Publications

October 2012
Case

Riding the Wave of Technological Change at RE/MAX, LLC.

By: Lynda M. Applegate, Ramiro Montealegre and Jeffrey Sweeney

David Liniger, cofounder of RE/MAX, LLC., wondered if his business was prepared to exploit the next wave of business opportunities in the real estate market. This industry had moved from one in which broker/owners controlled all of the consumers' access to information,... View Details

Keywords: General Management; Business Strategy; Entrepreneurship; Business Model; Information Technology; Transformation; Organizational Change and Adaptation

2022
Book

Purpose + Profit: How Business Can Lift Up the World

By: George Serafeim

The roadmap and best practices to reap the enormous value that can emerge when your business prioritizes social and environmental goals—such as climate change, diversity and inclusion, and sustainability—right alongside the pursuit of profit.

We not only... View Details

Keywords: ESG (Environmental, Social, Governance) Performance; Profitability; Business And Society; Organizations; Mission and Purpose; Goals and Objectives; Social Issues; Environmental Sustainability; Value Creation; Organizational Change and Adaptation

06 Sep 2019
Blog Post

The Business of Medicine: MD/MBA Students Having an Impact

These Harvard Medical School (HMS) students are already making a difference in the health care community. Now, they are at HBS fine-tuning their leadership skills in preparation View Details

March 2015 (Revised August 2020)
Case

Putting the Guiding Principles into Action: Human Rights at Barrick Gold (A)

By: Rebecca Henderson and Nien-he Hsieh

In 2010, Human Rights Watch, a well-regarded international NGO, approached Barrick Gold asserting that members of the company’s security force at the Porgera Gold Mine in Papua New Guinea had on multiple occasions raped women who were trespassing onto the mine’s waste... View Details

Keywords: Human Rights; Business And Society; Rights; Policy; Leading Change; Corporate Social Responsibility and Impact; Business and Government Relations

20 Aug 2016
News

The Business of Improving Health Care Delivery

Josue Zapata (MD/MBA 2012) is chief resident in internal medicine at the University of California in San Francisco. In this interview he discusses how he is utilizing his View Details

August 2022 (Revised March 2023)
Case

Pricing at Netflix: The Sequel

By: Elie Ofek and Amy Klopfenstein

This case continues the themes discussed in "Pricing at Netflix" (Case 521-004). Following the conclusion of the original case, Netflix developed new, high-profile original content, added millions of subscribers, and introduced another price increase in January 2022.... View Details

Keywords: Marketing; Advertising; Marketing Strategy; Entertainment; Film Entertainment; Television Entertainment; Finance; Strategy; Competition; Competitive Strategy; Business Strategy; Adaptation; Internet and the Web; Customers; Customer Satisfaction; Entertainment and Recreation Industry; Advertising Industry; North and Central America; United States

Video

Unite–Serve–Lead: The Founding and Impact of the Harvard Business School African-American Student Union

01 Aug 2014
News

A closer look at the industry of beauty

The global beauty business is a $450 billion industry, yet it received little serious scholarly attention until Geoffrey G. Jones, the Isidor Straus Professor View Details

01 Jun 2006
News

The Baby Business

elsewhere that regulation can provide the legitimacy and order that nascent industries need in order to grow. Are there any calls for regulation from within the baby business... View Details

Keywords: Garry Emmons; Government; Health, Social Assistance

01 Oct 2001
Research & Ideas

Organizing the Family-Run Business

businesses where one person has voting control of the organization and makes most of the key decisions. During... View Details

March 1997 (Revised March 1997)
Case

Business Teams at Rubbermaid, Inc.

By: Teresa M. Amabile and Dean Whitney

Rubbermaid, a consumer-products company widely praised for its innovation, has instituted a company-wide experiment to stimulate innovation even further. The experiment consists of creating small cross-functional business teams within each division, with each team... View Details

Keywords: Organizational Change and Adaptation; Innovation Strategy; Groups and Teams; Innovation and Management; Corporate Entrepreneurship; Consumer Products Industry; United States

09 Feb 2023
Blog Post

The Sixth Year of Short Intensive Programs (SIPs) at HBS

significant financial and societal value by accelerating greenhouse gas emission reductions. The course was designed for any student passionate about the role of View Details

January 2017 (Revised January 2019)
Case

The Rise and Fall of Lehman Brothers

By: Stuart C. Gilson, Kristin Mugford and Sarah L. Abbott

With nearly $700 billion in assets, Lehman was the largest U.S. bankruptcy in history. In 2007, Lehman achieved record earnings of over $4 billion on revenues of $60 billion. By September 2008 the fourth largest investment bank in the world was bankrupt. How had a... View Details

2023
Book

Beyond AI: ChatGPT, Web3, and the Business Landscape of Tomorrow

By: Ken Huang, Yang Wang, Feng Zhu, Xi Chen and Chunxiao Xing

This book explores the transformative potential of ChatGPT, Web3, and their impact on productivity and various industries. It delves into Generative AI (GenAI) and its representative platform ChatGPT, their synergy with Web3, and how they can revolutionize business... View Details

Keywords: Generative Ai; AI and Machine Learning; Ethics; Technology Adoption

21 Mar 2024
Video

The Value of an MBA - Driving Impact at HBS

12 Feb 2015
News

The Blonde Salad at Harvard

February 2010 (Revised April 2010)
Case

Merger Integration at Bank of America: The TrustWeb Project

By: Gary P. Pisano and Bradley R. Staats

This case explores project management in a large organization through the eyes of a young project manager, Mike Morris. Morris is tasked with leading a project within the overall merger integration effort at Bank of America. Morris encounters difficulties with managing... View Details

Keywords: Experience and Expertise; Management Skills; Business Processes; Projects; Business and Stakeholder Relations; Banking Industry; United States

January 2011 (Revised September 2024)
Case

The Globalization of the NFL

By: Juan Alcacer, Mary Furey and Noah Roberson

By 2010, the National Football League (NFL) was still having trouble attracting both a global roster and fan base despite systemized attempts at internationalizing since 1989. Why? Was it simply a bad idea to try to export football, a sport that many considered... View Details

Keywords: Global Strategy; Sports; Failure; Sports Industry; United States