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      • March 1993
      • Supplement

      Burroughs Wellcome and AZT (B)

      By: Willis M. Emmons III
      Describes Burroughs Wellcome's response to protests over the pricing of its AIDS drug AZT in September 1989. Also presents short-term reactions by government officials, AIDS activists, and investors to Burroughs Wellcome's strategy. View Details
      Keywords: Ethics; Health Pandemics; Multinational Firms and Management; Price; Crime and Corruption; Risk and Uncertainty; Business Strategy; Business and Community Relations; Business and Government Relations; Business and Shareholder Relations; Pharmaceutical Industry
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      Emmons, Willis M., III. "Burroughs Wellcome and AZT (B)." Harvard Business School Supplement 793-114, March 1993.
      • March 1993
      • Supplement

      Burroughs Wellcome and AZT (C)

      By: Willis M. Emmons III
      Describes key developments relating to Burroughs Wellcome, AZT and other AIDS drugs, and the AIDS issue in general from late 1989 through 1992. Includes excerpts from Wellcome PLC's financial statements and updated statistics on AIDS in the United States. View Details
      Keywords: Health Pandemics; Multinational Firms and Management; Financial Statements; Pharmaceutical Industry; United States
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      Emmons, Willis M., III. "Burroughs Wellcome and AZT (C)." Harvard Business School Supplement 793-115, March 1993.
      • 1993
      • Book

      British Multinational Banking 1830-1990

      By: Geoffrey Jones
      This book provides the first modern history of British multinational banking. It analyses their emergence, growth and performance from their origins in the 1830s until the present day. It is based on a wide range of confidential banking records, which are placed in the... View Details
      Keywords: Banks and Banking; Multinational Firms and Management; Growth and Development; Information Management; Performance; Great Britain; United Kingdom
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      Jones, Geoffrey. British Multinational Banking 1830-1990. Oxford: Clarendon Press, 1993.
      • January 1993 (Revised November 1993)
      • Case

      FCB and Publicis (A): Forming the Alliance

      By: Rosabeth M. Kanter
      Two of the largest ad agencies form a partnership to be able to offer their clients global capabilities. After five years, how is the alliance faring? May be used with FCB and Publicis (B): Managing Client and Country Diversity and (C): The German-Led Network. View Details
      Keywords: Alliances; Partners and Partnerships; Globalized Firms and Management; Advertising; Global Strategy; Marketing Strategy; Customer Focus and Relationships; Market Timing; Outcome or Result; Advertising Industry; United States; France; Germany
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      Kanter, Rosabeth M. "FCB and Publicis (A): Forming the Alliance." Harvard Business School Case 393-099, January 1993. (Revised November 1993.)
      • January 1993 (Revised November 1993)
      • Case

      FCB and Publicis (B): Managing Client and Country Diversity

      By: Rosabeth M. Kanter
      Discusses FCB and Publicis, partners in a global advertising agency alliance, working together with their clients to provide excellent service. May be used with FCB and Publicis (A): Forming the Alliance and (C): The German-Led Network. View Details
      Keywords: Customer Relationship Management; Alliances; Cooperation; Globalized Firms and Management; Partners and Partnerships; Marketing Strategy; Advertising; Diversity; Advertising Industry; France; Germany; United States
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      Kanter, Rosabeth M. "FCB and Publicis (B): Managing Client and Country Diversity." Harvard Business School Case 393-100, January 1993. (Revised November 1993.)
      • 1993
      • Book

      The Rise of Multinationals in Continental Europe

      By: G. Jones and Harm Schroter
      This book examines the historical growth of Continental European multinationals over the previous 100 years. It includes new research on the evolution of multinational firms in Germany, France, the Netherlands, Switzerland, Sweden and oter countries, and the book... View Details
      Keywords: Multinational Firms and Management; Growth and Development; Books; Research; France; Germany; Netherlands; Sweden; Switzerland
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      Jones, G., and Harm Schroter, eds. The Rise of Multinationals in Continental Europe. Aldershot: Edward Elgar Publishing, 1993.
      • Article

