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  • All HBS Web  (1,226)
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← Page 14 of 1,226 Results →
  • February 2022
  • Case

Paul Polman

By: Elizabeth A. Keenan, Youngme Moon and Susie Ma
Over his 40-year career, Paul Polman had led some of the world’s largest consumer goods companies, making his biggest mark as CEO of Unilever—a multi-national corporation that produced everything from soap to soup. Polman was also well-regarded as a leader in corporate... View Details
Keywords: Marketing; Brands and Branding; Marketing Communications; Marketing Strategy; Leadership; Corporate Accountability; Personal Development and Career; Corporate Social Responsibility and Impact; Ethics; Values and Beliefs; Social Issues; Philanthropy and Charitable Giving
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Keenan, Elizabeth A., Youngme Moon, and Susie Ma. "Paul Polman." Harvard Business School Case 322-098, February 2022.
  • 05 Dec 2013
  • News

Find Your Inner Mandela: A Tribute and Call to Action

  • 2024
  • Working Paper

Lost in Transmission

By: Thomas Graeber, Shakked Noy and Christopher Roth
For many decisions, people rely on information received from others by word of mouth. How does the process of verbal transmission distort economic information? In our experiments, participants listen to audio recordings containing economic forecasts and are paid to... View Details
Keywords: Information Trnasmission; Word Of Mouth; Word-of-Mouth; Narratives; Reliability; Knowledge Sharing; Spoken Communication; Cognition and Thinking
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Graeber, Thomas, Shakked Noy, and Christopher Roth. "Lost in Transmission." Harvard Business School Working Paper, No. 24-047, January 2024.
  • May 2024
  • Article

Selfish Corporations

By: Emanuele Colonnelli, Niels Gormsen and Timothy McQuade
We study how perceptions of corporate responsibility influence policy preferences and the effectiveness of corporate communication when agents have imperfect memory recall. Using a new large-scale survey of U.S. citizens on their support for corporate bailouts, we... View Details
Keywords: Public Opinion; Corporate Social Responsibility and Impact; Policy
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Colonnelli, Emanuele, Niels Gormsen, and Timothy McQuade. "Selfish Corporations." Review of Economic Studies 91, no. 3 (May 2024): 1498–1536.
  • May 2011
  • Article

Underdog Branding: Why Underdogs Win in Recessions

By: Neeru Paharia, Anat Keinan and Jill Avery
Underdog stories about overcoming great odds through passion and determination are particularly resonant during difficult times as they inspire us and give us hope when the outlook we face is bleak. They promise that success is still possible, a much needed message in... View Details
Keywords: Marketing; Brand Building; Brand Management; Brand Positioning; Competitive Positioning; Brands and Branding; Economics; Marketing Communications; Marketing Strategy; Advertising Campaigns; Advertising Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Consumer Products Industry; Fashion Industry; Food and Beverage Industry
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Paharia, Neeru, Anat Keinan, and Jill Avery. "Underdog Branding: Why Underdogs Win in Recessions." European Business Review (May 2011): 53–56. (Invited Article.)
  • Article

Delayed-Response Strategies in Repeated Games with Observation Lags

By: Drew Fudenberg, Yuhta Ishii and Scott Duke Kominers
We extend the folk theorem of repeated games to two settings in which players' information about others' play arrives with stochastic lags. In our first model, signals are almost-perfect if and when they do arrive, that is, each player either observes an almost-perfect... View Details
Keywords: "Repeated Games"; Folk Theorem; Private Monitoring; Observation Lag; Game Theory
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Fudenberg, Drew, Yuhta Ishii, and Scott Duke Kominers. "Delayed-Response Strategies in Repeated Games with Observation Lags." Journal of Economic Theory 150 (March 2014): 487–514.
  • October 1991 (Revised September 1998)
  • Case

Maxwell Appliance Controls

By: Robert S. Kaplan
A profitable manufacturing division of a large company is looking for new ways to identify sources of productivity improvements. Led by its senior finance officer, an activity-based cost system is developed to identify activities performed for its highly varied product... View Details
Keywords: Activity Based Costing and Management; Management Teams; Quality; Performance Improvement; Organizational Culture; Problems and Challenges; Production; Manufacturing Industry
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Kaplan, Robert S. "Maxwell Appliance Controls." Harvard Business School Case 192-058, October 1991. (Revised September 1998.)
  • 22 Dec 2013
  • News

Jesse Willms, the Dark Lord of the Internet

  • 2009
  • Working Paper

Asset Specificity and Vertical Integration: Williamson's Hypothesis Reconsidered

By: Christian Alejandro Ruzzier
A point repeatedly stressed by transaction cost economics is that the more specific the asset, the more likely is vertical integration to be optimal. In spite of the profusion of empirical papers supporting this prediction, recent surveys and casual observation suggest... View Details
Keywords: Assets; Vertical Integration
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Ruzzier, Christian Alejandro. "Asset Specificity and Vertical Integration: Williamson's Hypothesis Reconsidered." Harvard Business School Working Paper, No. 09-119, April 2009.
  • Research Summary

Overview

When information is digitized, it can be aggregated and shared nearly instantly. I am interested in how this acceleration in the aggregation and availability of information, via digitization, affects firms and firm strategy. Platforms have emerged as marketplaces for... View Details
  • 2021
  • Chapter

