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  • All HBS Web  (1,687)
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  • All HBS Web  (1,687)
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← Page 14 of 1,687 Results →
  • 2009
  • Working Paper

The Devil Wears Prada: Effects of Exposure to Luxury Goods on Cognition and Decision Making

By: Roy Y.J. Chua and Xi Zou
Although the concept of luxury has been widely discussed in social theories and marketing research, relatively little research has directly examined the psychological consequences of exposure to luxury goods. This paper demonstrates that mere exposure to luxury goods... View Details
Keywords: Decision Choices and Conditions; Judgments; Ethics; Marketing; Behavior; Power and Influence; Luxury
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Chua, Roy Y.J., and Xi Zou. "The Devil Wears Prada: Effects of Exposure to Luxury Goods on Cognition and Decision Making." Harvard Business School Working Paper, No. 10-034, November 2009.

    Paul A. Gompers

    Paul Gompers, Professor of Business Administration at the Harvard Business School, specializes in research on financial issues related to start-up, high growth, and newly public companies. Professor Gompers has an appointment in both the View Details
    Keywords: electronics; health care; high technology; information technology industry; investment banking industry; pharmaceuticals; semiconductor; venture capital industry
    • Video

    Should You Go to Graduate School? Factors to Consider Before Deciding

    • 12 Sep 2023
    • Research & Ideas

    How Can Financial Advisors Thrive in Shifting Markets? Diversify, Diversify, Diversify

    boomers surge into retirement and fintech businesses offer new ways for investors to grow their nest eggs. While revenue from financial planning reached $65 billion in 2021, up 30 percent from 2017, many in the industry are trying to figure out how to View Details
    Keywords: by Ben Rand; Financial Services
    • 03 Mar 2015
    • News

    Is Social Media Actually Helping Your Company’s Bottom Line?

    • 2012
    • Book

    Strength in Numbers: The Political Power of Weak Interests

    By: Gunnar Trumbull
    This book investigates the sources of interest group influence on public policy. Trumbull argues that diffuse groups like consumers are more influential, and industry less influential, than we commonly assume. View Details
    Keywords: Government and Politics; Interests; Power and Influence; Demand and Consumers; Policy
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    Trumbull, Gunnar. Strength in Numbers: The Political Power of Weak Interests. Cambridge, MA: Harvard University Press, 2012.
    • 2022
    • Working Paper

    Responding Strategically to Competitors' Failures: Evidence from Medical Device Recalls & New Product Submissions

    By: George P. Ball, Jeffrey T. Macher and Ariel Dora Stern
    Medical device firms operate at the frontiers of innovation. When functioning properly, innovative medical devices can prolong and improve lives; when malfunctioning, the same devices may harm patients and lead to product recalls. Product recalls create significant... View Details
    Keywords: New Product Development; Recalls; Product Failures; Medical Devices; FDA; Health Care; Product Development; Product; Failure; Competition; Opportunities; Medical Devices and Supplies Industry
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    Ball, George P., Jeffrey T. Macher, and Ariel Dora Stern. "Responding Strategically to Competitors' Failures: Evidence from Medical Device Recalls & New Product Submissions." Harvard Business School Working Paper, No. 19-028, September 2018. (Revised March 2022.)
    • January 23, 2023
    • Article

    Digital Public Health Interventions at Scale: The Impact of Social Media Advertising on Beliefs and Outcomes Related to COVID Vaccines

    By: Susan Athey, Kristen Grabarz, Michael Luca and Nils Wernerfelt
    Public health organizations increasingly use social media advertising campaigns in pursuit of public health goals. In this paper, we evaluate the impact of about $40 million of social media advertisements that were run and experimentally tested on Facebook and... View Details
    Keywords: COVID-19 Pandemic; Public Health; Vaccines; Social Media; Advertising; Power and Influence; Health Care and Treatment
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    Athey, Susan, Kristen Grabarz, Michael Luca, and Nils Wernerfelt. "Digital Public Health Interventions at Scale: The Impact of Social Media Advertising on Beliefs and Outcomes Related to COVID Vaccines." e2208110120. Proceedings of the National Academy of Sciences 120, no. 5 (January 23, 2023).
    • October 2012
    • Article

    The Effect of Reference Point Prices on Mergers and Acquisitions

    By: Malcolm Baker, Xin Pan and Jeffrey Wurgler
    Prior stock price peaks of targets affect several aspects of merger and acquisition activity. Offer prices are biased toward recent peak prices although they are economically unremarkable. An offer's probability of acceptance jumps discontinuously when it exceeds a... View Details
    Keywords: Mergers and Acquisitions; Stocks; Price; Valuation; Negotiation
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    Baker, Malcolm, Xin Pan, and Jeffrey Wurgler. "The Effect of Reference Point Prices on Mergers and Acquisitions." Journal of Financial Economics 106, no. 1 (October 2012): 49–71.
    • March 2001 (Revised April 2002)
    • Background Note