      Beyond the M-form: Toward a Managerial Theory of the Firm

      By: Christopher A. Bartlett and S. Ghoshal
      Keywords: Management; Theory; Business Ventures
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      Bartlett, Christopher A., and S. Ghoshal. "Beyond the M-form: Toward a Managerial Theory of the Firm." Strategic Management Journal 14 (Winter 1993): 23–46.
      • 1993
      • Article

      British Multinational Enterprise and British Business History since the Nineteenth Century

      By: G. Jones
      Keywords: Business Ventures; Globalized Firms and Management; Business History; Great Britain
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      Jones, G. "British Multinational Enterprise and British Business History since the Nineteenth Century." Zeitschrift für Unternehmensgeschichte 38 (1993): 234–260.
      • 1993
      • Conference Presentation

      The Dynamics of Alliance Formation: Which Firms Enter into Alliances with Each Other?

      By: Ranjay Gulati
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      Gulati, Ranjay. "The Dynamics of Alliance Formation: Which Firms Enter into Alliances with Each Other?" Paper presented at the Academy of Management Annual Meeting, Atlanta, GA, 1993.
      • December 1992
      • Case

      BASF: Corporate Advertising for 1992

      By: Stephen A. Greyser and Norman Klein
      Describes BASF's corporate advertising program in the United States. In 1992, BASF's U.S. companies extended an existing corporate advertising campaign to continue to build awareness of the German-based multinational's corporate identity. The core theme of the campaign... View Details
      Keywords: Advertising Campaigns; Marketing Communications; Brands and Branding; Marketing Strategy; Multinational Firms and Management; Corporate Strategy; Consumer Products Industry; United States; Germany
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      Greyser, Stephen A., and Norman Klein. "BASF: Corporate Advertising for 1992." Harvard Business School Case 593-021, December 1992.
      • December 1992 (Revised September 1995)
      • Exercise

      Negotiation Exercise on Tradeable Pollution Allowances: General Background Information

      By: Willis M. Emmons III
      Designed to teach students about the trade-offs faced by firms exploring alternative approaches to complying with pollution control regulations. The setting is the U.S. electric utility industry in 1993. In accordance with the provisions of the 1990 Clean Air Act,... View Details
      Keywords: Negotiation; Pollutants; Laws and Statutes; Governing Rules, Regulations, and Reforms; Governance Compliance; Utilities Industry; United States
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      Emmons, Willis M., III. "Negotiation Exercise on Tradeable Pollution Allowances: General Background Information." Harvard Business School Exercise 793-072, December 1992. (Revised September 1995.)
      • October 1992 (Revised December 1992)
      • Supplement

      Salomon and the Treasury Securities Auction: 1992 Update

      By: Dwight B. Crane
      Briefly summarizes the events that transpired after the investment bank Salomon Brothers revealed that it had repeatedly violated the rules governing the auction of new U.S. Government securities. Includes a description of the violations, the management shake-up that... View Details
      Keywords: Crime and Corruption; Governing Rules, Regulations, and Reforms; Financial Instruments; Banking Industry; Financial Services Industry; United States
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      Crane, Dwight B. "Salomon and the Treasury Securities Auction: 1992 Update." Harvard Business School Supplement 293-057, October 1992. (Revised December 1992.)
      • September 1992 (Revised March 1993)
      • Case

      Empresas ICA and the Mexican Road Privatization Program

      By: Willis M. Emmons III and Monica Brand
      Mexico's largest construction company, Empresas ICA, makes an initial public offering to international equity investors in April 1992 to help fund its participation in an ambitious new private-sector approach to highway development. Under the new program, launched by... View Details
      Keywords: Construction; Transportation Networks; Infrastructure; Privatization; Private Equity; Investment; Initial Public Offering; Private Sector; Government and Politics; Policy; Construction Industry; Mexico
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      Emmons, Willis M., III, and Monica Brand. "Empresas ICA and the Mexican Road Privatization Program." Harvard Business School Case 793-028, September 1992. (Revised March 1993.)
      • September 1992 (Revised November 1997)
      • Case

