Filter Results:
(9,046)
Show Results For
- All HBS Web
(9,046)
- People (24)
- News (2,465)
- Research (5,842)
- Events (11)
- Multimedia (271)
- Faculty Publications (4,263)
Show Results For
- All HBS Web
(9,046)
- People (24)
- News (2,465)
- Research (5,842)
- Events (11)
- Multimedia (271)
- Faculty Publications (4,263)
- 30 Sep 2015
- News
How They Teach The Case Method At Harvard Business School
- October 2009
- Article
Shaping Online Consumer Choice by Partitioning the Web
By: Jolie M. Martin and Michael I. Norton
This research explores how partitioning attributes in online search interfaces changes the valuations of those attributes-and impacts subsequent choice-such that attributes that are displayed as separate categories tend to receive greater decision weight than... View Details
Keywords: Decision Choices and Conditions; Information Management; Demand and Consumers; Research; Internet and the Web; Valuation
Martin, Jolie M., and Michael I. Norton. "Shaping Online Consumer Choice by Partitioning the Web." Psychology & Marketing 26, no. 10 (October 2009): 908–926.
- 16 Nov 2016
- Research & Ideas
Turning One Thousand Customers into One Million
customers by matching them “by hand” with early suppliers (e.g., Etsy scoured craft fairs to sign up artisans); acquiring them in bulk (Uber ran promotions during concerts and events); and doing whatever it took to make their offerings... View Details
- May 2012
- Article
To Zap or Not to Zap: How to Insert the Brand in TV Commercials to Minimize Avoidance
By: Thales S. Teixeira, Michel Wedel and Rik Pieters
Huge amounts of money are spent on TV advertising. In an environment of rising per-viewer rates for advertisers and increased skipping past ads by consumers, it is necessary for advertising managers to understand the determinants of commercial avoidance. In order to... View Details
Teixeira, Thales S., Michel Wedel, and Rik Pieters. "To Zap or Not to Zap: How to Insert the Brand in TV Commercials to Minimize Avoidance." GfK Marketing Intelligence Review 4, no. 1 (May 2012): 14–23.
- 23 Nov 2021
- Book
What It Takes to Build an Organizational Culture That Wins
produce desired behaviors. That slows down decision making and execution. Employees (and, as we will see) customers are loyal only to a point. This is a culture designed to support one strategy. It may be a... View Details
Keywords: by Avery Forman
- 26 Sep 2023
- Research & Ideas
Unpacking That Icky Feeling of 'Shopping' for Diverse Job Candidates
hindering the company’s DEI efforts, they might have made different decisions. “Make whatever decision you want,” says Jackson, “but make it consciously and not because you're driven there by these... View Details
Keywords: by Kristen Senz
- 24 Aug 2009
- Research & Ideas
SuperCorp: Values as Guidance System
computer companies prominent in 1975; it has entered and exited businesses, but it is recognizably the same institution. Common vocabulary and guidance for consistent decisions. The need for fast decisions and actions in far-flung or... View Details
Keywords: by Rosabeth Moss Kanter
- 26 May 2009
- Research & Ideas
Improving Market Research in a Recession
research on secondary products or customers. Now, nice-to-knows that are not essential will have to wait. Enlist trusted partners. Marketers and research suppliers who trust each other and have established long-term relationships can jointly plan how to extract more... View Details
Keywords: by John Quelch
- 2023
- Working Paper
Insufficiently Justified Disparate Impact: A New Criterion for Subgroup Fairness
By: Neil Menghani, Edward McFowland III and Daniel B. Neill
In this paper, we develop a new criterion, "insufficiently justified disparate impact" (IJDI), for assessing whether recommendations (binarized predictions) made by an algorithmic decision support tool are fair. Our novel, utility-based IJDI criterion evaluates false... View Details
Menghani, Neil, Edward McFowland III, and Daniel B. Neill. "Insufficiently Justified Disparate Impact: A New Criterion for Subgroup Fairness." Working Paper, June 2023.
