Publications

SSRN

Marketing has a greater purpose, and marketers, a higher calling, than simply selling more widgets, according to John Quelch and Katherine Jocz. In Greater Good, the authors contend that marketing performs an essential societal function--and... View Details

29 Jun 2010
First Look

First Look: June 29

Working PapersSurviving the Global Financial Crisis: Foreign Direct Investment and Establishment Performance Authors:Laura Alfaro and Maggie Chen Abstract We examine in this paper the differential response of establishments to the... View Details

Keywords: Martha Lagace

2014
Working Paper

Sharing Design Rights: A Commons Approach for Developing Infrastructure

By: Nuno Gil and Carliss Y. Baldwin

This study empirically investigates the relationship between design structure and organization structure in the context of new infrastructure development projects. Our research setting is a capital program to develop new school buildings in the city of Manchester, UK.... View Details

Keywords: Design; Buildings and Facilities; Education

SSRN

05 May 2009
First Look

First Look: May 5, 2009

paper identifies performance pressure as a critical barrier to effective knowledge utilization. Performance pressure creates threat rigidity effects in teams, meaning that they... View Details

Keywords: Martha Lagace

2013
Working Paper

Clusters and the New Growth Path for Europe

By: Christian Ketels and Sergiy Protsiv

This paper outlines elements of a conceptual framework that clarifies the role that clusters play relative to government policies and actions of individual companies in supporting the emergence of "High Road" strategies that lead to better New Growth Path–related... View Details

Keywords: Technological Innovation; Competition; Industry Clusters; Globalization; Economic Growth; Europe

May 2019
Supplement

Kjell and Company: Motivating Salespeople with Incentive Compensation (D)

By: Doug J. Chung

Kjell & Company was a Swedish retail electronics chain. The company’s products consisted of home electronics and accessories. The company was noted for its excellent customer service and a fair “one-for-all” HR policy. Historically, the salespeople had been compensated... View Details

Keywords: Salesforce Management; Compensation and Benefits; Motivation and Incentives; Change Management; Behavior; Electronics Industry; Sweden

02 Mar 2018
Working Paper Summaries

Evidence of Decreasing Internet Entropy: The Lack of Redundancy in DNS Resolution by Major Websites and Services

Keywords: by Samantha Bates, John Bowers, Shane Greenstein, Jordi Weinstock, and Jonathan Zittrain

May 2024 (Revised February 2025)
Case

Lowe's: Improving the Total Home Strategy

By: Elie Ofek, K. Shelette Stewart and Alicia Dadlani

In 2023, Marvin Ellison, CEO of Lowe’s, contemplated enhancements to the company’s Total Home Strategy to accelerate performance and grow market share. In the last five years since becoming CEO, Ellison had championed a turnaround of the company, completing a... View Details

Keywords: Growth and Development Strategy; E-commerce; Competition; Brands and Branding; Business Strategy; Retail Industry; United States; North Carolina

March–April 2023
Article

The New-Collar Workforce

By: Colleen Ammerman, Boris Groysberg and Ginni Rometty

Many workers today are stuck in low-paying jobs, unable to advance simply because they don’t have a bachelor’s degree. At the same time, many companies are desperate for workers and not meeting the diversity goals that could help them perform better while also reducing... View Details

Keywords: Diversity; Recruitment; Social Issues; Higher Education; Competency and Skills

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2008
Book

Greater Good: How Good Marketing Makes for Better Democracy

By: John A. Quelch and Katherine E. Jocz

Marketing has a greater purpose, and marketers, a higher calling, than simply selling more widgets, according to John Quelch and Katherine Jocz. In "Greater Good", the authors contend that marketing performs an essential societal function—and does so democratically.... View Details

Keywords: Economic Systems; Governing Rules, Regulations, and Reforms; Government and Politics; Marketing; Practice; Welfare

13 Feb 2014
Blog Post

We pulled it off: The Inaugural LGBTQ Conference at Harvard

A week ago, we launched the first-ever pan-Harvard LGBTQ Conference!Organized by 30+ students from various LGBTQ groups across campus, this inaugural two-day conference brought together over 450 students, scholars, alumni, practitioners, and special guests to learn,... View Details

November 1993 (Revised April 1995)
Background Note

Orientation to the Subarctic Survival Situation

By: Linda A. Hill

An orientation to the "Subarctic Survival Situation" (designed by and available from Human Synergistics, Inc., Plymouth, MI, tel. 313-459-1030), an experiental exercise that gives students an opportunity to learn about their personal influence style and their... View Details

Keywords: Leadership Style; Performance Effectiveness; Performance Evaluation; Decisions; Power and Influence; Groups and Teams; Decision Choices and Conditions

Research Summary

Financing New Business Formation

By: Paul A. Gompers

New business creation has become a potent force for economicdevelopment in the United States. Prior to 1980, large firms created the majority of new jobs in the American economy. While considerable debate rages over whether small firms are the source of recent job... View Details

2023
Article

Verifiable Feature Attributions: A Bridge between Post Hoc Explainability and Inherent Interpretability

By: Usha Bhalla, Suraj Srinivas and Himabindu Lakkaraju

With the increased deployment of machine learning models in various real-world applications, researchers and practitioners alike have emphasized the need for explanations of model behaviour. To this end, two broad strategies have been outlined in prior literature to... View Details

Keywords: AI and Machine Learning; Mathematical Methods

June 2020
Background Note

Customer Management Dynamics and Cohort Analysis

By: Elie Ofek, Barak Libai and Eitan Muller

The digital revolution has allowed companies to amass considerable amounts of data on their customers. Using this information to generate actionable insights is fast becoming a critical skill that firms must master if they wish to effectively compete and win in today’s... View Details

Keywords: Cohort Analysis; Customers; Analytics and Data Science; Segmentation; Analysis; Customer Value and Value Chain

02 Dec 2013
Research & Ideas

Companies Choreograph Earnings Calls to Hide Bad News

The quarterly earnings conference call is a traditional way for public companies to disclose information regarding performance and strategy from the prior quarter. Wall Street analysts and other company watchers dial in, identify... View Details

Keywords: by Julia Hanna; Financial Services

May 2019
Supplement

Kjell and Company: Motivating Salespeople with Incentive Compensation (C)

By: Doug J. Chung

Kjell & Company was a Swedish retail electronics chain. The company’s products consisted of home electronics and accessories. The company was noted for its excellent customer service and a fair “one-for-all” HR policy. Historically, the salespeople had been compensated... View Details

Keywords: Salesforce Management; Compensation and Benefits; Change Management; Behavior; Electronics Industry; Sweden

January 2017 (Revised May 2019)
Case

Kjell and Company: Motivating Salespeople with Incentive Compensation (A)

By: Doug J. Chung

Kjell & Company was a Swedish retail electronics chain. The company’s products consisted of home electronics and accessories. The company was noted for its excellent customer service and a fair “one-for-all” HR policy. Historically, the salespeople had been compensated... View Details

Keywords: Salesforce Management; Compensation and Benefits; Change; Decision Making; Electronics Industry; Sweden

2017
Working Paper

Discretionary Task Ordering: Queue Management in Radiological Services

By: Maria Ibanez, Jonathan R. Clark, Robert S. Huckman and Bradley R. Staats

Work scheduling research typically prescribes task sequences implemented by managers. Yet employees often have discretion to deviate from their prescribed sequence. Using data from 2.4 million radiological diagnoses, we find that doctors prioritize similar tasks... View Details