      DHL Worldwide Express

      By: John A. Quelch
      The worldwide sales and marketing manager must determine the degree to which pricing strategy and tactics should be standardized or left to the discretion of the DHL subsidiary in each country. View Details
      Keywords: Governance; Business Subsidiaries; Price; Marketing Strategy; Multinational Firms and Management; Sales; Shipping Industry
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      Quelch, John A., and Greg Conley. "DHL Worldwide Express." Harvard Business School Case 593-011, September 1992. (Revised November 1997.)
      • August 1992 (Revised June 1993)
      • Case

      Euro Disney: The First 100 Days

      By: Gary W. Loveman and Leonard A. Schlesinger
      The Walt Disney Co. theme parks historically have thrived on the basis of a formula stressing excellent customer service and a magnificent physical environment. The formula has proven successful in Japan, as well as the United States. With the controversial opening of... View Details
      Keywords: Multinational Firms and Management; Service Operations; Service Delivery; Corporate Strategy; Customer Focus and Relationships; Service Industry; Entertainment and Recreation Industry; Japan; France; United States
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      Loveman, Gary W., and Leonard A. Schlesinger. "Euro Disney: The First 100 Days." Harvard Business School Case 693-013, August 1992. (Revised June 1993.)
      • May 1992 (Revised January 2000)
      • Supplement

      ABB: Accountability Times Two (A)

      By: Robert L. Simons
      Describes the complexity of setting and reconciling performance targets in a global, matrix company. The president of the Finnish industry and rail transport company has received targets from two bosses--his regional superior and his business area superior. Each has... View Details
      Keywords: Performance Expectations; Complexity; Multinational Firms and Management; Finland
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      Simons, Robert L. "ABB: Accountability Times Two (A)." Harvard Business School Supplement 192-141, May 1992. (Revised January 2000.)
      • May 1992 (Revised January 2000)
      • Supplement

      ABB: Accountability Times Two (B)

      By: Robert L. Simons
      Describes internal allocation conflicts in a complex global company structured as a matrix organization. ABB Switzerland has secured and will build an important power station project; however, internal market allocation policies dictate that this work be handled by ABB... View Details
      Keywords: Multinational Firms and Management; Conflict Management; Complexity; Sweden; Switzerland
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      Simons, Robert L. "ABB: Accountability Times Two (B)." Harvard Business School Supplement 192-142, May 1992. (Revised January 2000.)
      • May 1992 (Revised January 2000)
      • Case

      Asea Brown Boveri: The ABACUS System

      By: Robert L. Simons
      Describes the computer-based information system (ABACUS) used to monitor and control business operations in a complex, global company. Describes the technical attributes of the database system, financial reporting requirements, target setting and profit calculations on... View Details
      Keywords: Financial Reporting; Profit; Business Growth and Maturation; Analytics and Data Science; Design; Accounting Audits; Growth and Development; Globalized Firms and Management; Complexity; Technology Industry
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      Simons, Robert L. "Asea Brown Boveri: The ABACUS System." Harvard Business School Case 192-140, May 1992. (Revised January 2000.)
      • April 1992 (Revised June 1993)
      • Case

      Otis South Africa (A)

      By: Michael Beer
      Otis Worldwide CEO, George David, was frustrated with the slow pace of nonwhite advancement within Otis South Africa. After a few years of trying to elicit action from South African management, he decided to send a 28-year old U.S. employee to take over as the human... View Details
      Keywords: Business Subsidiaries; Multinational Firms and Management; Race; Operations; Business Headquarters; Performance Improvement; Human Resources; Cross-Cultural and Cross-Border Issues; Industrial Products Industry; South Africa; United States
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      Beer, Michael. "Otis South Africa (A)." Harvard Business School Case 492-049, April 1992. (Revised June 1993.)
      • April 1992 (Revised February 1993)
      • Supplement

      Otis South Africa (B)

      By: Michael Beer
      Covers a June 1990 Social Responsibility Conference held by George David to evaluate the progress of his new management team in increasing the pace of nonwhite advancement. The U.S. CEO and the managing director of Otis South Africa disagree over the suitability of... View Details
      Keywords: Conflict Management; Race; Corporate Social Responsibility and Impact; Management Teams; South Africa
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      Beer, Michael. "Otis South Africa (B)." Harvard Business School Supplement 492-050, April 1992. (Revised February 1993.)
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