Filter Results:
(572)
Show Results For
- All HBS Web (572)
- Faculty Publications (133)
Show Results For
- All HBS Web (572)
- Faculty Publications (133)
- 01 Jun 2022
- News
The Exchange: Same Great Price, Now with Fewer Chips
size for products that are viewed as less healthy, and it might even be preferred in some cases. Alex, you studied pricing over a 15-year period just before the pandemic. What did you learn about consumer... View Details
- 09 Jan 2020
- Book
Rethinking Business Strategy in the Age of AI
more akin to an Apple, a Tesla, or a Nest, or a GoPro—where it’s a consumer product that has the foundation of sexy hardware technology and sexy software technology,” he is quoted in a book published today, Competing in the Age of AI:... View Details
Keywords: by Dina Gerdeman
- 09 Feb 2015
- Research & Ideas
Professional Networking Makes People Feel Dirty
read through a list of consumer products and rate each one on a desirability scale of one to seven. The list included several specific cleansing items (such as Dove shower soap, Crest toothpaste, Windex) as well as neutral items (like... View Details
Keywords: by Carmen Nobel
- 23 Aug 2011
- First Look
First Look: August 23
http://www.amacad.org/publications/Challenges.aspx Advertising, the Matchmaker Authors:Bharat N. Anand and Ron Shachar Publication:RAND Journal of Economics 42, no. 2 (summer 2011) Abstract We empirically study the informational role of advertising in matching View Details
Keywords: Sean Silverthorne
- 03 Jan 2017
- First Look
January 3, 2017
a simple model of populism as the rejection of “disloyal” leaders. We show that adding the assumption that people are worse off when they experience low income as a result of leader betrayal (than when it is the result of bad luck) to a simple voter choice model yields... View Details
Keywords: Carmen Nobel
- 28 Jun 2022
- Book
The Moral Enterprise: How Two Companies Profit with Purpose
How can government and business work together in this fractious political moment, when finding solutions to pressing problems like inequality and climate change are more urgent than ever? Rebecca Henderson, Harvard University’s John and Natty McArthur University... View Details
Keywords: by Avery Forman
- 06 Oct 2020
- Sharpening Your Skills
18 Tips Managers Can Use to Lead Through COVID's Rising Waters
inappropriate ads promoting the brand’s “finger licking good” behavior, many brands quickly turned off existing creative and searched for new brand stories to tell that better reflected the new cultural environment. Consumers largely... View Details
Keywords: by Sean Silverthorne
- Web
Globalization - Faculty & Research
share of a country’s trade in institutionally intensive, cultural, and consumer goods, as well as in goods that involve more face-to-face interactions and entail higher levels of bilateral trust. These patterns are consistent with... View Details
- 11 Aug 2008
- Research & Ideas
Strategy Execution and the Balanced Scorecard
resource capacity that are necessary to fulfill the sales and production needs of the strategic plan. Without this coupling, operational plans either provide too little or too much capacity for the strategic plan. A third challenge is that most management meetings get... View Details
Keywords: by Martha Lagace
- 20 Jan 2023
- News
Free Spirits
(In medieval Europe, it was consumed daily because the presence of alcohol made it a safer alternative to water.) And the recipe has remained largely unchanged. To make either low- or no-alcohol beer, one begins with a batch of full-test... View Details
- Web
Eligibility | Social Enterprise | Harvard Business School
Eligibility Criteria Awards How to Apply FAQs Qualified alumni may apply at any time during the first ten years following graduation; preference is given to graduates entering the Program within three years of graduation.The annual... View Details
- 15 Jun 2009
- Research & Ideas
GM: What Went Wrong and What’s Next
auto market in the 1950s. The industry leader, unbothered by competition and looming threats, began to coast on its former glory, however, and bypass such areas as consumer preferences and industry... View Details
- 23 Jul 2013
- First Look
First Look: July 23
reseller-mode is preferred depends on whether independent suppliers or the intermediary are better suited to optimally tailor marketing activities for each specific product. We show that this tradeoff is shifted towards the reseller-mode... View Details
Keywords: Anna Secino
- 02 May 2025
- Blog Post
How to Work with Search Firms
likely the search firm will be to advocate for you. How Executive Recruiters Build Candidate Pools Recruiters build a pool of candidates for their clients. The size and nature of the pool can vary based on the role, and the client’s View Details
- 12 Mar 2021
- News
My Favorite Case
the facts as they were known a week after the incident occurred and raises a wide range of questions regarding consumer behavior, corporate responsibility, and competitive reaction. I recall only two cases that we spent more than one... View Details
- Web
Research - Behavioral Finance & Financial Stability
Amir Kermani & Kaveh Majlesi JULY 2020 What is the causal impact of changes in stock market wealth on households’ consumption? Using Swedish data on households’ stock holdings, the authors find that unrealized capital gains lead to a marginal propensity to View Details
- 13 Nov 2019
- Research & Ideas
Don't Turn Your Marketing Function Over to AI Just Yet
perspective, using basic economic principles—assuming customers prefer lower-priced products, for example—to build models that can begin to explain how consumers approach online search. (See Large-Scale... View Details
Keywords: by Kristen Senz
- 29 Aug 2018
- What Do You Think?
What Should Harley-Davidson’s Management Do?
Harley demographic aging out of the sport the new concepts are a step in the right direction most of all, the product must be right.” Kevin O’Meara agreed, saying that, “the tariffs and the ‘Twitter war’ are masking the true issues (1) Aging View Details
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
lower emissions) is becoming the focus of operators. Consumers are shifting their product preferences and investors are incorporating these in their asset allocations and specific investment decisions. There... View Details
- 18 Jul 2019
- Lessons from the Classroom
The Internet of Things Needs a Business Model. Here It Is
barrel careening over Niagara Falls. It’s not that IoT has flopped; far from it. Everything in our homes seems to be connected. IoT devices enable networks that make possible smart speakers, smart TVs, smart thermostats, and even smart refrigerators that can... View Details