Leading A Global Business - Publications - Faculty & Research

Paul M. Healy

Paul Healy is the James R. Williston Professor at the Harvard Business School. His research covers a broad range of topics, including white collar crime, governance, business ethics, financial analysis, and Wall Street research. He joined the HBS faculty in 1998,... View Details

Keywords: accounting industry; brokerage; pharmaceuticals

December 2011 (Revised May 2012)
Case

Heavy Metal (A): Baosteel Enters Brazil

What is Baosteel, a top Chinese steelmaker, doing in Brazil? The company is responding to the Chinese government's "go global" policy and to the possible rise in iron ore input costs. But steel mills are complex, capital-intensive projects, and Brazil is an emerging... View Details

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Debora Spar is the Jaime and Josefina Chua Tiampo Professor of Business Administration at Harvard Business School and Senior Associate Dean for Business and Global Society. Her current research focuses on issues of gender and technology, and the interplay between... View Details

Keywords: biotechnology; broadcasting; communications; entertainment; federal government; health care; information; internet; music; pharmaceuticals

29 Aug 2016
News

Harvard establishes research alliance with Tata companies

September 2020
Case

Jan Swartz: Steering Princess Cruises Through the COVID-19 Crisis

By: Boris Groysberg and Michael Norris

In the summer of 2020, Jan Swartz, President of Princess Cruises, was persevering to lead her company back from the depths of the COVID-19 Pandemic. Diamond Princess, one of Princess Cruises’ 18 ships was the site of one of the earliest large outbreaks of COVID-19... View Details

Keywords: COVID-19 Pandemic; COVID-19; Leading Change; Crisis Management; Ship Transportation; Health Pandemics; Human Resources; Business Strategy; Gender; Personal Development and Career; Entertainment and Recreation Industry; Travel Industry; Tourism Industry; Japan; United States

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Guhan Subramanian is the Joseph Flom Professor of Law and Business at the Harvard Law School and the Douglas Weaver Professor of Business Law at the Harvard Business School. He is the first person in the history of Harvard University to hold... View Details

Josh Baron

Dr. Josh Baron is a Senior Lecturer of Business Administration at Harvard Business School and a part of the Strategy Unit. In the MBA program, he teaches in the Required Core Strategy course as well as elective courses on Ownership and Leading a Family Business. He... View Details

May 2012
Case

Quietly Brilliant: Transformational Change at HTC

By: Michael L. Tushman and Kerry Herman

The case examines smartphone maker HTC's 2006 decision to become a branded company. The case focuses on the cultural and organizational shifts HTC underwent to successfully make the transition from an ODM, founded in 1997, to a leading branded manufacturer (7% market... View Details

Keywords: Globalized Firms and Management; Organizational Structure; Cross-Cultural and Cross-Border Issues; Telecommunications Industry; Taiwan

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September 2018
Article

Knowledge Integrators and the Survival of Manufacturing Clusters

By: Giulio Buciuni and Gary P. Pisano

Over the past two decades, the greater prevalence of global supply chains has had contrasting effects on Western manufacturing clusters. While some of them dwindled, others proved resilient. Contributing to the recent literature on co-located clusters and clusters'... View Details

Keywords: Production; Industry Clusters; Knowledge Use and Leverage; Strategy; Competition

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George Serafeim is the Charles M. Williams Professor of Business Administration at Harvard Business School. He co-leads a Lab, within Harvard's Digital, Data, Design Institute, and serves on the faculty steering committee of Harvard University's Salata Institute. He... View Details

Keywords: asset management; insurance industry; automobiles; industrial goods; fashion; food; green technology

March 2022
Case

BTS & ARMY

By: Doug J. Chung and Kay R. Koo

The South Korean K-pop band, BTS, is shattering linguistic boundaries and reshaping the global music industry. BTS became the first band in Billboard history to simultaneously top the Billboard Artist 100, Billboard Hot 100, and Billboard 200; and the sixth act to have... View Details

Keywords: Entertainment; Music Entertainment; Marketing; Brands and Branding; Social and Collaborative Networks; Social Enterprise; Consumer Behavior; Music Industry; Entertainment and Recreation Industry

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John J-H Kim is a Senior Lecturer and part of the Social Enterprise Initiative at the Harvard Business School. He created and teaches the course Transforming Education Through Social Entrepreneurship—leaders and entrepreneurs who are improving the... View Details

Joseph B. Fuller

Joseph Fuller is a Professor of Management Practice in General Management and Entrepreneurship. He founded and co-leads the school’s project, Managing the Future of Work, as well as the Harvard Project on the Workforce. He currently leads the FIELD Global Capstone... View Details

November 2004 (Revised July 2006)
Case

Patrimonio Hoy

By: Arthur I Segel, Michael Chu and Gustavo Herrero

Patrimonio Hoy is a program targeting the housing needs of the low-income population by CEMEX, a major Mexican company and a leading global cement producer. Originally conceived as a project to understand the customers in the self-construction segment better, a major... View Details

Keywords: Housing; Construction; Product Design; Globalized Firms and Management; Microfinance; Income; Market Entry and Exit; Emerging Markets; Entrepreneurship; Construction Industry; Mexico

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September 2001 (Revised June 2003)
Case

Henkel KGaA: Detergents Division

Henkel has to decide whether to replace its strong local detergent brands in Italy and Spain with its leading international brand, Persil. It faces pressure from retailers for international brand standardization. Its competitors, including P&G and Unilever, are... View Details

Keywords: Globalized Markets and Industries; Brands and Branding; Consumer Products Industry; Italy; Spain

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Ryan Raffaelli is the Marvin Bower Associate Professor of Business Administration at Harvard Business School. He created and teaches the MBA course "Leadership: Execution and Action Planning" (LEAP) and serves... View Details

Keywords: publishing industry; advertising; consulting; information technology industry; grocery; nonprofit industry; retailing; consumer products; federal government

Mihir A. Desai

Mihir A. Desai is the Mizuho Financial Group Professor of Finance at Harvard Business School and a Professor of Law at Harvard Law School. He received his Ph.D. in political economy from Harvard... View Details

Ray A. Goldberg

A native of North Dakota, Dr. Goldberg received his A.B. from Harvard University in 1948, his MBA from the Harvard Graduate School of Business Administration in 1950 and his Ph.D. in Agricultural Economics from the University of Minnesota in 1952.

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Keywords: agribusiness; agriculture; fast food; food; food processing; forest products; grocery; high technology; information; restaurant; retailing; soft drink; textiles; tobacco; transportation; wholesale; wine

Jill J. Avery

Dr. Jill Avery is a Senior Lecturer of Business Administration and C. Roland Christensen Distinguished Management Educator in the marketing unit at Harvard Business School. She is a respected authority on branding and brand management, customer relationship... View Details

Keywords: consumer products; arts; advertising; automobiles; retailing; fashion; hotels ＆ motels; food; beverage

April 2018 (Revised January 2019)
Case

WeWork

By: Jeffrey F. Rayport, Sarah Gulick and Matthew G. Preble

WeWork co-founder Miguel McKelvey was concerned about the culture of his rapidly expanding global venture. In particular, he wanted to ensure that WeWork continued to be a great place to work, both because he cared about WeWork's people and because a better work... View Details

Keywords: Organizational Culture; Employee Relationship Management; Working Conditions

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