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(345)
- People (1)
- News (36)
- Research (262)
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- Faculty Publications (86)
Show Results For
- All HBS Web
(345)
- People (1)
- News (36)
- Research (262)
- Multimedia (2)
- Faculty Publications (86)
- 05 Oct 2010
- First Look
First Look: October 5, 2010
delivers in the current period conditional on a stockout in the prior period. We also provide a method for estimating the impact of changes in supplier performance along these two dimensions on customer demand. Using data from Hugo Boss, a manufacturer of View Details
Keywords: Sean Silverthorne
- 10 Apr 2018
- First Look
First Look at New Research, April 10, 2018
Doug J., Byungyeon Kim, and Byoung Park Abstract—We estimate a sales response model to evaluate the short- and long-term value of a sales representative’s detailing visit to different types of physicians. By understanding the dynamic... View Details
Keywords: Sean Silverthorne
- Web
Impact Stories - Business & Environment
both great financial and environmental returns." Angela Amos MBA 2014 | Shaping the Big Picture “I believe stakeholder engagement is necessary to address climate change. At work, I evaluate diverse perspectives to craft legally sound,... View Details
- 01 Sep 2013
- News
Who Are We?
Borrowing the late HBS professor Ted Levitt's deceptively probing question, the Bulletin recently cold called Brad VanAuken (MBA 1984): "What business are you in?" A brand management and marketing executive turned independent consultant,... View Details
- 10 Mar 2009
- First Look
First Look: March 10, 2009
firms shifting display promotions away from smaller revenue brands toward larger ones following periods of poor financial performance. This indicates the behavior is determined by parties above brand... View Details
Keywords: Martha Lagace
- 20 Sep 2011
- First Look
First Look: September 20
transparency over its state-contingent payoffs. The contractual nature of the put options in the benchmark portfolio allows us to evaluate appropriate required rates of return as a function of investor risk preferences and the underlying... View Details
Keywords: Sean Silverthorne
- 23 Jan 2018
- First Look
First Look at New Research and Ideas, January 23, 2018
features a regime-switching short-rate model. We evaluate the out-of-sample performance of our model in terms of forecasting ability and coverage properties and find that it improves on the standard Diebold and Li model. Publisher's link:... View Details
Keywords: Sean Silverthorne
- 18 Nov 2008
- First Look
First Look: November 18, 2008
the position of Brand Development Manager (BDM) to build the company's presence, sales, and relationships with its retail customers. After one year, the CEO, CFO and President must evaluate the impact of the... View Details
Keywords: Martha Lagace
- 16 Mar 2003
- Research & Ideas
At the Center of Corporate Scandal Where Do We Go From Here?
had the kind of in-depth look it deserves, yet it is at the core of a number of the problems we've seen. The board of directors and its compensation committee determine the compensation of the CEO in our system. Yet too many companies in this country have no internal... View Details
Keywords: by Kim B. Clark
- Web
Print View - Course Catalog
for a possible sale, as well as how the markets evaluate a public restaurant company and the factors that drive valuation. Franchising. How does it work? When does it make sense from both investment and View Details
- 24 Mar 2009
- First Look
First Look: March 24, 2009
authorities will soon deplete their supply. I evaluate a series of possible responses to this shortage: sharing addresses impedes new Internet applications and does not seem to be scalable. A new numbering system ("IPv6") offers... View Details
Keywords: Martha Lagace
- 22 May 2007
- First Look
First Look: May 22, 2007
evaluate their theory by looking at the design evolution of two software product platforms through the modeling lens of design structure matrices (DSMs) and design rule theory. Our analysis shows that DSM models and options theory can... View Details
Keywords: Martha Lagace
- 07 Apr 2009
- First Look
First Look: April 7, 2009
This note is designed to provide an understanding of brand management strategies firms use to build, sustain, and leverage their brands. Purchase this note: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=509041 ... View Details
Keywords: Martha Lagace
- 26 Mar 2012
- Research & Ideas
What Neuroscience Tells Us About Consumer Desire
result of neural activity. By attaching electrodes to subjects' heads and evaluating the electrical patterns of their brain waves, researchers can track the intensity of visceral responses such as anger, lust, disgust, and excitement.... View Details
- 16 Oct 2013
- Op-Ed
Response to Readers: Combating Climate Change with Nuclear Power and Fracking
to beat coal in India and China in less than 10 years. It will take new ideas to break coal's momentum and to open up the minds of policymakers. This is a time when small teams can often uncover brand new or even forgotten paths to new... View Details
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
sampling channel and by decreasing returns; and (4) amplify these demand and operational benefits in dealing with customers who have the most acute need for the firm’s products. Moreover, the effects we document strengthen with time as showrooms contribute not only to... View Details
Keywords: Sean Silverthorne
- 18 Apr 2018
- First Look
First Look at New Research and Ideas, April 18, 2018
companies is evaluated by linking the 2007 SBO to the Longitudinal Business Database (LBD). We quantify the dependency of the United States as a whole, as well as individual states, on the contributions of immigrant entrepreneurs in terms... View Details
Keywords: Sean Silverthorne
- 19 Jul 2016
- First Look
July 19, 2016
might be appropriate to redesign (“refactor”) a system, to reduce what has been called “architectural debt.” Unfortunately, we lack robust data by which to evaluate the relationship between architectural design choices and system... View Details
Keywords: Sean Silverthorne
- 02 Sep 2008
- First Look
First Look: September 3, 2008
evidence that boards appoint overly optimistic analysts who exhibit little skill in evaluating the firm itself, other firms within the firm's industry, or even other firms in general. The magnitude of the optimistic bias is large: 82.0%... View Details
Keywords: Sean Silverthorne
- 29 May 2007
- First Look
First Look: May 29, 2007
and Related Research, no. 458 (May 2007): 202-219 Abstract Direct-to-consumer advertising (DTCA) has become an influential factor in healthcare delivery in the United States. We evaluated the influence of DTCA on surgeon and patient... View Details
Keywords: Martha Lagace