- Web
Behavioral Finance & Financial Stability
investor sentiment measures that it makes available to researchers and the broader public. Please visit our About page for more information about the project. Data Research Invisible Primes: Fintech Lending with Alternative Data By: Marco... View Details
- February 2013 (Revised March 2013)
- Case
Agero: Enhancing Capabilities for Customers
By: Robert Simons and Natalie Kindred
This case illustrates the importance of choosing a primary customer as the basis for organization design. Cross Country Group managers adjusted resource allocation, organization design and performance measures over time to transform Cross Country Group from an... View Details
Keywords: Entrepreneurial Management; Entrepreneurial Gap; Entrepreneurship; Auto Industry; Insurance; Performance Management; Performance Measurement; Performance Measures; Performance Pressure; Decisions; Family Business; Resource Allocation; Organizational Design; Customer Focus and Relationships; Performance Evaluation; Growth and Development Strategy; Service Industry
Simons, Robert, and Natalie Kindred. "Agero: Enhancing Capabilities for Customers." Harvard Business School Case 113-001, February 2013. (Revised March 2013.)
- 25 Sep 2006
- Research & Ideas
How Software Platforms Revolutionize Business
springboards that allow specialized producers to leverage their infrastructure and create new innovations and by bringing digital technology to a wide variety of sectors and users, again by providing flexible infrastructures that make it... View Details
- April 2017 (Revised July 2017)
- Case
ISRO: Explore Space or Exploit CubeSats?
By: Prithwiraj Choudhury, Tarun Khanna, Karim Lakhani and Rachna Tahilyani
The Indian Space Research Organization (ISRO) achieved global acclaim by launching successful missions to the moon and Mars at a fraction of the cost of prior Western missions. It is now faced with an important strategic dilemma—whether to continue exploring deep space... View Details
Choudhury, Prithwiraj, Tarun Khanna, Karim Lakhani, and Rachna Tahilyani. "ISRO: Explore Space or Exploit CubeSats?" Harvard Business School Case 617-062, April 2017. (Revised July 2017.)
- 09 Apr 2018
- Sharpening Your Skills
The Dark Side of Performance Bonuses
several years ago, is that those bank bonuses also caused loan officers to perceive reality differently—they believed those loans would succeed. It’s not just financial incentives that are under study. Employers seek to change the behavior of workers in all manner of... View Details
Keywords: by Sean Silverthorne
- May 2008
- Article
Coerced Confessions: Self-Policing in the Shadow of the Regulator
By: Jodi L. Short and Michael W. Toffel
As part of a recent trend toward more cooperative relations between regulators and industry, novel government programs are encouraging firms to monitor their own regulatory compliance and voluntarily report their own violations. In this study, we examine how regulatory... View Details
Keywords: Governance Compliance; Law Enforcement; Corporate Disclosure; Governing Rules, Regulations, and Reforms; Environmental Sustainability; Programs; Power and Influence; Organizations; Decisions; Business and Government Relations; United States
Short, Jodi L., and Michael W. Toffel. "Coerced Confessions: Self-Policing in the Shadow of the Regulator." Journal of Law, Economics & Organization 24, no. 1 (May 2008): 45–71.
- November 10, 2022
- Article
5 Ways Startups Can Prepare for a Recession
By: Lou Shipley
Startups face unique challenges during economic downturns. They typically aren’t yet profitable and so are reliant on outside funding—and therefore are especially exposed when macroeconomic conditions change. To make it through a recession, startup CEOs should hit the... View Details
Keywords: Entrepreneurship; Organizational Culture; Sales; Customer Focus and Relationships; Decisions; Inflation and Deflation; Financial Crisis; Employee Relationship Management; Business Startups; Credit
Shipley, Lou. "5 Ways Startups Can Prepare for a Recession." Harvard Business Review Digital Articles (November 10, 2022).
- May 1998
- Teaching Note
Development Relationships TN
By: David A. Thomas and Emily Heaphy
The final class of the Career Development module of the Self-Assessment and Career Development course (SACD) uses the topic of mentoring and developmental relationships to encourage students to think beyond the point of finding and accepting a suitable job offer. The... View Details