Publications

TeachingInterests

FIELD Global Immersion

By: Allison H. Mnookin

The FIELD Global Immersion course sends student teams into global markets around the world, requiring them to develop a new customer experience, product or service concept for a global partner organization leveraging design thinking innovation techniques. View Details

July 2005 (Revised August 2006)
Background Note

Bribery in Business: A Legal Perspective

By: Lynn S. Paine and Christopher Bruner

Provides a brief overview of the concept of bribery and the principal rationales prompting restrictions on such conduct. Also, reviews some of the most important U.S. and international laws prohibiting various forms of bribery. View Details

Keywords: Crime and Corruption; Lawfulness

March 1997
Background Note

Note on Customer Behavior

By: Gerald Zaltman

A review of selected key concepts that are useful for understanding customers. The importance of understanding customers is also discussed, along with a short description of new frontiers in the study of customer behavior. View Details

Keywords: Knowledge; Marketing; Consumer Behavior

April 2009 (Revised May 2009)
Case

Oprah Winfrey

By: Nancy F. Koehn, Erica Helms, Katherine Miller and Rachel Wilcox

The case explores the entrepreneurial journey of Oprah Winfrey, examining how she built an audience for one of the most successful television shows in history; how she created the company, Harpo Productions, that produces that show as well as other media offerings; how... View Details

Keywords: Business Model; Entrepreneurship; Leadership; Corporate Social Responsibility and Impact; Mission and Purpose; Personal Development and Career; Strategy; Media and Broadcasting Industry; United States

FOR EXECUTIVES, strategists, and students of technology-driven industries, this is a powerful playbook for the high-stakes innovation game. The market is full of fluctuating, and seemingly illogical, fortunes: A long shot like eBay catches fire, while a... View Details

06 Jun 2007
Research & Ideas

Behavioral Finance—Benefiting from Irrational Investors

How "sleepy" or "awake" are you when it comes to your stock portfolio? If you're like most people, you probably don't spend a great deal of time monitoring your investments. So when another company uses stock to acquire a firm in which you hold a... View Details

Keywords: by Julia Hanna

July 2009
Exercise

Bringing AMP Home: Personal Memos to Improve Your Organization

By: Max H. Bazerman

This exercise helps AMP participants connect the concepts in AMP to specific issues that are current in their organizations. This exercise is done for each participant and each phase is shared with living group colleagues View Details

Keywords: Organizations; Performance Improvement

11 Apr 2014
Working Paper Summaries

Learning By Thinking: How Reflection Improves Performance

Keywords: by Giada Di Stefano, Francesca Gino, Gary Pisano & Bradley Staats

September 1992 (Revised April 1993)
Background Note

Recognizing Revenues and Expenses: When Is Income Earned?

By: William J. Bruns Jr.

An introduction to the accrual concept used in accounting and its importance to revenue recognition and the matching concept. To be used in conjunction with inventory valuation cases where delivery may not constitute a sale and revenue. View Details

Keywords: Accrual Accounting; Logistics; Value; Revenue Recognition

30 Jul 2007
Research & Ideas

Repugnant Markets and How They Get That Way

Unfair. Undignified. Inappropriate, unprofessional, distasteful—and most of all, repugnant. To the wonder and surprise of Alvin E. Roth, a Harvard economist, these harsh words are often hoisted to describe an important task of his: designing and building new markets.... View Details

Keywords: by Martha Lagace

January 1997 (Revised July 1997)
Case

Value-At-Risk

Introduces the student to the recently developed concept of value-at-risk (VAR) in risk analysis. By working through a stylized example using spreadsheet tools, the student learns the conceptual framework of VAR and its implementation mechanics. View Details

Keywords: Risk Management

05 May 2020
Video

Narayana Murthy

Narayana Murthy, the co-founder of the India-based software company Infosys, discusses how he attracted talent to his start-up by pioneering the concept of employee stock options, and providing excellent career... View Details

December 2019
Technical Note

Technical Note on Bayesian Statistics and Frequentist Power Calculations

By: Amitabh Chandra and Ariel Dora Stern

This Technical Note provides an introduction to Bayes’ Rule and the statistical intuition that stems from it. In this note, we review the concepts that underlie Bayesian statistics, and we offer several simple mathematical examples to illustrate applications of Bayes’... View Details

Keywords: Bayesian Statistics; Mathematical Methods

31 Oct 2019
Video

Cem Boyner

Cem Boyner, President of Boyner Holding, one of the largest retailers in Turkey, discusses innovation around adapting retail services to the needs of local customers in Turkey, including pioneering the concept... View Details

02 Apr 2007
Lessons from the Classroom

Making the Move to General Manager

People achieve success in the early years of their career by specializing and becoming functional experts—in essence, they succeed by knowing more and more about less and less, says Benjamin C. Esty, chair of the General Management Program at Harvard Business School.... View Details

Keywords: by Martha Lagace

January 1998 (Revised April 2001)
Case

Acer America: Development of the Aspire

By: Christopher A. Bartlett and Anthony St. George

Follows the development, national launch, and global rollout of the Aspire, Acer's first new product developed outside of Taiwan. Implementing a very promising new PC concept proves challenging to Mike Culver and his U.S. team, who are plagued by coordination problems... View Details

Keywords: Global Strategy; Globalized Firms and Management; Organizational Design; Supply Chain; Problems and Challenges; Relationships; Business Subsidiaries; Product Launch; Computer Industry; United States; Taiwan

May 1988
Background Note

Roles and Relationships of Business and Government

By: George C. Lodge

Synthesizes a wide range of literature and experience concerning comparative government-business relations, focusing especially on Japan, Europe, and the United States with some references to Brazil and Mexico. Designed for discussion in two consecutive class sessions.... View Details

Keywords: Economic Systems; Framework; Government and Politics; Mission and Purpose; Organizational Structure; Business and Government Relations; Mathematical Methods; System; Japan; Europe; Mexico; United States; Brazil

Every manufacturing process leaves waste, but Assistant Professor Deishin Lee believes much of this left-behind material can be put to productive—and profitable—use. Key concepts include:

The concept of "by-product synergy" consists... View Details

2014
Working Paper

Tommy Koh and the U.S.–Singapore Free Trade Agreement: A Multi-Front 'Negotiation Campaign'

By: Laurence A. Green and James K. Sebenius

Complex, multiparty negotiations are often analyzed as principals negotiating through agents, as two-level games (Putnam 1988), or in coalitional terms. The relatively new concept of a "multi-front negotiation campaign" (Sebenius 2010, Lax and Sebenius, 2012) offers... View Details

Keywords: Negotiation; Trade; United States; Singapore