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Show Results For
- All HBS Web
(4,733)
- People (18)
- News (935)
- Research (3,114)
- Events (25)
- Multimedia (23)
- Faculty Publications (2,025)
- Profile
Tiffany Niver
technology and pushing forward the envelope and innovation in consumer-facing technology businesses. I also think that HBS makes us think about our broader legacy and the ways we will push forward issues and... View Details
- February 2011 (Revised December 2014)
- Case
RentJuice
By: Thomas Eisenmann and Liz Kind
RentJuice, founded in mid-2008, provided a subscription software service—sold via phone and live online webinars—that allowed real estate professionals like brokers and agents to manage and market rental listings, communicate with clients, and complete transaction... View Details
Keywords: Renting or Rental; Product Launch; Applications and Software; Property; Business Startups; Salesforce Management; Product Marketing; Information Technology Industry; Information Technology Industry
Eisenmann, Thomas, and Liz Kind. "RentJuice." Harvard Business School Case 811-069, February 2011. (Revised December 2014.)
Melvin H. Baker
With $100,000 in capital, Baker founded the National Gypsum Company with two colleagues in 1925. When he assumed the CEO position a few years later, he led his company from a newcomer in a highly competitive field, making one product in... View Details
Keywords: Construction & Real Estate
- 15 Dec 2008
- Research & Ideas
The Surprisingly Successful Marriages of Multinationals and Social Brands
It is important for the large company to recognize that they do not fully understand or have mastery over the social technology and therefore need to respect the social icon's distinctive knowledge and competencies. In fact, it is most... View Details
- 01 Mar 2016
- News
The People’s Pods
production Bluetooth technology inside cars has been a factor. As recently as eight or nine years ago, if you wanted to use an MP3 player or an iPod in the car, you’d have to hook it up to one of those old... View Details
Keywords: Dan Morrell
- 01 Sep 2018
- News
An SUV Built for African Roads—by African Workers
production facility that are different from typical original equipment manufacturers (OEMs). And the vehicle’s design allows for an efficient production process at low volumes and with manual labor. Because... View Details
Keywords: Amy Yee
- Profile
Juan Camargo
When the 2014 Cadillac ELR—the carmaker's new electric luxury vehicle—rolled onstage at the Detroit auto show earlier this year, Juan Camargo (MBA 2012) sat in the fourth row, beaming. And it wasn't just because, as assistant marketing manager at Cadillac, Camargo is... View Details
- 01 Jun 2022
- News
Eyes in the Skies
custom-built satellites and a proprietary analytics platform to gather and analyze satellite images for commercial customers. Image by Lincoln Agnew Image by Lincoln Agnew Minnick credits several technological advances with putting... View Details
Keywords: Alexander Gelfand
- February 2013 (Revised March 2015)
- Case
The LEGO Group: Publish or Protect?
By: Willy C. Shih and Sen Chai
Senior managers at the LEGO Group are faced with a quandary: Should they patent inventions coming out of their manufacturing process development work, should they keep them as trade secrets, or should they publish them so that they would go into the public domain and... View Details
Keywords: Plastics; Injection Molding; Toys; LEGO; LEGO Group; Tools; Additive Manufacturing; 3D Manufacturing; Toolmaking; Patenting; Spillovers; Knowledge Spillovers; Change; Trends; Engineering; Machinery and Machining; Intellectual Property; Patents; Operations; Production; Strategy; Corporate Strategy; Technology Adoption; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Europe; Denmark
Shih, Willy C., and Sen Chai. "The LEGO Group: Publish or Protect?" Harvard Business School Case 613-079, February 2013. (Revised March 2015.)
- 01 Jun 2006
- News
Entrepreneur's Notebook with Kevin Przybocki (MBA '91)
Name: Kevin Przybocki (MBA ’91), VP, Sales & Marketing Company: Anué Systems (founded 2002) Location: Austin, Texas Web: www.anuesystems.com Przybocki Elevator pitch: Anué Systems is a technology leader in next-generation data... View Details
- 03 Jul 2018
- What Do You Think?
Should CEO Satya Nadella Cancel Microsoft’s Contract with ICE?
“I would caution Nadella to remember he has a duty to Microsoft shareholders. If at an annual meeting it was decided that a majority of shareholders supported the concept of not providing product and services to a government agency, I... View Details
- 01 Sep 2011
- News
Faculty Research Online
fast-food formula for the local market. Teaching a ‘Lean Start-Up’ Strategy Most start-ups fail because they waste too much time and money building the wrong product before realizing too late what the right View Details
- 03 Aug 2020
- News
A Clean Start
help solve this environmental conundrum. A chemical engineer, Brix had spent his career at Chevron in research and technology and then at Microsoft in IoT and automation. Then, in 2017, he turned his attention toward creating a renewable... View Details
Keywords: Maureen Harmon
- 08 Nov 2023
- Blog Post
Zone Defense: These self-driving, AI-powered drones do recon so soldiers don’t have to
Shield AI’s unmanned Nova drones are used in war zones around the world. Brandon Tseng calls it “self-driving technology for defense.” The long-distance, 2.8-pound quadcopter drones, running on Shield AI’s Hivemind software, can navigate... View Details
- 28 May 2019
- News
Research Brief: Field Research
Byrd Foundation, cofounded by Mark Lampert [MBA 1988], provided the initial funding.) PAD’s mission is to connect the agricultural communication technology that was already in use in the developed world with smallholder farmers in... View Details
- 01 Jun 2001
- News
Q&A: Donna Dubinsky
technology from a competitor? We felt the Palm OS was the best platform for a handheld. OK, we were biased on this subject! We knew that we could get a product to market much faster by licensing the... View Details
- April 2020
- Teaching Note
Indigo Agriculture: Harnessing Nature
By: Michael W. Toffel and James Barnett
Teaching Note for HBS No. 620-024. Indigo Agriculture used a digital-enabled research and development (R&D) process to launch its initial product, microbial coatings for agricultural seeds, which increase crop yields while reducing the need for fertilizers. In doing... View Details
- Profile
Kaki Ettinger
fascinated by the rapidly growing power of digital tools, and since then have remained committed to a career in technology and media. But for me, the "what" was easier than the "how" - I knew where I wanted to make an... View Details
- 01 Jun 1996
- News
Reinventing Marketing
becoming the victim of its own success, according to the leaders of the Marketing unit at HBS. "Advances in technology and fundamental changes in how products and services are delivered are enabling other... View Details
- February 2019
- Case
Canibal—Play It Green!
By: Frank V. Cespedes, Joseph B. Fuller, Tonia Labruyere and Elena Corsi
In 2011, Canibal launched a machine that could sort and compress aluminum cans, plastic bottles, and cups. Users could play a jackpot-style game on the machine’s digital display, while disposing of their beverage containers and earning coupons or other rewards. The... View Details
Keywords: Sales Growth; Recycling; Start-up; Scaling; Market Selection; Sales; Marketing; Business Startups; Growth and Development Strategy; Segmentation; Product Positioning; Technology Industry; France
Cespedes, Frank V., Joseph B. Fuller, Tonia Labruyere, and Elena Corsi. "Canibal—Play It Green!" Harvard Business School Case 319-089, February 2019.