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- All HBS Web
(898)
- News (174)
- Research (531)
- Events (11)
- Multimedia (8)
- Faculty Publications (271)
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- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
declaring they have told the truth. In 2014, the White House assembled a cross-agency group called the Social and Behavioral Sciences Team, tasked with improving the efficacy of federal programs by... View Details
- 27 May 2015
- Research & Ideas
Build 'Scaffolds' to Improve Performance of Temporary Teams
southeastern United States, was an early adopter of a team-focused structure that many emergency departments are now implementing. The research showed that temporary teams mimic the behaviors of more permanent teams, which have definitive... View Details
- 02 Jul 2013
- First Look
First Look: July 2
Drawing on nascent research, we examine a handful of pathways through which inequality may plausibly influence individual decisions. Finally, we propose ways that these and other pathways might be productively explored and assessed through View Details
Keywords: Anna Secino
- 09 Aug 2021
- Research & Ideas
OneTen: Creating a New Pathway for Black Talent
lasting implications. According to the United Negro College Fund, “Only 57 percent of Black students have access to the full range of math and science courses necessary for college readiness, compared to 81 percent of Asian American... View Details
- 19 Dec 2018
- Sharpening Your Skills
New Year, New Habits
When a new year rolls around, many of us ponder resolutions to improve our work habits. Maybe we wish to behave a little better with colleagues, become more organized, or actually take breaks during the day. But can we really change our own ingrained behavior? The good... View Details
Keywords: by Sean Silverthorne
- Research Summary
Leadership and Leadership Development: An Ontological Approach
This summarizes my research program over the last twelve years (with my co-investigators Werner Erhard, Steve Zaffron, and more recently Kari Granger) in which the objective has been to rigorously distinguish leader and leadership and to create a technology for... View Details
- 05 Jul 2017
- What Do You Think?
Can Innovation Save Us From Ourselves?
Summing Up Do We Need to Give More Attention to the Dark Side of Innovation? Innovation may be able to help us deal with problems such as famine, pollution, and even global warming. But unless it can prove to be just as effective in combating destructive human traits... View Details
- 26 Feb 2014
- Research & Ideas
How Grocery Bags Manipulate Your Mind
lights when we leave the room or recycling our bottles," Karmarkar says. "Bringing bags is interesting in that it's a difficult thing to remember to do, and actually requires a fairly big behavioral change on the part of the... View Details
- 06 Apr 2009
- Research & Ideas
Cheers to the American Consumer
more than most. What they own, how they dress, what they do. In other words, their consumption behavior becomes an important signaling device to attract efficiently the right set of new friends and acquaintances. It's not so much a matter... View Details
Keywords: by John Quelch
- 12 Sep 2006
- First Look
First Look: September 12, 2006
& Course MaterialsA123Systems Harvard Business School Case 606-114 A123Systems was a young company that was founded on basic materials science research at the Massachusetts Institute of Technology. A co-founder of the company,... View Details
Keywords: Sean Silverthorne
- 06 Sep 2004
- What Do You Think?
How Do We Prepare for a World Without Cheap Oil?
Specifically, Martin Edic points out that "Much of global air business travel, for example, is unnecessary ... (with) broadband connections combined with free VoIP software." Necessary behaviors can be fostered by incentives as... View Details
Keywords: by James Heskett
- Article
Households' Willingness to Pay for 'Green' Goods: Evidence from Patagonia's Introduction of Organic Cotton Sportswear
By: Ramon Casadesus-Masanell, Michael Crooke, Forest L. Reinhardt and Vishal Vasishth
To shed light on individuals' willingness to pay for "green" goods (i.e., goods that are supposed to have lower adverse environmental impacts either in production or in use), we study data from the introduction by Patagonia, Inc., of organic cotton sportswear in the... View Details
Casadesus-Masanell, Ramon, Michael Crooke, Forest L. Reinhardt, and Vishal Vasishth. "Households' Willingness to Pay for 'Green' Goods: Evidence from Patagonia's Introduction of Organic Cotton Sportswear." Journal of Economics & Management Strategy 18, no. 1 (Spring 2009): 203–233.
