Publications

29 Feb 2016
HBS Case

Bigbelly's Big Bet on the Digital Trash Can

advertising. “Government is a giant customer. They buy a lot of stuff” Harvard Business School professor Mitchell Weiss explores this strategy pivot in a new case on Bigbelly, co-written with case researcher Christine Snively, that looks at the implications for View Details

Keywords: by Michael Blanding; Energy

February 2000 (Revised April 2000)
Case

Microsoft, 2000

By: Michael G. Rukstad, David B. Yoffie and Carl Johnston

Surveys five threats to the sustainability of Microsoft's strategy (imitation, substitution, hold-up, slack, and saturation) and examines Microsoft's response to these threats. Teaching purpose: To evaluate the sustainability of Microsoft's competitive advantage. View Details

Keywords: Technological Innovation; Business or Company Management; Growth and Development Strategy; Growth Management; Planning; Competitive Strategy; Competitive Advantage; Corporate Strategy; Information Technology; Information Technology Industry

Find at Harvard

01 Dec 2009
News

Broad Range of Interests Among Nine New Faculty

1999), who also joins the Accounting & Management unit, came to HBS after 37 years at Bankinter, one of Spain’s most successful banks and noted for its innovations in technology and online banking. Arena,... View Details

Keywords: Margie Kelley

10 Jun 2024
News

Apple’s Biggest AI Challenge? Making It Behave

09 Feb 2024
News

The Rise of Consumer Crypto

16 Nov 2023
News

Three Takeaways from Samsung’s New Lab in Taylor Texas

28 Jun 2022
News

90 Harvard Alumni Held a Class Reunion in the Metaverse. It Shows the Potential of VR—but the Tech Needs to Improve before It Becomes Mainstream.

01 Jun 2024
News

Decoding the Promise and Perils of Generative AI

September 1998 (Revised August 1999)
Case

IBM's Lotus Development in 1999

By: Stephen P. Bradley and Kelley Porter

Describes Lotus' acquisition by IBM, its movement from proprietary standards to open standards, and its current market position. Microsoft is gaining ground with its Exchange Server, and Lotus has received unfavorable press. View Details

Keywords: Acquisition; Technological Innovation; Growth and Development Strategy; Growth Management; Product Marketing; Competition; Competitive Strategy; Information Technology Industry; Information Technology Industry

February 2017
Case

GE Digital

By: Rajiv Lal and Scott Johnson

Known for manufacturing industrial equipment, GE has decided to invest in software and analytics capabilities to become a digital industrial company. They have also created a software platform that they hope will power the Industrial Internet. GE executives forecasted... View Details

Keywords: GE; General Electric; Manufacturing; Industrial Internet; Wind Power; Digital Manufacturing; Renewable Energy; Energy; Innovation and Management; Innovation Strategy; Organizational Change and Adaptation; Organizational Culture; Applications and Software; Growth and Development Strategy; Transformation; Green Technology Industry; Green Technology Industry; Green Technology Industry; North America

24 Jun 2019
Blog Post

Chloe Ho, MBA 2019: Data-Driven and In Demand

her own hands to break the technological glass ceiling. She decided to invest in external courses—specifically, the Data Science program at General Assembly—to bolster her data and analytics expertise. During her 10-week course, Ho... View Details

Keywords: Technology

31 Jan 2018
Blog Post

Tiffany Nida’s Amazon Journey: “I Continue to Grow Because They Keep Giving Me Responsibility.”

between her Required Curriculum and Elective Curriculum years. “My hypothesis,” says Tiffany, “was that I’d enjoy it.” Having arrived at HBS with an interest in technology, she had hoped to find an environment in which she could apply her non-technology background to... View Details

Keywords: Technology

October 2023
Case

CornerUp: Digitizing the Corner Store

By: Álvaro Rodríguez Arregui, Stacy Straaberg and Diego Zainos De La Sota Riva

In July 2023, Jason Diaz, co-founder and CEO of CornerUp, assessed the progress of his business-to-business e-procurement software application (app) startup, founded in January 2022. CornerUp began as a fast-moving consumer packaged goods (FMCG) distributor in New York... View Details

Keywords: Business Growth and Maturation; Business Startups; Small Business; Transition; Decisions; Social Entrepreneurship; Geographic Location; Disruptive Innovation; Market Participation; Digital Platforms; Trust; Business Strategy; Expansion; Information Infrastructure; Internet and the Web; Technology Adoption; Value Creation; Technology Industry; United States

17 Aug 2015
News

The Play Alchemist

sponsored is used. “It's using this technology to deepen the connection between the person who made the purchase and the actual giving that’s happened,” Matthews says. The Plus app will also let users vote to support beneficial social... View Details

Keywords: Constantine von Hoffman

February 2023 (Revised February 2025)
Case

Doing Business in Boston, Massachusetts

By: Laura Alfaro, Leonard A. Schlesinger and Zeke Gillman

This case examines the challenges and opportunities of doing business in Boston, Massachusetts while giving a broad history of the city and surrounding area. View Details

Keywords: Business History; Business and Government Relations; Technological Innovation; Economic Growth; Technology Industry; Technology Industry; Technology Industry; Boston; Massachusetts

November 2022
Case

Para: Pay Transparency and Gig Drivers' Rights

By: Christopher Stanton and George Gonzalez

The case presents the founding vision and early days of a young startup that seeks to empower delivery drivers with tools and transparency. The company's flagship mobile app has been taken up by tens of thousands of delivery drivers across major U.S. cities who use it... View Details

Keywords: Gig Workers; Corporate Entrepreneurship; Entrepreneurship; Business Startups; Applications and Software; Disruptive Innovation; Compensation and Benefits; Technology Industry; San Francisco

November 2019 (Revised April 2020)
Technical Note

The Life Sciences Revolution: A Technical Primer

By: Gary P. Pisano, William J. Anderson, Amitabh Chandra, Clarissa Ceruti and Stephanie Oestreich

For more than two decades, scientific advances have been driving profound changes in drug discovery and the drug industry itself. This case provides an overview and description of these technical and scientific advances. Written for the nonscientific reader, it may be... View Details

Keywords: Science; Technological Innovation; Technology; Pharmaceutical Industry; Biotechnology Industry