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  • 17 Mar 2022
  • Research & Ideas

Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’

example by refurbishing electronic products and selling them in stores to contribute to the recycling effort. “Purpose becomes your lighthouse in the storm,” Barry says. “Purpose is the direction you’re always going to move the company.... View Details
Keywords: by Ranjay Gulati
  • 31 Jan 2012
  • First Look

First Look: Jan. 31

financial management and the usefulness of formal hedging of agricultural production risks was offered to randomly selected farmers in Gujarat, India. The authors evaluate the effect of the financial... View Details
Keywords: Sean Silverthorne & Carmen Nobel
  • 01 Aug 2017
  • First Look

First Look at New Research and Ideas, August 1

alluring qualities of a brand without committing to it. We propose that brand flirting is exciting and that when consumers flirt with a brand other than their typically preferred brand in the same product category, they can transfer this... View Details
Keywords: Sean Silverthorne
  • November 2002 (Revised May 2003)
  • Case

ConAgra Foods

By: Ray A. Goldberg and Ingrid Vargas
In 2002, ConAgra Foods CEO Bruce Rohde was deliberating the next steps in the process of transforming the company from an agribusiness giant to a value-added food processor. ConAgra had become the second largest food company and number one food service supplier in the... View Details
Keywords: Corporate Strategy; Leading Change; Change Management; Organizational Change and Adaptation; Food; Agribusiness; Product; Business Processes; Management Teams; Expansion; Brands and Branding; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; United States
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  • 2017
  • Working Paper

Creating the Market for Organic Wine: Sulfites, Certification, and Green Values

By: Geoffrey Jones and Emily Grandjean
This working paper examines the history of organic wine, which provides a case study of failed category creation. The modern organic wine industry emerged during the 1970s in the United States and Western Europe, but it struggled to gain traction compared to other... View Details
Keywords: Product Launch; Failure; Problems and Challenges; Complexity; Governing Rules, Regulations, and Reforms; Agriculture and Agribusiness Industry; Food and Beverage Industry
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  • 07 Nov 2017
  • First Look

New Research and Ideas: November 7, 2017

revenue production are brought into the picture? The question is not hypothetical. In recent years, an ever increasing number of corporations have developed and adopted socially responsible behaviors, thereby hybridizing aspects of... View Details
Keywords: Carmen Nobel
  • 05 Apr 2016
  • First Look

April 5, 2016

politicians in the years after its publication. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=50916 Creativity Under Fire: The Effects of Competition on Creative Production By: Gross, Daniel P. Abstract—Though... View Details
Keywords: Sean Silverthlorne
  • November 2006
  • Supplement

Sarah Talley and Frey Farms Produce: Negotiating with Wal-Mart (B)

By: James K. Sebenius and Ellen Knebel
Keywords: Plant-Based Agribusiness; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry
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  • December 1986 (Revised March 1991)
  • Supplement

Caterpillar-Komatsu in 1986

By: Christopher A. Bartlett
Provides an update to the global competitive interaction between Caterpillar and Komatsu described in companion cases Caterpillar Tractor and Komatsu Ltd. Caterpillar's response to Komatsu's growing market share is outlined, then the impact of rapidly changing... View Details
Keywords: Competition; Currency Exchange Rate; Price; Global Strategy; Policy; Market Participation; Strategy; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry
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  • 05 Sep 2017
  • First Look

First Look at New Research and Ideas, September 5, 2017

urban and rural, the new urbanization does not upend China’s longstanding duality between those categories. The central goals of the new urbanization are to manage urbanization so as to generate domestic demand and reorganize agricultural... View Details
Keywords: Sean Silverthorne
  • 08 Aug 2017
  • First Look

First Look at Research and Ideas, August 8, 2017

from the collusive price, thereby raising total production costs. Our results can thus rationalize the apparently contradictory empirical facts that the market for IPO underwriting exhibits seemingly collusive pricing despite its low... View Details
Keywords: Sean Silverthorne
  • 24 Jan 2017
  • First Look

First Look at New Research: January 24, 2017

introduces the product in China, he wonders if the product will be as successful as InMobi anticipates. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/516030-PDF-ENG Harvard Business School... View Details
Keywords: Sean Silverthorne
  • 19 Jul 2011
  • First Look

First Look: July 19

jobs and dignified salaries. As of March 2010, La Fageda has opened up a new production facility to make ice cream in an urban area outside of its well-known agricultural farm. Students are faced with... View Details
Keywords: Sean Silverthorne
  • 10 Apr 2018
  • First Look

First Look at New Research, April 10, 2018

Services Division to support over 8,000 agricultural producers. CEO and Chairman Aldo Navilli, who had run the company since 1986 and had developed its management system, wanted to ensure that as the company grew and expanded, it would... View Details
Keywords: Sean Silverthorne
  • 09 Jan 2014
  • Research & Ideas

The Entrepreneurs Who Invented Economic Forecasting

and 1920—and also a time of substantial demographic change, as the country moved from being predominantly agricultural to being industrial and urban. Click on the image to enlargeBabsonchart of United States Business Conditions," January... View Details
Keywords: by Sean Silverthorne
  • November 2016 (Revised March 2018)
  • Background Note

Note on the Impact of Millennials on the Food System

By: José B. Alvarez, James Weber and Natalie Kindred
In 2016, the millennial generation (those age 19 to 35 in 2016), the largest generation by population in the U.S., was entering its prime home buying, family forming, earning and spending years. This generation was showing different beliefs and behaviors than previous... View Details
Keywords: Millennials; Consumer Packaged Goods; Food; Age; Consumer Behavior; Agribusiness; Demographics; Values and Beliefs; Consumer Products Industry; Agriculture and Agribusiness Industry; Food and Beverage Industry; United States
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  • 10 Jan 2012
  • First Look

First Look: January 10

managed, while multinational, dispersed shareholder, and private-equity owned firms are typically well managed. Stronger product market competition and higher worker skills are associated with better management practices. Less regulated... View Details
Keywords: Sean Silverthorne
  • December 2021
  • Case

Zoetis

By: David E. Bell, Damien McLoughlin and Natalie Kindred
Keywords: Strategy; Food; Change Management; Leadership; Diversity; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; United States
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  • January 2016 (Revised February 2016)
  • Course Overview Note

The Sustainable Core: Operations Management

By: Michael W. Toffel and L. Beril Toktay
This note is designed to help faculty embed environmental sustainability content into their core Operations Management course at the MBA or undergraduate level. It can also be used to identify cases with environmental content that can be used in operations electives... View Details
Keywords: Environmental Management; Operations Management; Sustainable Operations; Environmental Regulation; Operations; Supply Chain; Supply Chain Management; Agriculture and Agribusiness Industry; Biotechnology Industry; Food and Beverage Industry; Construction Industry; Forest Products Industry; Retail Industry
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  • 06 Mar 2018
  • First Look

First Look at Research and Ideas, March 6, 2018

Ambelang treated NatureSweet more like a consumer-packaged goods manufacturer than an agricultural producer, with a focus on consistency, branding, margin, and price stability, and a frontline-worker-centric View Details
Keywords: Sean Silverthorne

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