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  • All HBS Web  (3,121)
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  • All HBS Web  (3,121)
    • People  (24)
    • News  (752)
    • Research  (1,602)
    • Events  (15)
    • Multimedia  (41)
  • Faculty Publications  (1,107)
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  • 04 Sep 2019
  • News

Ask the Expert: Bounce Back

Illustration by Michael Sloan/The i Spot Illustration by Michael Sloan/The i Spot The rate at which people have been signing on to social media in the last decade had many marketers wondering if it might replace email altogether as a way... View Details
Keywords: Jen McFarland Flint
  • 26 Jul 2016
  • News

Alumni Capture the Essence of Pokemon GO Craze

can be derived from the phenomenon. To gather alumni thoughts and takeaways, we went on social media with a question: “How can other brands replicate the breakout success of Pokemon GO or can they?” Here are a sampling of their responses:... View Details
Keywords: Arts, Entertainment
  • 15 Jun 2021
  • News

The Path out of Polarization

“Everybody Knows: Russia and the Election,” Professors Rawi Abdelal and Rafael Di Tella examine the shifting media landscape and geopolitics that contributed to this moment. Di Tella is an economist who has studied Latin American... View Details
Keywords: Jen McFarland Flint; Telecommunications; Information
  • 01 Sep 2018
  • News

The True Value of a Tweet

Image by John Ritter Companies can spend millions curating their social media presence—with sometimes famously funny results, like the Twitter accounts for Wendy’s and Denny’s—but how relevant is that to revenues? Here, Associate... View Details
Keywords: Jen McFarland Flint
  • 04 Nov 2016
  • News

No Grand Plan, but a Clear Mission

been that person who has had it all planned out from the beginning,” Levine recently told The Australian Financial Review. Last year, Levine moved over to Instagram to serve as COO of the photo- and video-sharing social media site that... View Details
  • 18 Jul 2014
  • News

Team Players

from mobile devices. Next, social media, in the form of Facebook and Twitter, became the information workhorse, serving two roles. Initially, social media was used to engage fans during the buildup to Super Bowl week. That included... View Details
Keywords: Robert S. Benchley; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Management of Companies and Enterprises; Management
  • 25 Feb 2020
  • News

Elevator Pitch: Rec Checks

Illustration by Drue Wagner Illustration by Drue Wagner Concept: A social app (with Bill Gates as lead investor) that helps users find and share great experiences. Likewise uses AI and recommendations from friends to provide curated suggestions for TV shows, movies,... View Details
  • 22 Jul 2024
  • News

Viral Marketing’s Early Muse

year but got nowhere—so in 2009 he produced a music video, “United Breaks Guitars,” and posted it to YouTube. The video went viral, received widespread coverage in traditional media outlets (Wall Street Journal, CNN, and others), and... View Details
  • 04 Oct 2024
  • News

Fall Reunions Recap

Video Embed Video Embed From September 26 to September 29, 2,317 alumni came to campus to celebrate Fall Reunions. The classes of 1979, 1984, 1989, 1994, and 1999 joined with Executive Education alumni to strengthen ties with their fellow alumni and reconnect with the... View Details
  • 01 Sep 2015
  • News

Feedback

Military Memories Re: The Military and the MBA Photo courtesy of Phil Curtis As a member of the Class of 1974, we were thrown into the midst of the travails of the Vietnam War and were populated by a number of patriotic officers serving on active duty. (I was also... View Details
  • 15 Feb 2014
  • News

Mikitani's Rakuten Buys Viber for $900M

Keywords: Telecommunications; Information
  • 20 Apr 2021
  • News

Get Ready for the Relationship Renaissance

Photo courtesy of Hinge Photo courtesy of Hinge With vaccines more readily available and the world inching toward recovery, Justin McLeod (MBA 2011), founder and CEO of the dating app Hinge, predicts singles will be getting serious about dating. Surveys by the... View Details
Keywords: Private Households; Personal Services
  • 04 Sep 2019
  • News

In My Humble Opinion: Status Update

“Invigorating” is the word Marne Levine (MBA 2005) uses to describe her work at Facebook. As vice president of global partnerships and business development, a role she took on in February, Levine oversees a broad swath of the company’s original content programming,... View Details
Keywords: Julia Hanna
  • 19 Feb 2008
  • News

The Scoop Behind the Silver Screen

A bit of Hollywood came to HBS recently when Steven Samuels spoke at the invitation of the School’s Entertainment and Media Club. A former real estate developer, Samuels is an independent movie producer with a solid body of work under his... View Details
Keywords: Arts, Entertainment; Business Schools & Computer & Management Training; Educational Services; Real Estate
  • 22 Feb 2019
  • News

Empowering a New Generation of Business Leaders

before guests were treated to a private tour of the massive media production facilities. Jaqueline Burgos (MBA 2014) opened the chat by introducing Professor McGee, a media industry expert and entrepreneur... View Details
Keywords: Margie Kelley; Arts, Entertainment
  • 30 Jul 2010
  • News

Notes from a Hammock

free pass from the media relative to the scrutiny applied to the worlds of politics, law, public policy, and the arts, for example? Would a sharper and stronger media spotlight have helped us avoid some... View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Feb 2002
  • News

Save the Dates

Cyberposium (Sponsored by the HBS High Tech & New Media Club) HBS February 8–10, 2002 Spring Meeting of the HBSAA Board of Directors/Club Officers Roundtable HBS May 29–30, 2002 Spring 2002 Reunions/MBA Classes of 1927, 1932, 1937, 1942,... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 28 May 2019
  • News

Case Study: Building the Base

Illustration by Edmon de Haro Illustration by Edmon de Haro The idea for the Portland, Oregon–based digital media startup News Bling was born out of the late-night hours of November 8, 2016, when Nupur Patel (MBA 2017) rubbed the fog of... View Details
Keywords: Jen McFarland Flint; News, Library, Internet, and Other Services; Information
  • 01 Dec 2013
  • News

War History

In September, with President Obama trying to rally support for military action against Syria, the media repeatedly sought out Michael Beschloss (MBA 1980), the author of eight books about American presidents. Beschloss noted that the... View Details
Keywords: Publishing Industries (except Internet); Information; Broadcasting (except Internet); Information; Executive, Legislative, and Other General Government Support; Government
  • 01 Mar 2013
  • News

Breyer Elected to Harvard Board

China, and India. "Jim Breyer is one of his generation's most creative and admired venture capitalists," says Harvard President Drew Faust. "He combines wide experience in new technology and media with an expansive international outlook... View Details
Keywords: Funds, Trusts, and Other Financial Vehicles; Finance
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