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- Faculty Publications (79)
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- All HBS Web (525)
- Faculty Publications (79)
- 22 Jan 2019
- First Look
New Research and Ideas, January 22, 2019
advantages of scale for innovation, companies need the right combination of strategy, systems, and culture. Based on more than three decades of the Pisano's research, teaching, and experience, Creative Construction offers a set of principles that will View Details
Keywords: Dina Gerdeman
- 08 Apr 2015
- What Do You Think?
Are Technology Companies Ripe for Disruption?
trying to impress his/her peers and just confuses the customer." Mark Altobello offered an interesting theory: "We try to make the software so flexible to reduce the cost of future changes. But I think we therefore omit the idea of quickly getting the View Details
- Profile
Phillip Michael Strazzulla
Strazzulla said. To that end, companies pay LifeGuides to post job openings, interact with users and recruit the right prospects to become employees. In just a short time, LifeGuides has signed up a dozen client companies including growth... View Details
- 18 Jun 2001
- Research & Ideas
Tech Investment the Wise Way
be appropriate to the opportunities inherent in the new technology. If not, its use will lead to inaccurate analysis and underinvestment. That is one source of the bias exhibited by successful firms facing novel technologies, and it is... View Details
- 15 Feb 2023
- Blog Post
Creating Emerging Markets Sustainability Series - Closing the ‘Intention-Action’ Gap
intention-action gap with tools such as effective marketing which communicates their sustainable practices in a recognizable and transparent way. The CEM project offers a unique insight into the issue from the perspective of leading... View Details
- 25 Aug 2022
- News
September 2022 Alumni and Faculty Books
putting users at the center of strategy leads to an almost unfair competitive advantage; ways to build an organizational system that delivers a superior user experience that is... View Details
- 10 Jan 2011
- Research & Ideas
Is Groupon Good for Retailers?
practical steps that merchants can take to prevent multiple purchases? A: In practice, it's not easy to prohibit the purchase of multiple vouchers. A voucher service can configure its systems so that a single account only lets a user... View Details
- 01 Sep 2016
- News
The Taxi Wars of Jakarta
expatriate employees ride them. By comparison, through the Go-Jek app a user could now summon a ride in seconds just as a New Yorker could summon an Uber. Routes were traceable, fares were calculated transparently, and passengers could... View Details
- 15 Oct 2014
- Research & Ideas
Apple Pay’s Technology Adoption Problem
something that already works [e.g. credit and debit cards], something that doesn't complain when it gets wet in the rain, something that doesn't complain when I launder my pants?" Especially, he adds, when those cards give users and... View Details
- 01 Dec 2014
- News
Faculty Q&A: The New Brand Manager: You
brands best use social media to collaborate with consumers? One way is to use social media as a sounding board in advance of major decisions. Social media makes it easy for us to identify customers who are highly involved in the brand. We could reach out to those... View Details
Keywords: April White
- 01 Sep 2016
- News
How I Got to Google
and worst part about being a PM? PR: The best part is launching, without a doubt. There is nothing as cool as that first time your product is in users’ hands. But it can also be the worst time, because there are many things that you didn’t realize your View Details
Keywords: Julia Hanna
- 01 Dec 2020
- News
Finding The Right Patient-Provider Match
ambition and applied to HBS. “I was almost 30 when I realized that there were people called ‘entrepreneurs’ who get paid to start new things,” says Gardner of what inspired him to earn an MBA. “It sounded like the coolest thing in the world.” Today, Gardner has... View Details
Keywords: Susan Young
- 03 Apr 2018
- First Look
New Research and Ideas, April 3, 2018
authors hail from various world regions and are themselves leading global historians. Collectively, they provide an unprecedented survey of what today is the most dynamic field in the discipline of history. As one of the first books to... View Details
Keywords: Sean Silverthorne
- 21 Mar 2011
- Research & Ideas
Are We Thinking Too Little, or Too Much?
map out 'if you want to do this, then you should do this and not that,' making lists of the pros and cons and making a decision based on which list is longer, and so on." However, there has been little research that considers the notion that overthinking a... View Details
Keywords: by Carmen Nobel
- 07 Feb 2012
- First Look
First Look: February 7
unavailable at this time. Read the paper: http://onlinelibrary.wiley.com/doi/10.1002/gsj.28/abstract Modeling a Paradigm Shift: From Producer Innovation to User and Open Collaborative Innovation Authors:Carliss Baldwin and Eric von Hippel... View Details
Keywords: Sean Silverthorne
- 28 Sep 2010
- First Look
First Look: September 28, 2010
incentive to consume more applications than the social optimum to better satisfy their preference for variety); (2) an equilibrium selection problem (consumption complementarities often lead to multiple equilibria); and (3) a coordination... View Details
Keywords: Sean Silverthorne
- 01 Dec 2020
- News
New News
co-CEO of the New Paper, and Sur, founder and CEO of the Juggernaut, leading a new venture in an intensely competitive environment has been the best sort of challenge, calling on every one of their MBA skills. On November 3 they talked to... View Details
- Web
IT Strategy: The Future of the Web at HBS | Information Technology
HBS has selected a new content management system (CMS) and is implementing the CMS for managing web content on HBS websites. A CMS provides content authoring, editorial workflow, and administration tools designed to allow users to create... View Details
- 01 Dec 2013
- News
Faculty Books
a start-up, discuss lean prototyping techniques for hardware, identify costly outsourcing mistakes, provide practical tips on user acquisition, offer branding guidelines, and explain how a choir of angel investors often will sing... View Details
- 05 May 2003
- What Do You Think?
Is This a Golden Era for Marketing Productivity?
equally interesting question of whether it is more important to obtain the thinking of a few potential customers or to focus on dissatisfied current users of a product or service. As he said, "Improving the ways in which a company... View Details
Keywords: by James Heskett