. Shopper behavior and expectations have... View Details
- 01 Mar 2012
- News
Shop Talk, Different Avenues
disruptive business model: an online site that requires customers to register, featuring flash sales of discounted luxury goods for men and women in categories including designer clothing, accessories, home goods, food and wine, and... View Details
- 21 Nov 2024
- News
Mother Nurture
Julia Cole, Tina Keshani, and Sophia Richter (Illustration by Gisela Goppel) When Tina Keshani (MBA 2020), Julia Cole (MBA 2020), and Sophia Richter (MBA 2020) met at Startup Boot Camp in their first year at HBS, they quickly discovered they shared a vision to create a... View Details
Keywords: Margie Kelley
- 02 Jun 2014
- Research & Ideas
Excerpt: ‘A Social Strategy’
benefit. In the first instance, observing that millions of people connect to friends and strangers on social platforms, some companies have chosen to enter the fray in a similar way, by trying to build relationships with people online as... View Details
- 25 Nov 2014
- First Look
First Look: November 25
revenue. Station owner Edmund Ansin and general manager Chris Wayland faced a choice of whether to use the TV news to push viewers to the station's website and monetize online, or use an online presence to build loyalty to View Details
Keywords: Carmen Nobel
- 20 Mar 2018
- First Look
First Look at New Research and Ideas, March 20, 2018
March 2018 Review of Economics and Statistics Scraped Data and Sticky Prices By: Cavallo, Alberto Abstract—I use daily prices collected from online retailers in five countries to study the impact of measurement bias on three common price... View Details
Keywords: Sean Silverthorne
- 01 Dec 2020
- News
Finding The Right Patient-Provider Match
more quickly from in-person services to virtual. Call center workers, for example, had access to the Kyruus scheduling function online so that, Gardner says, “Overnight, they switched from working with 400 others in a large building to... View Details
Keywords: Susan Young
- 01 Nov 2016
- First Look
First Look - November 1, 2016
and/or number of display-only items have no significant impact on these decisions. These findings reveal a novel choice behavior in commonly encountered settings such as online marketplaces. Publisher's link:... View Details
Keywords: Sean Silverthorne
- Blog
Crossing the Bridge from Program Learning to Practical Application
learning." Barnes accepted the invitation and did an amazing job. She's since become part of four more sessions, two online and two in person. In delivering lectures, Barnes has tried to channel HBS... View Details
- 01 Sep 2014
- News
Alumni Achievement Awards 2014
on the next big thing, Dahod marries technological understanding with management expertise to solve high-tech problems and build cutting-edge companies. With five advanced degrees and five successful startups under his belt, Dahod View Details