Towards a Unified Framework for Fair and Stable Graph Representation Learning

By: Chirag Agarwal, Himabindu Lakkaraju and Marinka Zitnik
As the representations output by Graph Neural Networks (GNNs) are increasingly employed in real-world applications, it becomes important to ensure that these representations are fair and stable. In this work, we establish a key connection between counterfactual... View Details
Keywords: Graph Neural Networks; AI and Machine Learning; Prejudice and Bias
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Agarwal, Chirag, Himabindu Lakkaraju, and Marinka Zitnik. "Towards a Unified Framework for Fair and Stable Graph Representation Learning." In Proceedings of the 37th Conference on Uncertainty in Artificial Intelligence, edited by Cassio de Campos and Marloes H. Maathuis, 2114–2124. AUAI Press, 2021.
  • July 2020
  • Teaching Plan

Girls Who Code

By: Brian Trelstad and Amy Klopfenstein
This teaching plan serves as a supplement to HBS Case No. 320-055, “Girls Who Code.” Founded 2012 by former lawyer Reshma Saujani, Girls Who Code (GWC) offered coding education programs to middle- and high school-aged girls. The organization also sought to alter... View Details
Keywords: Communication; Communication Strategy; Spoken Communication; Interpersonal Communication; Demographics; Age; Gender; Education; Curriculum and Courses; Learning; Middle School Education; Secondary Education; Leadership Style; Leadership; Social Enterprise; Nonprofit Organizations; Social Psychology; Attitudes; Behavior; Cognition and Thinking; Prejudice and Bias; Power and Influence; Identity; Social and Collaborative Networks; Motivation and Incentives; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Information Technology; Applications and Software; Education Industry; Technology Industry; North and Central America; United States
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Trelstad, Brian, and Amy Klopfenstein. "Girls Who Code." Harvard Business School Teaching Plan 321-010, July 2020.
  • November 2011 (Revised June 2013)
  • Case

Allied Electronics Corporation Ltd: Linking Compensation to Sustainability Metrics

Robert Venter, second-generation Chief Executive (CE) of family-owned Allied Electronics Corporation Ltd (Altron), considered the pros and cons of more clearly linking the firm's compensation system to sustainability performance. In June 2011, Altron, a conglomerate... View Details
Keywords: Compensation and Benefits; Motivation and Incentives; Environmental Sustainability
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Eccles, Robert G., George Serafeim, Shelley Xin Li, and Alan Knight. "Allied Electronics Corporation Ltd: Linking Compensation to Sustainability Metrics." Harvard Business School Case 412-075, November 2011. (Revised June 2013.)
  • July 2017 (Revised December 2018)
  • Case

Populism in America: Fake News, Alternative Facts and Elite Betrayal in the Trump Era

By: Rafael Di Tella and Sarah McAra
During the 2016 U.S. election, long-time politician Hillary Clinton, a Democrat, and celebrity billionaire Donald Trump, a Republican, faced off in a contentious race for president. In the primaries, candidates from both major political parties used anti-establishment... View Details
Keywords: Populism; Elites; Income Inequality; Government and Politics; Globalization; Political Elections; News; Media; Labor; Prejudice and Bias; Public Opinion; Social Issues; Wealth and Poverty; Social Media
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Di Tella, Rafael, and Sarah McAra. "Populism in America: Fake News, Alternative Facts and Elite Betrayal in the Trump Era." Harvard Business School Case 718-005, July 2017. (Revised December 2018.)
  • February 2005 (Revised May 2005)
  • Case

Intelliseek

Intelliseek harvests, filters, and mines the content of messages posted by consumers online and on discussion boards and blogs. For any specified consumer product brand, Intelliseek measures the volume of work-of-mouth and its valence (proportion of positive and... View Details
Keywords: Internet and the Web; Information Technology; Consumer Behavior; Knowledge Management; Marketing Reference Programs; Web Services Industry
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Wathieu, Luc R., and Allan Friedman. "Intelliseek." Harvard Business School Case 505-061, February 2005. (Revised May 2005.)
  • 06 Feb 2019
  • HBS Seminar

Mohammad Akbarpour, Stanford University

  • 31 Jul 2008
  • Working Paper Summaries

Communication (and Coordination?) in a Modern, Complex Organization

Keywords: by Adam M. Kleinbaum, Toby E. Stuart & Michael L. Tushman
  • January 2002 (Revised April 2002)
  • Case

Space Data Corporation

By: Alan D. MacCormack and Jay Wynn
Space Data Corp. plans to partner with the U.S. National Weather Service to place transceivers on weather balloons and thereby create a national mobile communications network. The company is in the late development stages and is planning to launch a regional test that... View Details
Keywords: Wireless Technology; Business Startups; Business Processes; Adaptation; Partners and Partnerships; Opportunities; Telecommunications Industry; Public Administration Industry; United States
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MacCormack, Alan D., and Jay Wynn. "Space Data Corporation." Harvard Business School Case 602-121, January 2002. (Revised April 2002.)
  • January 2018 (Revised March 2020)
  • Case

SAP: Branding in the Digital Age

By: Das Narayandas and Amram Migdal
By 2017, digital, social, and mobile technologies were rapidly changing the way many of SAP’s traditional customers did business over the last decade. In response to this trend, SAP had acquired companies with capabilities in e-commerce, human capital, workforce... View Details
Keywords: Brand Positioning; Marketing; Sales; Brands and Branding; Strategy; Technology Industry
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Narayandas, Das, and Amram Migdal. "SAP: Branding in the Digital Age." Harvard Business School Case 518-058, January 2018. (Revised March 2020.)

    No Taxation without Information

    Tax evasion generates billions of dollars of losses in government revenue and creates large distortions, especially in developing countries. A growing, mostly theoretical literature argues that information flows are central to understanding effective taxation. This... View Details

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