    Word-of-Mouth Referral Module Note

    Describes the power of word-of-mouth referral for service organizations. Illustrates a process to help students and/or managers calculate the value of word-of-mouth and develop ways to influence (i.e. increase) it. View Details
    Keywords: Marketing Reference Programs; Service Industry
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    Hallowell, Roger H. "Word-of-Mouth Referral Module Note." Harvard Business School Background Note 801-332, March 2001. (Revised April 2002.)
    • September 2007
    • Journal Article

    Refugee Camp Economies

    By: Eric D. Werker
    This paper describes the economy of a refugee camp. Key distortions to the economy of Kyangwali Refugee Settlement in Uganda are noted and the findings are used to construct a generic model of a refugee camp economy. Camp economies are influenced by host country... View Details
    Keywords: Refugees; Economy; Policy; Civil Society or Community; Human Needs; Societal Protocols; Uganda
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    Werker, Eric D. "Refugee Camp Economies." Journal of Refugee Studies 20, no. 3 (September 2007): 461–480.

      Price Anchors and Mergers and Acquisitions

      Prior stock price peaks of targets affect several aspects of merger and acquisition activity. Offer prices are biased toward recent peak prices although they are economically unremarkable. An offer's probability of acceptance jumps discontinuously when it exceeds a... View Details

      • 23 Feb 2022
      • News

      Can WEB3 Bring Back Competition to Digital Platforms?

      • Research Summary

      Social Learning

      One major area of my research is social learning: the ways and extent to which people discover what they want and need from the behavior and opinions of others.  Social learning takes many forms.  Probably most obvious is word of mouth—the advice and... View Details

      • 07 Mar 2007
      • Research & Ideas

      How Do You Value a “Free” Customer?

      for the auction house, which must determine how to allocate marketing and other expenditures between buyers and sellers to attract new business. As more job seekers sign on to Monster.com, more employers are willing to be paying customers... View Details
      Keywords: by Sarah Jane Gilbert; Web Services
      • January–February 2022
      • Article

      Operational Disruptions, Firm Risk, and Control Systems

      By: William Schmidt and Ananth Raman
      Operational disruptions can impact a firm's risk, which manifests in a host of operational issues, including a higher holding cost for inventory, a higher financing cost for capacity expansion, and a higher perception of the firm's risk among its supply chain partners.... View Details
      Keywords: Operational Risk; Operational Disruptions; Information Asymmetry; Control Systems; Operations; Disruption; Risk Management
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      Schmidt, William, and Ananth Raman. "Operational Disruptions, Firm Risk, and Control Systems." Manufacturing & Service Operations Management 24, no. 1 (January–February 2022): 411–429.
      • 1975
      • Working Paper

      Information, Efficiency and Equilibrium

      By: Jerry R. Green
      When economic agents receive information over time concerning future events it is likely that prices for commodities whose value is influenced by these events will fluctuate in response to changes in the state of knowledge. If such events occur periodically,... View Details
      Keywords: Economics; Supply and Industry; Price
      Citation
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      Green, Jerry R. "Information, Efficiency and Equilibrium." Harvard Institute of Economic Research Discussion Paper, No. 284, December 1975.
      • 17 Dec 2008
      • Lessons from the Classroom

      ‘Ted Levitt Changed My Life’

      understanding what is important to the individual when he or she makes a purchasing decision." What Business Are You Really In? Levitt's influence reached well beyond the classroom. "Ted Levitt was the most influential and... View Details
      Keywords: by Julia Hanna; Education; Retail
      • 08 Sep 2011
      • What Do You Think?

      What’s Apple’s Biggest Challenge: Replacing Steve or Wall Street?

      pursue opportunity and successful new product development in spite of investor impatience. The real challenges may lie elsewhere, for example "the market place," as Jasper Ojongtambia suggests, or competition from companies like... View Details
      Keywords: by James Heskett; Computer
      • January 2018 (Revised January 2021)
      • Background Note

      Customer Lifetime Social Value (CLSV)

      By: Elie Ofek, Barak Libai and Eitan Muller
      One of the hallmarks of the digital revolution is the rise of the socially connected consumer. Concomitantly, the ability of companies to affect and measure the social interactions among customers has grown tremendously. Consequently, in assessing the full value of... View Details
      Keywords: Customer Lifetime Value; Customer Management; Social Contagion; Word Of Mouth; Customer Engagement; Customer Value and Value Chain; Measurement and Metrics; Customer Relationship Management
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      Ofek, Elie, Barak Libai, and Eitan Muller. "Customer Lifetime Social Value (CLSV)." Harvard Business School Background Note 518-077, January 2018. (Revised January 2021.)
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