- 26 Mar 2012
- Research & Ideas
What Neuroscience Tells Us About Consumer Desire
for behavior, and draws on concepts and techniques from neuroscience to inform her research in marketing. For corporations, on the other hand, the science is a means to an end goal of selling more stuff. But the tools, once restricted to... View Details
- July 2003 (Revised August 2005)
- Teaching Note
Future of Hybrid Electric Vehicles, The (TN)
Teaching Note for (9-502-025). View Details
- 19 Feb 2019
- Working Paper Summaries
Relative Performance Transparency: Effects on Sustainable Choices
- 1997
- Chapter
The Dysfunctional Aspects of Environmental Standards
By: A. E. Tenbrunsel, K. A. Wade-Benzoni, D. M. Messick and M. H. Bazerman
Tenbrunsel, A. E., K. A. Wade-Benzoni, D. M. Messick, and M. H. Bazerman. "The Dysfunctional Aspects of Environmental Standards." In Environment, Ethics, and Behavior: The Psychology of Environmental Valuation and Degradation, edited by M. H. Bazerman, D. M. Messick, A. E. Tenbrunsel, and K. A. Wade-Benzoni. San Francisco: New Lexington Press, 1997.
- 12 Oct 2006
- First Look
First Look: October 12, 2006
Note on Human Behavior: Character and Situation Harvard Business School Note 404-091 When we think of human behavior, especially from a moral perspective, we are often drawn to explanations that rest on character. In simple terms, we conclude that virtuous View Details
Keywords: Sean Silverthorne
- 03 Jan 2018
- Sharpening Your Skills
5 Career-Related New Year’s Resolutions (and 5 Tips for Keeping Them)
Lasting Negative Impressions.” To learn more, read Rachel Layne’s story Beware the Lasting Impression of a ‘Temporary’ Selfie. 4. Resolution: Ace that job interview at your dream company. Tip: Ask a lot of questions, especially follow-up questions. View Details
Keywords: by Carmen Nobel
- October 2003 (Revised February 2004)
- Case
Cape Wind
By: John T. Gourville and Kerry Herman
Cape Wind has proposed placing a 170-tower wind farm, with each tower more than 400-feet tall, in Nantucket Sound. Not surprisingly, public reaction is mixed. Some view the wind farm as clean, renewable energy. Others view it as an eyesore and a desecration of a valued... View Details
Keywords: Change Management; Renewable Energy; Consumer Behavior; Problems and Challenges; Natural Environment; Behavior; United States
Gourville, John T., and Kerry Herman. "Cape Wind." Harvard Business School Case 504-055, October 2003. (Revised February 2004.)
- September 2014
- Article
Advancing Consumer Neuroscience
By: Ale Smidts, Ming Hsu, Alan G. Sanfey, Maarten A. S. Boksem, Richard B. Ebstein, Scott A. Huettel, Joe W. Kable, Uma R. Karmarkar, Shinobu Kitayama, Brian Knutson, Israel Liberzon, Terry Lohrenz, Mirre Stallen and Carolyn Yoon
In the first decade of consumer neuroscience, strong progress has been made in understanding how neuroscience can inform consumer decision making. Here, we sketch the development of this discipline and compare it to that of the adjacent field of neuroeconomics. We... View Details
Keywords: Consumer Neuroscience; Neuroeconomics; Social Neuroscience; Genes; Machine Learning; Meta-analysis; Consumer Behavior; Decision Making; Science
Smidts, Ale, Ming Hsu, Alan G. Sanfey, Maarten A. S. Boksem, Richard B. Ebstein, Scott A. Huettel, Joe W. Kable, Uma R. Karmarkar, Shinobu Kitayama, Brian Knutson, Israel Liberzon, Terry Lohrenz, Mirre Stallen, and Carolyn Yoon. "Advancing Consumer Neuroscience." Marketing Letters 25, no. 3 (September 2014): 257–267.